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14 Places To Buy Gender Neutral Kids Clothes In Australia

Because girls don't always have to wear pink and there's way more to boys than blue.

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1. Pop Factory

@sophiathewild/ / Via Instagram: @sophiathewild

Killer tees? Check. Denim? Uh-huh. Cute onesies? Of course. Pop Factory was founded by a sister/brother design duo based in Tauranga, New Zealand and ship to Australia with a $10 flat rate.

2. White Filly

Instagram: @whitefillyclothing

Monochrome, modern, and mercilessly cool, White Filly is your go-to for Australian-made minimalism in sizes 2 to 10.

3. Milk & Masuki

Instagram: @oddsandevie

Who says unisex baby gear has to be black, white, and boring? Milk & Masuki takes gender neutral baby clothing to the next level.

4. Huxbaby

Instagram: @littlepinwheel

Huxbaby is cute, cuddly, and just the right amount of cool. This Melbourne-based brand offers sizes 0 to 5.


5. Nununuworld

Instagram: @nununuworld

Nununu is to gender neutral kids gear what Tetley is to tea in that it's the original and - as many parents would say - the best.

6. Alpha Basics

Instagram: @alphabasics

Alpha Basics is your go-to for affordable basics for nought to five year olds. Available only in black, white, and grey, their collection consists of everyday staples that won't break the bank. Case in point: their signature alphabet t-shirts for $35.

7. Doowop Kids


The name’s got a musical wackiness to it and the tees and socks from this Sydney brand are just the same: colourful, kooky, and crazy cool. Founded by DJ Wendy Zakaria and party styling extraordinaire Astrid Jayengsari, Doowop Kids proves gender neutral gear is going gangbusters.

8. Le Edit

Instagram: @le

Artist, designer, and mum of two Bianca Acke is the style purist behind Le Edit. This New Zealand-based label caters for baby, child, mum, and home that offers organic, merino, unisex supplies for all.


9. Project T-Bear

Instagram: @project_tbear

After selling out of their first drop in two weeks, Project T-Bear promises more killer sweaters and trackies than ever this season.

10. Laer Kids

Karen Woo

Handmade in the US, Laer Kids ships handmade leather jackets, quilted bombers, and moto vests worldwide.

11. Jr. Cooper

Instagram: @jr_cooper_

There are ordinary pants for kids, then there are Jnr Cooper pants: four styles, nine variants, endlessly compatible, and infinitely excellent. Hell yeah.

12. My Messy Room

Instagram: @mymessyroom

This brand's name is super fun but that's only just the beginning. My Messy Room is one of those kids stores bursting with so much love and personality that from the minute you walk in or visit their website, you know you're onto something special. Sporting loads of unisex stuff from Minti, Munster Kids, Littlewings, and more, if there's a better place for spoiling boys and girls, we're yet to find it.

13. Kipp Kids

Camo onesies. Paint splatter tees. Grid print leggings. Melbourne label Kipp Kids keeping it real for newborns to size six since 2014.

14. Tiny Style

Instagram: @tinystyle_

This online boutique is based in Noosa and offers a huge range of gender-neutral stuff that you're not likely to find in your local shopping centre. With a focus on unique designs there's a tonne of clothing, shoes, and other accessories to be discovered here.