We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.
1. A pair of ridiculously comfy pull-on cushioned boots reviewers *swear* are a perfect dupe for the sold out Ugg version, plus come in way more colors. These boots were made for walking *and* for casually flexing on the entire neighborhood that you managed to get the most elusive shoe of 2023 for half the price.
As an added bonus, there are no visible labels from the company on the shoe (and reviewers say they're even easier to pull on than Uggs!).
Promising review: "I had these on my wishlist for a while but was skeptical. I’m glad I finally ordered them! They fit perfectly and SO much easier to put on than my real Ugg minis which I love. They’re very comfy and warm. Highly recommend! Glad I bought them to wear while I wait for Ugg to restock their tan ultra minis." —Kamryn
Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it!
Get it from Amazon for $69.99 (available in women's sizes 5–12, including Wide sizes, and in 12 colors).
2. A buildable Glimmer Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade — aka the ultimate Winkylux dupe.
Check out a TikTok of the Glimmer Glow lipstick in action.
Promising review: "I have the Winkylux version of this pH color changing lip balm and I enjoy it, however! This lip balm is legit 1/3 of the price and just as good. Just as moisturizing. It’s a balm so it not super long lasting, but the color actually stains a bit which I fully enjoy. All in all exceeded my expectations and will be purchasing again!" —Tracy Medina
Get it from Amazon for $3.99.
3. A pair of lightweight legging-style joggers reviewers swear by for perfect Lululemon Align Jogger dupes — these are the perfect transition pants for exercise and errand-running on days when it's a little chilly, but not *quite* fully cold.
Promising review: "These are literally the best leggings/joggers I have ever owned, and I plan to eventually buy every single color. I originally saw these on TikTok and heard they were like the Lululemon ones but cheaper. I've never owned Lululemon leggings, but if they feel anything like these, then I have clearly been missing out. These are soft and absolutely perfect. I love the pockets and jogger style and that they fit like leggings and can be worn to the gym or dressed up with a cute outfit. I need to buy every color of these before they're gone!" —Courtney
Another promising review: "Love these joggers! If I could wear them every day I would. I want to order a pair in every color. They are so soft and so comfortable. The waist band is thick and is high waisted. They are very easy to move around in and fit as expected. The waist band is a little tight but they stretch out as you wear them. I ordered a pair for my mom and told my best friend about them and they loved them as well. These are good Lululemon dupes and very affordable." —Alissa Frey
Get it from Amazon for $28.99+ (available in women's sizes XS–XXL and 15 colors).
4. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof — reviewers call it out as an excellent dupe for Too Faced's "Better Than Sex" and Benefit's "They're Real."
Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put ALL the livelong day no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.
Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd
Promising review: "WOW. This mascara is my new favorite!! I used to use Better Than Sex and this is probably a dupe for it! Makes my lashes so long and doesn’t clump like some mascaras do. Definitely try it out!" —Aubrey Mitchell
Get it from Amazon for $4.99.
5. A longline sports bra reviewers swear is the perfect Lululemon Align dupe — it's so comfy, supportive, and versatile that fans love it both for workouts *and* errand running.
Promising review: "I never, never, never leave reviews on products, but with this one, it's well well worth it and I haven't even worked out in it yet! I'm a 36DD (I ordered a large for reference), so finding a good, supportive sports bra can be a bit difficult to find. I found this one the way a Gen Z'er does: TikTok. And the so-called 'Lulu Dupe' is absolutely deserving of the praise it gets! This sports bra can even double as a tank top if you're running from the gym to get coffee or to home, so it's absolutely perfect! It's such a cute top and I can't wait to see how well it supports my workouts! I bought it in dusty blue and I'll be back for more of the colors!" —Robert
Get it from Amazon for $22.99+ (available in sizes XS–XL and 15 colors).
6. A hydrating lip oil made with made with cocoa butter, beeswax and essential oils that will help keep your lips hydrated and add an oh-so-subtle tint, making it an ideal dupe for the $38 Dior Lip Oil.
Promising review: "So obviously it's very cheap and it's a dupe for the Dior Lip Oil. It's pretty good, feels minty on the lips, smells amazing, looks very pretty, not pigmented at all unless you get the dark one (which isn't even that pigmented either), but it's really good and I would buy it again." —thedaimondmine
Get it from Amazon for $6.97 (available in five colors).
7. A lightweight quilted jacket reviewers swear is the ultimate Free People dupe 👀 — this features a thick, insulating fabric with a slightly faded vintage-esque look to it, making it the ultimate in comfort and cuteness.
Check out a TikTok of the quilted jacket in action.
Promising review: "This is a great, low priced dupe for the Free People jacket. I bought this one instead with low expectations…. wrong. This is the most comfortable jacket I own. The material is so soft and heavy, it is definitely a new staple for me. I plan on purchasing this again in the other colors." —Madi Lane
Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it!
Get it from Amazon for $75.98+ (available in sizes S–XXL and 19 colors).
8. A pair of popular cross-waist leggings heralded as the perfect dupe for the Aerie leggings that went viral on TikTok — reviewers love this version for the streamlined look, the soft four-way stretch, and of course, the hidden pocket in the waistband 👀.
Promising review: "I absolutely love these leggings. As a plus size girl it’s hard to find really nice leggings on Amazon, but these are so great! They did not move much during my work out, they are squat proof, and they are so comfortable. I will order the next pair a size down because they were a little bit more roomy in the waist than I anticipated. Can’t wait to buy more colors!" —Lillian Williams
Another promising review: "I own 10 pairs of just the black leggings by this brand! Dupe for Aerie crossovers and Lululemon! So comfortable and fits amazing." —Maria Abramczak
Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it!
Get it from Amazon for $22.98 (available in women's sizes XS–3X, two inseams, and dozens of colors).
9. A bottle of Elizavecca Hair Treatment, an Olaplex dupe repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.
This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them!
Promising review: "Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn’t worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!) but, lo and behold, it was magic! My hair is so strong, silky, and healthy looking after just one use. Plus you can’t beat the price! Have already ordered another box. I should also add I have curly/wavy hair that’s been colored to a light brown. Buy it!!" —BB
Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!
Get a bottle from Amazon for $7.62.
10. A delightfully massive (and leakproof!) tumbler with a handle reviewers *swear* by as the ultimate Stanley cup dupe (you know — the $40 water bottle that's all over TikTok and IMPOSSIBLE to get in half the colors right now). This not only keeps beverages hot and cold for hours on end, but gives you even *more* color options to peruse from.
Promising review: "I’ve been using Simple Modern bottles since my sophomore year of college, so when I graduated and needed a 'big girl' tumbler that wasn’t covered in stickers and would be cute and functional in a professional environment, getting an SM tumbler was a no-brainer for me. I absolutely love the sea glass sage color, and of course, I had to get a matching 32-ounce water bottle, too! These are so sturdy, keeps my water icy cold through the day and the night, and motivates me to hydrate like no other. 1000x cuter than a Stanley tumbler or a Hydroflask, and a much more reasonable price! I get compliments on it every single day. I absolutely cannot recommend this brand and these tumblers enough!" —Hannah Rodlund
Get it from Amazon for $29.99 (available with or without handles and in 12 colors).
11. A slightly cropped half-zip pullover for the ultimate in cozy Lululemon Scuba dupes. Reviewers love that this has all the comfort of a hoodie but enough structure to it that it's easy to wear for errand running and workouts, too.
Promising review: "I saw this sweatshirt advertised by an influencer on TikTok. I purchased almost immediately because everyone said it was a good dupe for the Lululemon jacket. I was blown away by the quality of this jacket!! It’s super soft. I purchased a size small and it fit perfectly." —Rebecca Slattery
Get it from Amazon for $39.99 (available in women's sizes S–XXL and 14 colors).
12. E.l.f.'s Poreless Putty Primer, a lightweight base primer that reviewers swear as a Tatcha Silk Primer dupe — this helps reduce the appearance of pores and lets you apply makeup more smoothly and evenly.
LOL, allow me to be the one to shout to GRAB THIS WHILE YOU CAN. Every time I've run out of it I've gotten mad at myself because thanks to TikTok, it's constantly out of stock. Now is finally our chance!
Promising review: "Finally able to get my hands on this and it absolutely lives up to the hype! This is an amazing primer and really does visibly smooth and blur pores. I use my beauty blender to apply it and a little goes a long way. It’s a perfect dupe for the Tatcha Silk Canvas Primer at a fraction of the cost." —Rebecca
Get it from Amazon for $9.99.
13. A long body-hugging slip dress so versatile that you'll start making all *kinds* of plans with human friends for an excuse to wear it out (and also an excuse to let people know you found a $29 Skims dupe this damn good).
Promising review: "Absolutely a Skims dupe! It has a tight, body hugging fit, really slim in the waist, straps are a good length! I will probably wear a bra with it when going out but around the house, it’s tight enough that you don’t need one and the girls are good! Very long, I’m 5’3 and it skims the ground, so keep that in mind, but not hard to alter that. Fabric is very stretchy and SOFT! A little different than Skims but you wouldn’t really know by looking at it. Very comfortable!!" —Lindsay
Get it from Amazon for $26.99+ (available in women's sizes XXS–XL and 18 styles).
14. A trio of hydrating lip sleeping masks for three Laneige dupes in *one* — this even comes in four different flavor combos so you can split them among friends, if you're feeling generous during this dry skin-inducing winter.
Promising review: "Dupe for the Laneige lip mask. This is the most moisturizing lip treatment in the market. When my lips started getting dry due to the cold season I was thinking of buying the Laneige lip mask, but it’s soooo expensive. This is a fraction of the cost and feels just the same. Very good product." —Riya
Get it from Amazon for $9.90 (available in four combos).
15. An oh-so-chic adjustable mini belted pack (aka ~fanny pack~) you can wear around your waist or shoulder for a lightweight bag alternative when you're on the move. Psst — a lot of reviewers mention this is an excellent Lulu dupe!
16. A set of affordable, highly popular wireless Bluetooth earbuds that make *excellent* AirPod dupes, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.
These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).
Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold
Another promising review: "AMAZING AirPod dupe for a fraction of the price. I hate the Apple headphones because they never stay in my ears. These have amazing sound quality and are super discreet. My husband now wants a pair after using mine!" —shelby zuccarini
Get it from Amazon $18.99+ (available in five colors).