1. A set of affordable, highly popular wireless Bluetooth earbuds that make *excellent* AirPod alternatives, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.
These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).
Promising review: "These earbuds sound great with all types of music. They have great bass and have really good build quality. I have taken them everywhere from the gym to school. The charge lasts a few hours and whenever I need them again they will be fully charged again with the case that fits great in your pocket. 11/10, great price too!!" —Shopper
Get it from Amazon $18.99+ (get this price by clipping the $5 off coupon on the product page; available in five colors).
2. A copy of Burn After Writing, a guided journal tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go.
Promising review: "I LOVE IT!! I have depression/anxiety and have been told in the past that I need to journal. Well, easier said than done, right? I just never knew what to write about. I love this journal because it gives you prompts. It gives you something to think about other than what’s going on inside of your brain. It’s amazing. I feel so much more relaxed after writing in here and there are some really thought provoking prompts. 11/10 highly recommended!!" —Becca Moss
Get it from Amazon for $7.32.
3. A reviewer-beloved veggie chopper that'll have you feeling like a golden god in your kitchen — this gadget julienne, chops, spiralizes, and slices vegetables in an instant and has a built-in storage container to hold the chopped veggies so you can pour them into a pan or dish without any mess.
Check out a TikTok of the veggie chopper in action.
Fullstar is a small business established in 2017 that specializes in kitchen gadgets.
Promising review: "It me. A newer cook. I can’t believe how great this thing is. Easy to use. Easy to clean. I’ve used it about five times so I hope it lasts but so far 11/10. Now I’m eating more veggies because it’s so satisfying to CHOP. The blades are super sharp, I already cut myself a little (new cook, my fault) but goes to show you they’re the real deal." —Kellie Rowe
Get it from Amazon for $23.95.
4. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum to help protect your skin's moisture barrier. This is designed for *all* skin types, and reviewers swear by it for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses!
I use this on my skin and definitely have noticed results! While it didn't help completely kick my stubborn pre-period hormonal acne, it has done *wonders* with reducing redness on my face, particularly around my nose, and in dealing with my pores. Since I started using it, my primer and foundation goes on a whole lot smoother, and I'm struggling a whole lot less to cover my pores. After using it a few weeks, I read the advice of one reviewer to put this on when your face is slightly moist from washing, rub it in, let it dry, and then put your moisturizer on top of it — I've found that it's what got me the best results!
Promising review: "I've been dealing with atopic dermatitis my whole life but recently it has gotten worse. I've tried other snail serums in the past and found that it made my skin really soft. This is my first time trying this brand and I'm in shock with how well it works. In just a few hours my skin felt the most hydrated it's ever felt. Overall a 11/10 product, and I highly recommend you get some of you deal with eczema." —Mikayla
Get it from Amazon for $16.90.
5. *Plus* COSRX Snail Mucin 92% Moisturizer, the snail essence repair cream's partner in crime — this gel cream not only locks in moisture to plump and hydrate skin, but reviewers claim it genuinely has changed the texture to make it smoother.
To use as intended, apply the moisturizer after the snail repairing essence has dried on your face in your skincare routine.
Check out a TikTok of the snail mucin moisturizer in action.
Promising review: "I use it as my night moisturizer and as soon as I started using it my friends immediately started complimenting me and went to go buy their own. It makes my skin so clear and gives a glassy feel at the end. The serum is also really good. 11/10 recommend getting it." —Emily
Get it from Amazon for $26.
6. A "flossing toothbrush" with two layers of bristles — regular firm bristles, and longer ones that are ten times thinner to clean deep in between your teeth and gums to mimic flossing. Reviewers love how deep the clean feels, and also how soft it is on sensitive teeth!
Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines.
I personally bought this a few months ago and love it! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular.
Promising review: "Without a doubt, the best toothbrushes I've ever used. They do a great job getting rid of the bits of hard to reach food particles that like to hide between your teeth. On a scale of 1–10, I'd give them an 11!!!" —Sonja L Veilleux
Get a two-pack from Amazon for $9.90.
7. A decorative rainbow window film that says "yes, I want my privacy, but I also want to be extremely glamorous about it." Not only does this refract beautiful rainbows in your space, but reviewers mention that it's handy for pet owners whose dogs love to bark at things outside, and that they also used them to outfit the sunroofs of their cars to prevent glare.
Psst — you can read BuzzFeed's review of this decorative window film for more deets!
Promising review: "I am in love with this window cling and I want everyone in the whole world to have them. It transforms your room into such a beautiful space. My dog obviously loved it and she is now thinking about pursuing her dream of becoming a supermodel. 11/10 would recommend to everyone." —Marina Parsons
Get it from Amazon for $9.98+ (available in eight sizes)
8. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that it'll be the BFF of every room in your house. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!
A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.
Promising review: "I have had some tough stains on my stove top that I couldn’t find anything to get rid of. I tried glass cleaner, stove top cleaner, magic erasers, and even some 'tried and true homemade methods.' Nothing worked. I decided to give this a shot and I have honestly never been happier with a cleaning product. 11/10." —Sam
Get it from Amazon for $4.99.
9. A fast-acting ChomChom pet hair remover roller that is deeply beloved by pet owners — it's like a sticky lint roller, but specifically designed to pick up pet hair and not only lock it in, but stash it inside the roller itself, so you don't end up making matters worse by just shoving the hair around instead of getting rid of it properly.
Promising review: "I have three double coated dogs and two cats — this thing is heaven sent, I freaking looooooove it! 11/10 would recommend! Very eco-friendly, it uses no electricity or battery power or disposable sticky paper like a lint roller." —Samantha Davey
Get it from Amazon for $19.99.
10. Juno & Co.'s Clean 10 Cleansing Balm, a game-changing makeup remover made with a blend of pearl barley and vitamin E that reviewers adore for getting that ✨ CLEAN clean✨ feeling — it's designed to leave zero residue or oiliness, *plus* brighten skin and reduce hyperpigmentation and dark spots.
Promising review: "A must-have. I've been seeing this in Snapchat ads and TikTok for weeks and I'm a huge makeup person, so I had to try it. out. 11/10 recommend. Absolutely amazing. It works so well and takes everything off in seconds." —Meghan Adams
Get it from Amazon for $14.99.
11. A roomy duffel bag that's just as handy on a weekend trip as it is on a trip to the gym — this durable, water-resistant duffel comes with long handles for easy maneuvering, a side panel to hook it to a roll-on suitcase, and even has compartments to separate dry clothes from wet/dirty clothes.
Promising review: "This bag was exactly what I needed for my long weekend trip! It worked perfect as a personal bag on my flight (I flew with United, and it had no issues fitting under the seat). There are lots of pockets on the inside to organize all your personal items and enough room for at least a four-day trip! Also, I absolutely love the light lilac color I got. 11/10 would recommend this bag!" —Hannah
Get it from Amazon for $21.49+ (available in five colors).
12. A super absorbent hybrid scrunchie towel to help dry your hair faster *without* the heat damage of drying tools. Reviewers love this as an alternative to heavier towels, particularly if they're errand running with wet hair.
Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.
Promising review: "Best scrunchie ever. I would give this 11/10. I want them in every color." —Rose D.
"I ordered this because I was sick of keeping a towel on my head for so long while my hair dried, and if I didn't have a towel, my shirt was soaking wet from my hair after a shower. For reference, I had very long, thick hair and it takes a while to air-dry — and I'm so happy I found this scrunchie! It's a lot bigger in person than it looks in the image, which is great because it covers more of your hair to help dry it. No more heavy towels on my head or tight towel wraps." —Meghan
Get a pack of two from Amazon for $13.19+ (available in eight colors and designs).
13. A pair of no-tie elastic shoelaces perfect for anyone whose fashion sense can be loosely defined as "how fast can I get this stupid shoe on my foot and get out the door." Plus the fasteners on these are hidden, so it'll be your lil' convenient secret.
14. A Bissell multipurpose carpet and upholstery cleaner with a *MAJOR* fan following of parents and pet owners — this compact, super portable powerhouse uses warm water and a special formula to make stains from grass, mud, pet accidents, food, and all your other home-related shenanigans look like they never even happened.
Each cleaner comes with a trial size of Bissell's Spot & Stain Formula, which is also available on Amazon for $12.99!
Promising review: "I literally cannot recommend this product enough, especially if you live in a smaller space with pets. My dog has epilepsy which causes him to go on the carpet more often than usual. I was losing my mind trying to find an affordable but decent cleaner. This solved all of my issues. It’s extremely portable and very easy to use and clean. 11/10." —R
Get it from Amazon for $109.59.
15. Ilia Super Serum Skin Tint SPF 40 Foundation for light, easy coverage that's working overtime not just as makeup, but for skin health, too — on top of the protective SPF, it's formulated with squalane to help skin's hydration and elasticity and hyaluronic acid to improve moisture levels. Basically it's light foundation, but give it superpowers.
Promising review: "This is amazing!! Super similar to the bare minerals tinted spf 30 gel cream if you like that, but a liquid consistency. I was scared about the smell because of all the reviews, and while it does have a faint odor at first before you apply it, it’s totally tolerable and goes away as soon as it’s on your face! 11/10 love." —Kai
Get it from Sephora for $48.
16. A retro-style pixel art game Bluetooth speaker so beloved by reviewers that a ton of them are gifting it to loved ones. It serves not just a speaker, but as a tiny canvas to make your own pixel art, a retro game console, an alarm clock, and even a white noise machine. Oh — and any designs you make on the pixel art screen can dance along to the music you play!
Check out a TikTok of the retro Bluetooth speaker in action.
Promising review: "I was very surprised with this purchase it was worth every penny!! 11/10 from me! Also packaging is adorable." —Rachael Phillips
Here's what BuzzFeeder Jenae Sitzes has to say about it: "I saw this exact Bluetooth speaker in probably dozens of TikToks before I picked one up myself, and I honestly can't recommend it enough if you like a cutesy aesthetic. The price might seem high for something that kind of sounds like a toy, but the second you pick it up, it's clear this is a high-quality piece of tech with a ton of functionality. Its speakers are powerful, its screen is bright and vibrant, and the companion app is simply packed with all sorts of customization options. There's programmable RGB lighting under the keyboard keys (which are real buttons), and you can pick from a ton of different clock faces as well!"
Get it from Amazon for $84.91 (available in six colors).
17. A pair of delightfully breezy Allbirds sneakers reviewers absolutely swear by in all directions for comfort, versatility, and style. These are especially great warm-weather options because the environmentally conscious eucalyptus tree fibers make them suuuuuper breathable.
Promising review: "These shoes are my favorite most comfortable shoes! Beauty is normally pain but with these shoes we get best of both worlds — comfort and cute. I would 11/10 recommend these to friends or family!" —Sherry G.
Get it from Allbirds for $105 (available in women's sizes 5–11 and in 11 colors).
18. A touchscreen mist cleaner, because your laptop, phone, tablet, and car screen all have one thing in common, which is that they are BEGGING you to (gently!!) clean them. They have put up with your grubby post-lunch fingers for FAR TOO LONG!!! The mister itself even doubles as a microfiber cloth to wipe it down streak-free.
19. A migraine relief cap for when your brain decides it's going to rattle against your skull at the least convenient time possible. This gets icy *and* hot depending on what kind of relief you're looking for, and double as a sleep mask so you can block out harsh light or try to get some shut-eye for further relief.
Promising review: "It only took two hours from arrival for this to get cold and stay cold. I slept with it on all night. Went to sleep in severe pain from migraine and woke up comfortably. And it didn't mess up my hair. The cap is better than my blackout eye mask and doesn't agitate my eyelashes while it's over my eyes. If you have chronic migraines 11/10 would recommend." —Erica Tedder
Get it from Amazon for $29.95 (available in three styles).
20. A two-pack of TikTok-famous Dan-O's seasoning, a low-sodium, hecka-flavorful option made with dried herbs, citrus, and granulated onion and garlic that reviewers love to jazz up everything from fish to beef to eggs to veggies.
Dan O's seasoning is a small business established in 2017 that gained popularity after taking to TikTok during the pandemic, where the company now has 4.1 million followers with plenty of droolworthy food content.
Promising review: "11/10. Highly recommend purchasing this product. It’s amazing on chicken, pork, beef, fish, popcorn, lamb, eggs, and it’s even very good in a dressing. There’s very low sodium in this seasoning which is why it’s so good and you can put a lot of it on your food without a worry! If you don’t have Dan-O’s in the front of your spice cabinet you’re missing out!!" —Landawg
Get a pack of two (one original, one spicy) from Amazon for $13.98.
21. A temperature-detecting coffee thermos for anyone who likes to get particular about their morning cuppa — not only does this keep drinks hot or cold for 24 hours, but it will report exactly *how* hot or cold the entire time with a digital display. It also functions as a water bottle, and is 100% leakproof!
Promising review: "This is hands-down my favorite canteen now. The temperature sensor is decently accurate, and the cap doesn't leak. I filled it with icy water on a summer night, and the next morning it still had some ice in it. Seriously good product. 11/10 would recommend." —carol
Get it from Amazon for $29.99 (available in six colors).
22. The "Ono Roller," a compact fidget toy specifically designed for adults that helps to encourage focus and relieve stress and anxiety with its frictionless, noiseless rolling. It's a bit more expensive than competitors, but reviewers love the satisfaction of the rolling feeling and attest to how ridiculously durable it is against even the most frequent of fidgeting.
Ono is a small business specializing in compact, work-friendly fidgets for focus and stress relief.
Promising review: "If you fidget a lot I really really recommend this. It doesn't get stuck, it's very loose, so easy to roll, it's sleek and doesn't draw attention, it's small and helps a lot. In my opinion, it's worth your money. It was made VERY well. Use it at school or work or really anywhere. Overall 11/10!!!" —Kathleen
Get it from Amazon for $34.99 (available in five colors and in a junior size for kids and people with smaller hands).
23. A gorgeously designed Hatch Restore sound machine — it works overtime as a touch-controlled smart light, bedtime reading light, sunrise alarm clock, and even a wind down light that helps you get into a healthier sleep routine at night, which is especially important to maintain when it's dark out for so long. Other bedside lamps could truly never.
Hatch Restore lets you personalize a "bedtime routine" for each night to train your brain to recognize sleep cues and get a better night's rest. Options include changing the light settings to more amber tones to help produce melatonin for sleep, soothing noise options, and sleep meditations and sleep stories you can get in the Hatch app.
Promising review: "This product has changed the way I sleep. There are so many useful features that I use every day. They make the best gifts because there is nothing like this out there and nothing that works as well! I love my Hatch and will rave about it any day of the week. I love it just as much as when I first got it. 11/10 recommend for anyone and any age." —Amazon Customer
Get it from Amazon for $129.95.
24. Paula's Choice Salicylic Acid Exfoliant, a true skincare MVP that reviewers swear by for reducing the size of pores, dealing with acne and redness, and helping tighten and rejuvenate skin. It's designed to work on all skin types and a lot of reviewers noticed *next day* results.
Promising review: "I have really dry, textured, sensitive acne prone skin with hyper pigmentation and this stuff changed the game for me. I saw a major change in my skin even within the first or second use. I ran out a while back and didn’t use it for a week and noticed a real difference. It really just smooths out the texture without drying you out and doesn’t burn like other chemical exfoliants I’ve tried. 11/10 recommend!!" —Shelby
Get it from Amazon for $13+ (available in three sizes).
25. A bottle of nail and cuticle repair oil that you simply brush on your nail beds once a day to condition and strengthen all those brittle spots and painful hangnails, leaving you with thick, strong nails and nail beds you're not tempted to pick at all the livelong day.
Promising review: "This has completely changed my nails. I get a gel manicure about once every other month. When it grows out, I have a bad habit of peeling off the gel (I know I know). After doing this my nails would be terribly brittle and it took weeks to grow them out. Then I started using this stuff. I usually take off my nail polish and then use this, and then paint my nails. It has made my nails SO much better. Just get it. 11/10." —Jake
Get it from Amazon for $9.90.
26. A tin of Cirepil blue wax beads, which is actually a wax a ton of professional salons use anyway — skip the $$$ and do it yourself. This uses a gentle hard wax to easily remove both the coarsest and finest of hairs in a matter of minutes, leaving you with skin so smooth that you're going to have to sit on your hands stop yourself from stroking your underarms and legs in public.
27. A bottle of Drop It, a natural wine sulfate and tannin remover that works its magic on your glass in just 20 seconds. (And is extremely easy to use when you're drinking out rather than at home!) Now you can enjoy a wine bar with pals knowing you've spared yourself the infamous post-wine headache or allergic reactions.
It's also a lot more cost-effective and environmentally friendly than wine wands or other competitors — a single bottle of this can be used to treat up to 55 glasses of wine, as opposed to wands that can only do a few glasses each before they get tossed. Drop It recommends 1–2 drops for each glass of white wine, 2–3 for a glass of red, and 7–9 if you're treating the whole bottle at once. Once it's in the glass, swirl lightly for 20 seconds, and you should be raring to go!
Promising review: "I'm 'allergic' to wine and it makes me turn red, itchy, and unable to breathe well. I was doubtful that this would work but I'm glad I gave it a shot because i can drink wine without feeling like I'm gonna perish now! I still get a little red but now I can enjoy a bottle or two or five with my friends and survive 👍 11/10." —D L
Get it from Amazon for $13.99.
28. A reviewer-beloved anti-dandruff shampoo to relieve flaking and itching and help prevent outbreaks by getting directly to the root. A lot of reviewers mention that it not only started working from the first use, but it *also* helped with shedding and hair loss caused by dandruff in the first place.
This shampoo was designed to work for sensitive scalps, color-dyed, and chemically processed hair, as well as for all hair types and textures, with reviewers with 3b–4c curls mentioning it worked for them.
Promising review: "11/10. I already got it twice, It’s doing miracles for my nephew's hair. He's dealt with skin conditions for a long time and nothing seemed to work, only this shampoo. It’s kind of cheap if you think about it, because in my opinion this is a miracle in a bottle! I’ll keep buying it forever." —Kesem
Get it from Amazon for $15.88.
29. A pair of compression gloves designed to help alleviate pain from carpal tunnel and arthritis, so you can type at your keyboard without an internal monologue of "ow OW ow owwwww" for the majority of your workday.
Promising review: "I have really bad carpal tunnel in both hands and it gets to the point where moving my thumbs just kills me. I put these on and the pain immediately disappears/greatly subsides. Cheap, effective, 11 out of 10." —Amazon Customer
Get a pair from Amazon for $9.97 (available in three sizes).
30. A bottle of tea tree essential oil that reviewers use for a whole bundle of reasons, including to help soothe red patches, inflammation, and irritation on their skin.
Reviewers also use it to help cleanse buildup on their scalps, prevent dryness, strengthen their nail beds, and just generally ~breathe in~ because it smells so darn relaxing.
Promising review: "I used this to soften my callused skin on my foot. It helped a lot to give me pain relief and to help reduce the callused skin. I also use it on toe nails and rough skin on skin. You do have to get used to the tea tree smell. But I now find the smell therapeutic and it quickly dissipates. Excellent quality!" —JJH
"I use tea tree oil for my locs and aromatherapy. I love it so much. It was definitely worth it. 11/10 would recommend. Thanks for coming to my TED talk." —T Winbush
Get it fro Amazon for $9.95 (available in eight varieties).