There's some news for every woman who's ever gone through the pain and agony of a bikini wax. Tap to play GIF Tap to play GIF gifbay.com AHEM. There's a new anti-waxing trend in South Korea. Tap to play GIF Tap to play GIF De Laurentis Entertainment Group / badnrad.tumblr.com Rather than pursuing any number of decorative pubic looks, women there are actually adding pubic hair. aytchkay.tumblr.com According to a recent Refinery 29 article, up to 10% of South Korean women suffer from a condition called pubic atrichosis, which results in a lack of full coverage of pubic hair. blog.daum.net This is an ad for one spa that does the procedure (which supposedly takes only a few hours). Advertisement How does it work? Tap to play GIF Tap to play GIF E! / Via multitudeofgifs.tumblr.com Doctors use what's called micrograft technology to deposit hair bulbs into the skin. The most popular styles for pubic transplant, according to one Korean blog, are a shield and a fan. The procedure doesn't come cheap — it costs around $2,000. Tap to play GIF Tap to play GIF Practical Pictures But that hasn't stifled interest. According to the International Society of Hair Restoration Surgery, demand for pubic implants grew by nearly 160% between 2010 and 2012. So maybe the anti-pube, pro-Brazilian wax tide is turning? Peta.org / Via huffingtonpost.co.uk Share On facebook Share On facebook Share On vk Share On vk Share On pinterest Share On pinterest Share On lineapp Share On lineapp Share On twitter Share On twitter Share On email Share On email Share On sms Share On sms Share On whatsapp Share On whatsapp Share On more Share On more Share On tumblr Share On tumblr Share On link Share On link Share On copy Share On copy Omg It's Prime Day!