"Add a little something extra to your do with these colorful dreadlock extensions featuring wood, bead, and flower accents," read the product description. "Comb-on application makes for easy on and off wear. Comes in a pack of 10."
People accused Free People of cultural appropriation.
The company is also selling this "Fire of Fires" crown, which resembles a Native American headdress, for $248.
After the recent social media criticism, Free People has taken the dreadlock extension listing down. They've also removed a dreadlock tutorial that was related to the product.
When asked about the dreadlocks, a spokesperson for Free People issued the following statement to BuzzFeed.