Last night, Robbie Williams was ringing in the New Year with a performance in central London for BBC1's Robbie Rocks Big Ben.
Williams held hands with members of the audience for "Auld Lang Syne" after the clock struck midnight.
But then he used hand sanitiser right afterwards, and pulled this face:
People noticed this and called it an early highlight of 2017 so far.
Robbie Williams there anti bac gelling after an encounter with the general public. Highlight of 2017
Robbie Williams pulling out the hand gel after doing Auld Lang Syne with the public has been my highlight of 2017 s… https://t.co/n6YzooYQj0
Robbie Williams using hand sanitizer after touching Muggles in the audience was definitely my NYE and twitter highlight.
And he became the first meme of 2017.
HAPPY NEW YEAR Here's the first meme of 2027 to celebrate!!! Robbie Williams cleansing the dirt of 2016 off him
I'm gonna end 2016 with a Robbie Williams meme. Sry.
Robbie Williams sanitising his hand after touching the public is the most hysterical start to a new year ever. The… https://t.co/D50Vjo3bua
🎶I'M LOVIN' HAND GELS INSTEAD...🎶
Same.
My aesthetic is Robbie Williams applying hand sanitiser on live camera after touching normal people