Macy’s in Herald Square has a black Santa, but he’s tucked away in a special “lodge” within the store’s Santaland area. Amy K. Nelson went searching for him for Animal New York:
I asked another friendly elf if he could help me see the “special” Santa. “You need to ask an elf, in the maze,” he told me, then descended into Santaland himself to ask for me. About five minutes later, an official-looking woman not dressed as an elf brought me to another lodge (there looked as if there could be as many as three or four different lodges), where a toddler-aged black girl and her black mother were wrapping up their time with a black Santa Claus.