Today Build-A-Bear Is Actually Having A "Pay Your Age" Day, And Carnage Has Ensued

    Seriously — if your one-year-old has $1, they can get a bear.

    UPDATE

    Build-A-Bear has tweeted that "Per local authorities, we cannot accept additional Guests at our locations due to crowd safety concerns. We have closed lines in our stores."

    **Urgent Alert: Per local authorities, we cannot accept additional Guests at our locations due to crowd safety concerns. We have closed lines in our stores. We understand some Guests are disappointed and we will reach out directly as soon as possible. https://t.co/aSFfPCcfsG https://t.co/WZJ53tOAEH

    UPDATE

    Reports from Build-A-Bear locations — in the UK and the USA — suggest that the event has been met with overwhelming demand.

    There was reportedly a five-hour wait at this Bristol, England mall.

    5 hour queue for @buildabear in @mallcribbs. I’d rather pay full price!!

    And the Coral Ridge Mall in Iowa has cancelled its event due to crowd size. So keep this in mind before heading out to your local Build-A-Bear!

    Facebook: CoralRidgeMall

    People have taken to social media to show lines, make jokes, and document their experiences.

    Update: Offically told it’s an 8 hour wait and that vouchers are being given out at 11am for £12. @buildabear #buildabear https://t.co/jQsRTAUNEd

    NASA now reporting they can see the queues outside Build A Bear Workshops from space. 🚶‍♀️🚶🏽‍♂️🚶🏽‍♂️🚶‍♀️🚶🏽‍♂️🚶‍♀️🚶‍♀️🚶🏽‍♂️🚶🏽‍♂️🦆🚶‍♀️

    That tantrums have seemed to reached its peakness right now...crying to the front,back,and right of me..to the left of me, a wall. #BuildABear #saveme https://t.co/NRxbEbBDuQ

    Build a bear carnage in Belfast #victoriasquare #buildabear Staff assaulted in front of kids, other staff members crying at the front doors and customers who queued for hours given £8 off vouchers and others not there as long got £12 off. #disaster https://t.co/p361XtMN5F

    Some stores even gave out vouchers, and they ran out of those as well.

    Don't bother @buildabear at meadowhall. Even ran out of the vouchers and told to go home I'm not getting in. You'd have been better getting people to sign up to the offer in time slots that you could handle than this #disappointedgirlies #buildabear #payyourage #massivefail

    Hopefully the situation will become more BEARable.

    I imagine death so much it feels like a memory. I'm in the #buildabear line. Send a drone with wine. 🍷🍷🍷

    Build-A-Bear — you know that place at the mall you avoid because your kid always begs for ANOTHER bear whenever you walk past it — is having a “Pay Your Age Day" this Thursday, July 12th.

    This means that if your kid is four, you only pay $4! Heck, if you have a one-year-old, you only pay $1!

    This deal extends to any of the furry friends in the workshop, including faves from Star Wars,Trolls and Marvel (so long as they are in stock).

    Now, if you're like this:

    I don't blame you. But there isn't really a "catch," other than that to qualify you'll need to enroll in the Build-A-Bear Bonus Club rewards program, which is free but might put a few extra emails in your inbox.

    All things considered this is undeniably awesome, and in the wake of Toys 'R' Us saying goodbye, it's the kind of good news kids (and kids at heart) deserve!