This Accidental Ad Placement Is Both Hilarious And Disgusting

Two campaigns running simultaneously: one for McDonald's and one for NHS SmokeFree. What could possibly go wrong?

The McRib is back! How thrilling.

McDonald's / Via mcdonalds.co.uk

And of course, McDonald's has backed it with a huge ad campaign.

Simultaneously NHS England are currently pushing a "SmokeFree" campaign.

youtube.com

It features some pretty disgusting shots of rotting flesh (not for the faint hearted).

Things you need to know:

David Paul Morris / Getty Images

The McRib isn't actually ribs, per se. In reality, it's just a slice of reconstituted pork, which, the more you look at it, looks pretty disgusting.

Both ad campaigns are also running billboard advertisements across towns and cities in the UK.

You can see where this is going...

Jon Opstad @JonOpstad

Spotted a #McDonalds McRib advert next to a picture of a smoker's diseased insides that looks unfortunately similar!

12:21 PM - 16 Jan 2015

John Shevlin @johnshevlin

.@McDonalds reveals its inspiration for the #McRib in this awkward pairing of adverts

10:44 AM - 11 Jan 2015

Thomas Edward Eaves @teddyeaves

Ever wondered what happens to the stuff from your insides when you smoke? It goes to make a McRib that's what! #mcrib

09:09 PM - 21 Jan 2015

Oops.