Why Does Apple Want To Build Its Own Pandora?

    If you use a music service, it's probably either Spotify or Pandora (or both). According to the Wall Street Journal, Apple is trying to license music to build Pandora-like streaming service. The question is, why? As Peter Kafka points out, there's not a lot of money in that business.

    Matt Buchanan
    by Matt Buchanan

    BuzzFeed Staff

    Why Does Apple Want To Build Its Own Pandora?

    allthingsd.com

    If you use a music service, it's probably either Spotify or Pandora (or both). According to the Wall Street Journal, Apple is trying to license music to build Pandora-like streaming service. The question is, why? As Peter Kafka points out, there's not a lot of money in that business.