back to top

A Hipster Hostel Might Have Produced The Most Cringeworthy Video Yet

Culture is dead, ban everything.

Posted on

Urban House is a new hotel-cum-hostel project in Copenhagen, and appears to be actively targeting people typically described as hipsters.

instagram.com

It is described as "A unique hotel with 950 beds that will change the perception of how people travel and get to know Vestebro, the hippest part of Copenhagen. We are a happy Urban Family who likes to share and are fond of Vesterbro, tattoos, style, beer, food, skateboards."

Ahead of their March 2015 launch, they've produced a video advertising themselves.

View this video on YouTube

youtube.com
Advertisement
Advertisement

The online response has been fairly negative.

http://t.co/a1QD5ZBKys someone made this as a real thing and not as a joke

boner machine@stondmaskinFollow

http://t.co/a1QD5ZBKys someone made this as a real thing and not as a joke

10:31 PM - 24 Nov 14ReplyRetweetFavorite

If people think this is what Copenhagen is all about.. we're fucking screwed. #copenhagen #urbanhouse http://t.co/RQeXgjDMmb

Victoria@vickeliciousxFollow

If people think this is what Copenhagen is all about.. we're fucking screwed. #copenhagen #urbanhouse http://t.co/RQeXgjDMmb

8:37 PM - 24 Nov 14ReplyRetweetFavorite

Many have expressed a hope that it is fake.

What is Urban House?: http://t.co/Oi0bXI4Nv8 this had me howling with laughter. i am hoping it was done ironically.

Steven Grasse@StevenGrasseFollow

What is Urban House?: http://t.co/Oi0bXI4Nv8 this had me howling with laughter. i am hoping it was done ironically.

3:11 PM - 23 Nov 14ReplyRetweetFavorite

But development for the hostel is going ahead, and their advertising tactics appear to be working, for the moment at least.

500 applications & counting! We are overwhelmed and thankful. Send your last ones in before Friday! #Vesterbro #job

Urban House@dourbanhouseFollow

500 applications & counting! We are overwhelmed and thankful. Send your last ones in before Friday! #Vesterbro #job

12:19 PM - 05 Nov 14ReplyRetweetFavorite