Free People Has Decided To Pull "Dreadlock Extensions" From Its Store

    After an outcry, the company decided to remove the product from its website, even though it'd been selling them since 2014.

    Bohemian clothing company Free People is in hot water for selling synthetic "dreadlock extensions."

    The dreadlocks, made by Purple Finch, were available in two colorways, and were being sold by Free People for $128 a bundle.

    The company has been selling the dreadlocks since 2014 so it's unclear why Free People has decided to pull them now.

    The product was shown on two white models.

    "Add a little something extra to your do with these colorful dreadlock extensions featuring wood, bead, and flower accents," read the product description. "Comb-on application makes for easy on and off wear. Comes in a pack of 10."

    People accused Free People of cultural appropriation.

    The company is also selling this "Fire of Fires" crown, which resembles a Native American headdress, for $248.

    After the recent social media criticism, Free People has taken the dreadlock extension listing down. They've also removed a dreadlock tutorial that was related to the product.

    When asked about the dreadlocks, a spokesperson for Free People issued the following statement to BuzzFeed.