We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
1. An eye primer because it'll make your eyeshadow stay flawless from your morning photo shoot to your evening after party. It helps keep your eyeshadow from wearing off, smudging, or creasing, and enhances your eyeshadow's color and vibrance!
Promising review: "So let me start by saying I have used nearly every eyeshadow primer available. From high end to low...they don't hold a candle to Thank Me Later. I have very oily skin. Using this primer, shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands if I was lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you, Elizabeth Mott, for finally making a primer that lasts! I love this stuff!" —Melissa Mae
Get it from Amazon for $11.19.
2. E.l.f.'s Poreless Putty primer that has over 24,000 5-star reviews — and rightfully so! It's infused with squalane for hydration and has a velvety texture that glides easily over the skin for a poreless effect while providing the ultimate grip on your makeup. This might just have you looking like Barbie herself.
BTW thanks to TikTok, it's constantly out of stock. Grab this while you can!
Promising review: "Highly recommend. Learned about it as several influencers used it on TikTok. Tried it and it’s my favorite. Better than all the expensive brands I had tried before. Smooth application and does an excellent job! Excellent." —Binnyx1
Get it from Amazon for $10 (available in three formulas).
3. Flexible curling rods if you wanna rock bouncy curls that look like they were styled by a pro *without* the need for heat styling *or* uncomfortable hot rollers. These are so comfy, you could even snooze in them. Plus, reviewers rave about how easy they are to put in!
The wands vary in size so you can pick the size you prefer. Reviewers recommend putting a leave-in conditioner in your damp hair when you use these for optimum curling.
Promising reviews: "Perfect for my 4b coily hair. They're awesome, I've slept with them in for two days and they're beyond comfortable." —Tea
"Stop searching for the best value for flexi rods cause I did that already, and this is it lol. These are shorter than what I expected, but I’m now noticing the 'for short/fine hair' description. But I’m still able to wrap the full 24-inch length around the rods. Comes with plenty of sizes which I love. You don’t need anything but damp hair and a leave-in to your preference." —Mo
Get a pack of 47 from Amazon for $9.99+ (available in three colors).
4. Extra-soft makeup sponges that'll give you blended out makeup worthy of a red carpet look. These might just give the Beauty Blender a run for its money. And for a *much* more affordable price? Hand it over. 🫴
To use the blending sponge, wet your sponge and squeeze out excess water so that it's damp, not soaking. For extra high-coverage looks, trying using the sponge dry.
Promising review: "I usually use Beauty Blender sponges, and I was about to purchase a replacement when I came across these on Amazon! It’s literally amazing, even better than Beauty Blenders. The makeup goes on so smooth and blends so well. It doesn’t absorb as much product, and obviously, the price is unbeatable! I used to think that cheaper products don’t work as well, but this definitely proved me wrong. I’m so glad I gave this a try because it’s my new favorite makeup staple now." —Macy
Get a pack of six from Amazon for $9.95.
5. Or a foundation brush — you're bound to love it no matter what your level of experience is. With a perfect balance of soft and firm, it lets you achieve that hard-to-get ~flawless finish~ whether you're blending powder or liquid. Plus, many reviewers mention how user-friendly the bristle design is (especially for beginners).
Check out TikTok of the makeup brush in action.
Promising review: "I saw this on TikTok. I’m a middle aged woman, so it’s difficult for me to admit that. I. LOVE. IT! It gives a flawless finish with little product. I have a compact foundation that comes with its own applicator sponge. I almost threw it out because I didn’t like the coverage. I tried this brush with it, and it’s perfect! It also comes in a plastic case, which is great because I travel a lot with my work and my other brushes get damaged sometimes." —Thayel M. Caison
Get it from Amazon for $9.99 (available in 12 colors).
6. Maybelline Lip Lifter Gloss if you want to give your lips a deliciously glossy shine that *doesn't* attract every strand of hair on your head. And bonus! It's infused with ultra-hydrating hyaluronic acid.
Promising review: "I keep going back to buy more colors. This is THEE gloss. You can throw it on alone and it has enough pigment to look great even without lip liner. I’ve never had a gloss wear this well without being sticky. I have some fine lip lines and it doesn’t bleed. Bonus that as it wears off, it leaves a nice bit of color without any weirdness and my lips just feel moisturized. Excellent price point that makes it fun to keep trying more colors. I just ordered my fourth and love them all. I can’t remember the last time I was this excited about a beauty product." —Natalia
Get it from Amazon for $7.98+ (available in 23 shades).
7. Or a Nooni tinted appleberry lip oil — perfect for adding a quick pop of color to your lips! It's made with soothing apple water to help moisturize and soften your lips without giving you that icky sticky finish. It also gives your lips a lovely, natural-looking flush.
This lip oil is vegan, cruelty-free, and has no parabens, sulfates, or phthalates.
Gabriela: I have been using this lip oil for two months and don't go anywhere without it. It's sooo moisturizing and leaves such a lovely, subtle tint. When my lips are feeling a little dry, I can apply this to add relieving moisture *and* some lively color to my lips. I also love that the brand has various options for different preferences!
Promising review: "I love K-beauty and this is one of my favorite lip oils. It makes my lips softer and looking like cherry plump. Plus, this shade acts as a lip tint, and I like how long it stays on my lips. As first, I thought that the bottle seems small but after applying 2-3 times/day for a month I still have a lot left to use. It moisturizes your lips and leaves a red tint on your lips, and it's lasted very long!" —Nhu
Get it from Amazon for $12 (available in ten colors, two sizes, and in sets).
8. A smudge-proof eyeliner stamp so that the nemesis of your makeup routine is no longer such a hard step. Say goodbye to wasting all your cotton balls (and all the minutes you could've used to pick up your fave morning coffee) on failed attempts at a flawless eyeliner flick. This stamp will have everyone convinced you're a makeup guru.
Psst — this tool is double sided, so you can choose the thickness of your wing, and comes with two stamp pens — one for each eye!
Promising review: "Best eyeliner ever! This item was a 'TikTok made me buy it' LOL but overall, I am truly happy with this purchase. Thank you! Your product is truly amazing!" —Samantha Lopez
Get a set of two from Amazon for $14.98 (available in four styles).
9. A lightweight Cosrx mild gel cleanser if you want to be able to wash your face without having it feel bone dry afterward. Its relatively low pH helps balance and protect your skin from acne-causing irritants without stripping it. It's also enriched with tea tree oil and BHA to help keep your skin nice and smooth.
All Cosrx products are dermatologist-tested, cruelty-free, and have no parabens, sulfates, or phthalates.
Promising review: "After hours of exhaustive research on Korean gentle cleansers, I finally decided upon a cleanser. This was one of the best decisions I have ever made for my face! I have sensitive, combination, and very volatile skin, so if I ever make it unhappy, it definitely lets me know. This cleanser is light enough that it doesn't feel thick or cloying, it has a very subtle smell (which I love), and the ph of the cleanser is so low that the only thing I am worried about for my face anymore is the ph of the water I am splashing on my face. It hasn't caused any bad breakouts or negative reactions like drying or tightness of skin but it can certainly handle itself in the department of a full face cleanser. This has caused me to look forward to trying more Cosrx products!" —Haley Hart
Get it from Amazon for $12+ (available in two sizes).
10. A The Saem hydrating eye stick that has a cooling formula to help de-puff the area around your eyes and reduce the appearance of dark circles so no one at the office starts asking you why you look like a Tim Burton character.
It also can help tighten the appearance of eye wrinkles if you'd prefer for them not to be as noticeable. And here's a tip! It reduces puffiness faster if used after refrigeration.
Promising review: "This is definitely a miracle product. I was impressed that it worked so well, so fast, and so instantly. The packaging is silly but whimsical; I enjoy it. This is the last thing I apply before walking out the door. First day I used it, I put it on and got in my car — I looked in the rear view mirror and my heart jumped. My eyes had de-puffed on my walk down the front path!!! So impressive. It's not hydrating, it’s more tightening/brightening. If you have dry under eyes, use a creamy hydrating eye cream first, and apply this over it — problem solved. You don’t get much product, but you don’t need to use much either, and it’s not like it’s expensive. Definitely worth it if a product actually DOES what it claims it’ll do!!! Buy it!" —Joseph S.
Get it from Amazon for $9.99 (available in two styles).
11. A bottle of TikTok-famous Cosrx Snail Mucin Power Essence because it will soothe and rejuvenate your skin so effectively, it'll make you think the exact opposite of "ew" when you think of snail mucin. It can also give your skin a natural "I woke up like this" glow that has earned it over 46,000 5-star ratings!
And tell Gary not to worry! The snail mucin is obtained in a safe way, so no snails are harmed!
I've personally been using this for months now and it's amazing how it's improved aspects of my skin that I didn't even know needed improving. I didn't think my skin looked too dull before, but after see how this brightened and soothed my skin, I'm never going back. I spray my face with rose water, gently pat the essence into my skin while it's still damp, and let it absorb. Plus, it absorbs so quickly, it's like your skin is saying "gimme gimme gimme!!".
Promising review: "I’ve been using this morning and night for about two weeks and I can say I understand the hype! My skin looks better than it has in so long. Firstly, the texture surprised me. When you think snail mucin, you think slimy and gross. This wasn’t sticky or slimy whatsoever. I was afraid it was gonna leave my skin feeling gross and slippery. Surprisingly, my skin drank it right up! No residue whatsoever and it’s a nice primer before makeup. I have oily skin and it’s helped with that as well. My skin is so soft, with a nice healthy glow. I’ve noticed my red spots from past acne is fading and my skin just overall looks great. Highly recommend!" —Sarah D.
Get it from Amazon for $17.
12. Cult-fave Weleda Skin Food cream that works as both a moisturizer and a makeup primer. Infused with chamomile, pansy, and rosemary, this'll have you prepped and primed for a full face of glam in no time.
Promising review: "I've tried all kinds of moisturizers for my face, and with sensitive skin, I was almost always disappointed in some way by the products I've purchased. I have spent a small fortune on skin products over the years, and then, I found this! The answer to my prayers. It's a miracle worker. My face is never dry, never irritated, I've had no reactions whatsoever, and it has kept me perfectly moisturized and soothed for many weeks now. The scent is light and pleasant, and it doesn't linger on for hours. This is a perfect moisturizer for use alone or under makeup. I would recommend it for anyone tired of being let down by pricey moisturizers that irritate or underperform. And at this price, with a little going a long way, it's an awesome value." —JoRaticle
Get it from Amazon for $10.11+ (available in three sizes).
13. Missha's Soft Finish Sun Milk sunscreen approved by many reviewers with oily skin who rave about its ability to blend and not leave a greasy finish. It has SPF 50+ protection and resists water, sweat, and tears (Hopefully, tears of joy!). It also creates a silky smooth base — perfect for wearing under a full face of makeup.
In the progression photos above, you can see a reviewer before applying the sun milk, after applying the sun milk, and then the sun milk under makeup.
Although many reviewers say they don't experience a white cast with this, it is an untinted mineral sunscreen — so results in terms of white cast may vary!
Not to be dramatic, but OMG — this product leaves my skin looking and feeling *SO* soft. It gives your skin an ultra smooth texture, making it the perfect SPF to lay underneath your makeup! Plus, it has a subtle, clean scent. I've been using this product for four months now and will absolutely continue to use it!
Promising review: "I have dark, oily skin and purchased this product after reading recommendations. There is no white cast; you can barely see it upon application unless you use too much. You definitely do not need a lot, it spreads thin. When it dries, any color is gone. It also helps slow down my face getting all greasy as the day goes on, which I love. My skin is very, very oily but I can still apply this after my moisturizer and feel totally comfortable. I'm not a fan of scents, and the scent on this is extremely mild." —Ms. Renee
Get it from Amazon for $19.15.
14. An eyelash curler that has been tested again (and again and again) to ensure its design fits most human eyes without pinching. No wonder it has over 12,000 5-star ratings. 👀 One use of this in the morning and those curled lashes will have you looking much more awake and ready for the day!
The curler has soft silicone pads that enhance your ability to shape your lashes with minimal pressure so it is easier on lashes. It comes with five extra replacement silicone pads and can be used on both top and bottom lashes!
To curl, clean lashes, look downwards, place lashes in eyelash holder, and lightly press down on curler for several seconds. For best usage, curl your lashes before applying mascara as this will prevent the curler from sticking to the mascara.
Promising review: "I have long, full, but straight lashes. Nothing has worked. They just won't hold a curl. I have no idea what is different about this item, but my lashes look great! Gets all the lashes from outer to inner in one easy–squeezy. I FINALLY have found something that holds the curl ALL DAY! 100% recommend!!!" —Tangie4242
Get it from Amazon for $9.99 (available in two colors).
If you are an eyelash curler ~devotee,~ check out this highly rated mini travel curler.
15. And an Essence Lash Princess marcara — it might make you want to throw out your falsies. It gives you allll the length and volume WITHOUT the clumps and globs and has shocked reviewers with how full it leaves their lashes looking compared to other more expensive brands. It's a fan fave for a reason!
Here's what BuzzFeed Shopping writer Emma Lord says about it: "Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time."
Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd
Get it from Amazon for $4.99 (also available as a three-pack).
16. Or!! A stainless steel and alloy false eyelash applicator if this step in your makeup routine is the bane of your existence. With this little helper, you'll be applying, adjusting, and removing your false lashes with ease.
It can also hold your eyelashes while you apply glue!
Promising review: "I most recently stopped getting eyelash extensions and switched to falsies and am new to the game. I was using tweezers initially but they didn’t help. This is a must!! It makes putting on my lashes a breeze!" —Jess
Get it from Amazon for $4.98 (available in four colors).
17. A delightfully versatile (and recyclable!) matcha-infused moisture stick — even reviewers with sensitive skin swear by it. It's infused with organic matcha tea powder and coconut oil to help you with everything from hydrating dry lips and skin to reducing dark circles and puffiness.
Check out a TikTok of the matcha stick in action. Cocokind is a San Francisco-based, woman-founded small business that specializes in botanical-forward skincare with an emphasis on both physical and mental health.
Promising review: "This is my first time using the MyMatcha stick and I looovvveee it! I have it on me pretty much all the time so I can dab a little bit on my dry spots as I need to. It softens up my dry areas and even decreases the swelling of my acne! I've used it as a moisture stick, an acne anti-inflammatory, and even a fly-away tamer. It's a great multitasking product." —alizza d.
18. And a cult-fave Maybelline multiuse concealer with a cushion applicator that makes it easy for you to conceal any blemishes or dark circles before you head out for another day of making the world believe you totally did not stay up binge-watching your latest Netflix obsession.
I've spent years hunting down the perfect concealer, and this one has been the BEST at brightening my under-eye bags after a sleepless night and disguising the blemishes from my latest breakout. This concealer is also vegan. Just a reminder though — blemishes are totally normal.
Promising review: "My skin is pretty light anyways so I generally use this as a concealer along with the brightening effects. I find that the applicator helps it go on smoothly and I think it also helps it not feel so cakey. I needed a quick touch-up before heading out so applied a bit more of this brightener under my eyes. It made my eyes look less puffy and I felt like the consistency of the product was amazing." —cgreen
Get it from Amazon for $7.60+ (available in 18 shades).
19. A popular jade roller and gua sha set that works wonders to reduce puffiness and help firm the skin. Many reviewers also love using it to help them relax and relieve facial muscle tension. Pro tip: leave it in the fridge for a bit and use it while it's cold for even better results!
Promising review: "Honestly I got this after seeing some TikToks about it, I feel like my face gets really puffy and heard this thing helps. I was super skeptical but it wasn’t a bad price so I thought I’d get it. THIS THING WORKS. I’ve been using it for about two weeks now every night after I wash my face and put on moisturizer and it honestly is really sculpting my face. I’ve noticed quite a bit of noticeable changes after using it in the short time. I also get a lot of jaw pain and use it to massage right under my cheeks to relieve tension. Worth it for the price I think and would also make a great gift." —Alyssa
Get it from Amazon for $9.99+ (available in three colors).
20. Or a set of hair spin pins — no need for a hair stylist when these do the work of 20 bobby pins and help you create a quick and easy updo. Truly *lifesavers* for those busy mornings when you're on your way out and just need your hair OUT of your face.
To use, just gather your hair and twist it into a tight bun (no hair tie needed!), tuck in the ends, and spin the pins into the edges of your bun.
Promising review: "When even a ponytail won't do and a hat isn't socially acceptable, pull out the spin pins. These are easy to carry in your purse for emergency hair days. They twist together/around each other so they stay kind of bundled together, and I keep them with several regular bobby pins to keep stray hairs tucked together. I find the minis are far more comfortable to wear as well as easier to get in the hair. You will still need a few pins to secure some random loose hairs if a PERFECT bun is your goal. But if you are like me and most days you just need your hair out of your face and off your neck-these are excellent since the bun stays put. Works beautifully under scrub caps as well." —Blondiechick
Get them on Amazon for $5.85+ (available in two colors/quantities).
21. A cuticle oil infused with jojoba oil and vitamin E to help strengthen your nails and soften your cuticles. Perfect for when you're headed out the door for brunch and you notice your nails are looking a little too rough for those mimosa IG Stories that will be posted later.
Promising review: "I normally do not write reviews but this product did the job, wow! It literally erased my dry cuticles, instantly leaving me healthy moist-looking nails! Love it and it’s so easy to apply and doesn’t leave any extra oil or residue. Love!" —Diana Apanovich
Get it from Amazon for $9.90+ (available in three sizes).
22. A L'Oreal glow-enhancing lotion to achieve a summery sun-kissed look enhanced by that natural glow of yours. It's a lotion, glowy foundation base, and highlighter all in one bottle. Oh, and it has over 16,000 5-star ratings!
Wear it alone or as a base for your makeup! The shea butter in it also gives it a hydrating factor. Check out this TikTok to see how it looks being applied!
Promising review: "I’m obsessed with this product. I have fair skin but I use the deep shade anyway and it makes me look like I have a glowing tan. I get compliments every time I wear it. It is sparkly but subtle. If you don’t have time for a full face of makeup, this really pulls it together with just this one product — the sparkle adds a highlight effect and the tone warms up my complexion. Of course you can wear it as part of full makeup too. I will never go without this product again! Please make it forever!" —Elana
Get it from Amazon for $13.49 (available in four shades).
23. A hair repair serum with argan oil, aloe vera, and vitamin E that help instantly condition and hydrate your hair so that you can walk out with a little extra shine.
It is recommended that you use it on your hair right after the shower, but reviewers say it looks good when you use it on either wet or dry hair when you want to skip the styling process!
Promising review: "My hair tends to frizz up if I let it air dry and mostly results in an unruly, tangled look. I had read BuzzFeed articles about this product and decided to give it a shot. At first, I was skeptical and worried that it would make my hair sticky and finished look would be greasy. But with this serum, you see an instant beautiful, soft, shiny, untangled mane. It is lightweight and smells so good that you would want to use it everyday. It works wonders on air dried as well as heat styles hair. And it is easy to use. Would 100% recommend to all frizzy haired gals out there!" —SauSatam
Get it from Amazon for $9.99 (also available in sets of two and four).
24. And a Crave Naturals detangling brush that you can glide through your hair while it gently (emphasis on gently) detangles it. Goodbye, painful pulls and tears. And, most importantly, goodbye breakage!
The brush works on wet and dry hair, and on thick and thin hair types.
Promising reviews: "I'm a single dad of a 6-year-old girl and combing her hair is the hardest part of taking care of her. She gets really bad knots in her hair. This brush is the only thing that has ever worked. Thank you so much. She even likes to comb her own hair now." —Eric Phan
"The best brush for 4c natural hair. Easy detangling with wet or dry hair. No pain at all. This brush just slides through without pulling out your hair. A must buy!!!!" —Jackie E.
Get it from Amazon for $11.99 (available in 10 colors and six multipacks).
25. A NYX instant brow styler for those days when your brows have a mind of their own and refuse to cooperate. Its precise applicator makes it easy for you to brush across your brows and it claims to hold them in place for 16 hours with no flakiness or that icky white residue!
NYX is a cruelty-free brand.
Gabriela: If you want something that focuses a little more on pigment, this is one of my personal faves too!
Promising review: "I bought this on a whim to try to get my newly curling dark brown brows under control. Many other 'clear' products I’ve tried leave a white residue. I’d been using the brown Patrick Ta Major Brow which works and is fine, but it’s expensive and takes a little longer to prepare and apply. This Nyx product is so fast and easy — swipe and go, leaves virtually no residue, keeps the brows laying straight, and is a fraction of the cost of many Sephora products I’ve tried." —E Morris
Get it from Amazon for $7.29+ (available in five shades).
26. Or an Ownest Cosmetics eyebrow soap that'll help you achieve those trendy, fluffy brows in just minutes. Reviewers rave about how well they stay in place, even after hours!
Promising review: "Saw this on TikTok and after looking around where I live for some clear soap and coming up short I decided to try these out. They are a great value for the price. Super easy to use and give a great effect on the brows." —Linds
Get a set of two from Amazon for $7.99 (available in three sizes).
27. A vegan and cruelty-free makeup setting spray to make your glam last for up to 16 hours. But don't take our word for it. One Amazon reviewer describes getting broken up with by their S.O. right before a party (what a jerk, right?) and looking in the mirror to find their makeup "perfectly flawless," without a single tear track in sight.
While we hate to see unkindly timed breakups (right before a party?? BOO!!), THAT'S HOW GOOD THIS SETTING SPRAY IS.
Promising review: "Stunning setting spray that actually achieves a dewy set. I’ve tried quite a few more expensive dewy setting sprays before this one and found this actually locks in my makeup for hours. Going in with a very very slightly damp sponge to make sure everything is smoothed out and crease free before applying gets the best results! I have normal skin thats prone to breakouts and after using for 2 weeks now my skin has yet to react negatively. I didnt notice any funky smell or anything like that either. Just beautiful glowy skin!" —Mariah
Get it from Amazon for $9.03+ (available in matte, dewy, radiant, and plump finishes, in regular and jumbo sizes, and in various packs).
28. A hydrating rosemary mint strengthening edge gel that'll help you achieve a quick, sleek look without the flaking and residue. It's infused with biotin that encourages hair growth and helps support shiny, healthy edges.
Apply the gel to edges and smooth with fingertips or with a brush for a specific hold. Or! Just rock your edges' natural texture. Check out this article on why laying your edges is never mandatory.
Mielle Organics is a Black-founded small business that got acquired by P&G Beauty but is operating as an independent subsidiary and continues to be led by its founding members Monique Rodriguez (CEO) and Melvin Rodriguez (COO).
Promising review: "I like the light consistency of this edge control. It doesn’t take much and did the job I was looking for it to do. I didn’t have any issues with flaking or dryness. My hair texture is different since it's been growing back since chemotherapy so honestly it doesn't take much for it." —FitSisterP
Get it from Amazon for $6.87.
29. Or a hair finishing stick, which is enriched with natural plant ingredients that help you neatly tuck away those flyaway hairs that have you looking like Doc Brown from Back to the Future. This is a great quick fix if you're someone with hair breakage or have just had a hectic morning.
Its mascara-like design lets you simply brush the applicator along your hairs to help slick them back. If you want to try a wax stick, this is a great option too!
Promising review: "Absolutely love this product. I have to have my hair up often for work and this stuff makes it SO easy to clean it up and keep my baby hairs and frizz at bay in seconds. Literally just keep it in my bag and might need like one touch up in an 8-hour day. Just be careful about using too much! It will harden up if you apply tooo much but otherwise it felt very soft and comfortable for me." —Amazon Customer
Get it from Amazon for $6.99.
30. A beginner-friendly NYX mechanical eyeliner you'll be obsessed with because you get the best of both worlds. Want it just on your waterline? Don't worry, it'll stay put. Want to smudge it out a bit and live out your My Chemical Romance fantasies? It's got your back.
Check out a TikTok of the eyeliner in action.
Promising review: "I'm HORRIBLE at applying eyeliner, so this was a godsend. It's creamy, so it doesn't snag on your eyelid when you apply it, but it dries out in a minute or so, so it actually lasts all day. If I want a darker look, I put on black or navy eyeliner and then apply this on top — it smooths over the shakiness of the dark eyeliner, and looks a whole lot more interesting (like I actually put work into it, when I really didn't). I used to use a different liquid eyeshadow, but I found this and it works so much better — it stays on for a lot longer, doesn't fade, and actually reaches the lid line. Even though it stays on for a while (all day — 10+ hours), it comes off really easily with a wipe or miscellar water. It's great for covering mistakes or simply as a stand-in so you don't have to project to the world that you have no clue what you're doing with eyeliner." —Anonymous 1
Get it from Amazon for $5.12+ (available in 13 colors).
31. NYX Butter Gloss that has a hydrating, shiny gleam that *won't* hold strands of your hair hostage. The only downside? You'll probably have a super hard time choosing from their dozens of gorgeous shades that range from subtle to bold!
32. A NYX lip pencil — use it create a lovely pout, an all-over color, or as a base for some classic clear gloss!
Psssst! The Peakaboo Neutral shade is super identical to Charlotte Tilbury's popular Pillow Talk shade.
Promising review: "This is by far my favorite lip liner. It looks very natural and perfect for when I over-line my lips. I got the shade 'Ever.' Great quality for the price, too. Paired with NYX Butter Gloss 'Fortune Cookie.' Looking forward to buying more products!" –Victoria Nguyen
Get it from Amazon for $4.96+ (available in 11 shades).
33. And a Revlon sharpener that has over 18,000 5-star ratings for a reason. It has two sharpening sizes that'll fit all the pencils in your makeup arsenal and *finally* keep your sharpener from constantly breaking.
Promising reviews: "I have used this sharpener for over 20 years. It doesn’t break, I just lost mine. You can’t find it in the store. It sharpens lipliners or small eyeliners, and it sharpens large pencils as well. It keeps the shavings in the back, so the only time to remove is when it needs to be emptied. REVLON: do not ever stop selling this beauty holy grail of sharpeners." —MrsMommyLoves7
Get it from Amazon for $3.44.
34. A touch-up razor and dermaplaning tool you'll need next time you want to quickly shape your brows or remove any of those other fine facial hairs that you just don't have the time or patience to pluck out one by one. Have no fear — it's super gentle and painless!
It comes with a precision cover to help you shape your brows to the exact shape you want. Or leave them just how they are. Remember, removing facial hair (or any hair) is optional, not necessary!
Promising review: "Plucking the more egregious of my thick black hairs is at least a 2–3x/week effort. I opened these rather hesitantly — I mean, they are sharp blades going on your face — took a sip of Prosecco for courage, washed my face and started shaving. I could not believe how easy and quick it was. After a couple of swipes down my cheek, I noticed that it was done. I thought it was going to take a lot more skill and time. First complete face shave (full cheeks, upper lip, lower lip, jawline) over and done with in less than three minutes with outstanding results. So much easier than tweezers and depilatories!! Wow." —Tara D.
Get a three-pack from Amazon for $5.94 (also available in a pack of nine).
35. A natural curl-enhancing moisturizer complete with black castor oil, agave, and biotin to help make your hair so soft and shiny, people will think a beauty expert gave your luscious locks a makeover. Apply it right after the shower or, if you're forgetful like me, right as you're about to walk out the door.
TGIN is a Black woman-owned small business based in Chicago and led by a team that is 96% women.
Promising review: "I’m still trying this out, but so far... this product is AMAZING!!! I love it so much!! I have 4a/b dense low porosity hair. My hair also dries out FAST, and ends up looking dull, lifeless, and even stiff 😩. The moment I used this product, (fresh out of the shower when the hair is kinda dewy) this stuff gave my hair LIFE baby! It was curly and bouncy, and I had to keep checking the mirror to see WHOSE HAIR IS THIS?! She had moisture and wasn’t drying out.🧐 The smell is nice without smelling perfume-y and it has a nice consistency that makes you feel like you’re getting your money’s worth. These curls came out of time out and got themselves together! I love to see natural products be this good!" —Luv2shop
Get it from Amazon for $8.57.
36. A volcanic stone face roller because it works like magic to eliminate excess oil and mattify your skin as you roll it around your face. As someone with skin that's always making me look like a glazed donut, I appreciate this wonderful little tool.
As one of the more oily-skinned girlies, I also bring this with me everywhere for on-the-go touch ups. It's reusable, washable, and won't remove that gorgeous face of makeup. See it in action on TikTok here!
Promising review: "I really like this product, it helps for when I'm in a pinch and need to get rid of the oil on my face but cant wash my face because of makeup or something. It also keeps my makeup decently intact, I just have to touch it up only a little bit after I roll this over it." —Hannah
Get it from Amazon for $9.07 (also available as a rose quartz roller).
37. A Some by Mi Miracle toner with chemical exfoliants as well as tea tree, papaya, and witch hazel extract to remove dead skin cells while helping your skin look more hydrated and radiant in just 30 days. Many reviewers say it's perfect for both oily and sensitive skin!
After cleansing, soak your cotton pad with the toner, gently wipe your face, and lightly tap for absorption. Follow with moisturizer!
Promising review: "I have pretty bad eczema and sensitive skin so I was a little worried about it, but this was probably one of the best decision I've made in a long time. I've been using this toner for over a month now. I use it twice a day. My face has improved 110%. It removed dirt even after washing my face & I haven't had any serious breakouts or skin bumps since. I have more confidence in my natural face and am loving it! I would definitely recommend trying this out and seeing if it's right for you. 10/10 would buy again." —MintyKiss
Get it from Amazon for $14.25.
38. A pack of popular Cosrx pimple patches to evict those pesky pimples that have no business invading your face. These are coated with hydrocolloid to protect and heal the blemish more effectively — you officially have no excuses for popping those pimples anymore!
For persistent or bigger pimples, leave a pimple patch on overnight for two to three days to allow the pimple to diminish completely.
Promising review: "I've suffered from full coverage acne since I was 8 or 9 years old (I know. A freakishly young age to start.). I've use every product known to man. Proactive, Neutrogena, Clearasil, medication from dermatologists...the list goes on, and I'm sure most people have experienced the same. BUT THESE WORK. HOLY SHT THESE WORK. They suck everything out in ONE GOSH DARN NIGHT. I buy a whole bunch at a time and go through probably five packets a month and I've never been happier, and I've never had such clear skin. All you have to do is wash your face and stick the dots on before bed. I stick them wherever I see the red starting, feel that 'oh it's a big one' pain under my skin, or where whiteheads have already started." —Danielle
Get a pack of 72 from Amazon for $9.48 (available in three sizes).
Reviews have been edited for length and/or clarity.