The 32 Best/Worst Brand Tweets About "The Dress"

    Welcome to the brandwagon.

    By now you're probably aware of #TheDress and how it broke the internet and destroyed relationships worldwide, but now even brands are jumping on the bandwagon:

    1. BJ's tried to refocus on what's important in life:

    Who cares if #TheDress is White & Gold or Black & Blue? This #pizookie is white & gold, & that's all that matters.

    2. A&W weighed in with an important update:

    Update: Our logo is still orange and brown. #TheDress

    3. Lyft decided to be straight up flowery with its prose:

    May all your Lyft rides be as golden as that dress. We're team #whiteandgold.

    4. Clorox hit us with the stark truth:

    Trust us, #TheDress is white.

    5. Food Network made us question everything all over again:

    This cheesecake is black and blue: Or is it?!

    6. United brought their planes into the equation:

    7. Party City taught us what really matters:

    It's not the color of #TheDress that matters, it's the #party you wear it to.

    8. Coca-Cola had some ideas about better colors:

    #TheDress might look better in red and white.

    9. Dunkin' Donuts declared that taste > color:

    Doesn't matter if it’s blue/black or white/gold, they still taste delicious. #thedress

    10. IKEA thought outside the box with blue and yellow:

    You're not the only ones @Cirque! We see blue & yellow too :) #TheDress

    11. Auntie Anne's was also on team blue and gold:

    We're not sure about #whiteandgold or #blackandblue - we're a bit more partial to blue and gold...

    12. Duracell tried to shift the conversation toward batteries:

    Clearly it's copper and black. #TheDress

    13. Kit Kat played with the colors of its logo:

    Definitely Red and White! #HaveAbreak #TheDress #breakfromthedress #TeamRedAndWhite

    14. IHOP reminded us about breakfast:

    idk what color that dress is but pancakes are definitely gold and butter is definitely white

    15. LEGO made some striped dresses of its own:

    #whiteandgold or #blackandblue? We found a way around science- you can have both! #TheDress #dressgate

    16. Chobani was more concerned about yogurt:

    Less concerned about #thedress and more concerned about the #lastchobani in the fridge.

    17. Sephora came up with a solution to satisfy both sides:

    Why choose sides when you can have them all? #TheDress

    18. Skittles was definitely tasting the colors of the rainbow:

    I have no idea what you guys are talking about. It looks Rainbow to me. #TheDress

    19. Domino's tried to steer the conversation toward pizza:

    This is awkward, it's actually white and red.

    20. JCPenney showed up with another dress:

    We promise, we aren't messing with you. This dress is blue and black. #TheDress #Blueandblack #WhiteandGold

    21. Burger King dished out some sass:

    That time we had blue crowns. #TheDress

    22. M&M's brought out Blue and Ms. Brown:

    Why does everyone keep calling us Gold and White now? What’s going on, Internet?! #TheDress #WhatColorsAreThisDress

    23. Downy wanted to focus on softness:

    Blue and black, white and gold - does it matter? #TheDress #DressGate

    24. Barefoot Wine took the time to make a joke about wine:

    White and gold? Black and blue? All we see is white and red. #TheDress

    25. Xbox backed up its argument with its controllers:

    So do you think this is #whiteandgold too?

    26. Motorola tried to start a new debate about phone colors:

    27. Hyundai showed off a blue and black car:

    28. American Airlines wasn't feeling either color combination:

    White and gold, black and blue... We only have eyes for silver. #TheDress #AvGeeks

    29. Abercrombie & Fitch just ran with a different dress:

    White&Gold? Blue&Black? This dress is White&Blue...& we're 100% sure we're obsessed with it. ✔️

    30. Zyrtec suggested we all might need some allergy medicine:

    Who can you trust? Certainly not your eyes. This is definitely #whiteandgold #thedress

    31. Pizza Hut was reevaluating life:

    OMG need your help. Is this a different colour to you? #Dressgate #Pizzagate

    32. And The ACLU took the opportunity to discuss discrimination:

    #Dressgate #Thedress