We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
1. A buildable Glimmer Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade.
Check out a TikTok of the Glimmer Glow lipstick in action.
Promising review: "This is such a pretty pH color lipstick, viral for a reason — it's very pretty to look at, it's not sticky at all, and the more you layer it, the darker the pink shows up. The only thing I don't like is the scent in it, I can almost taste it a bit. It's nice to have in my purse if I need a quick color while I'm out in case of sudden dinner plans or a meeting, because you can control the color saturation to how light or bold it is." —Kristina Bumbelow
Get it from Amazon for $3.99.
2. Elizavecca's Milky Piggy Hell Pore Vitamin Bright Turn Peeling Gel for anyone who wants the satisfaction of sloughing dead skin off in real time — this is designed to exfoliate quickly *and* gently, giving you smoother, brighter skin without the "yikes!!" sting and dryness of other competitors. Bonus: Reviewers say it's an excellent pore cleanser.
Note: You should always test new products on a small patch of skin before use; also, reviewers recommend using room temperature or cold water with this to prevent it from getting tacky and sticky.
Promising review: "Works well, fun to use! Love this product. I feel so clean and fresh after using it, and I actually have a fun time rubbing it off my face! It’s pretty satisfying! I also think the smell is pretty nice, but not super overpowering. I’m an asthmatic and it doesn’t affect me at all (normally strong smells are a trigger for me). 5/5 stars!" —Jade
Get it from Amazon for $11.99.
3. A painless, mint-flavored teeth-whitening pen reviewers swear by as an alternative to pricey professional treatments and strips. This gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just, you know, existing as a human with teeth.
Promising review: "I have to say, I was skeptical about this product from all the TikTok hype about it but after trying it out, it really does work. I’ve used whitening strips before but those usually hurt my sensitive teeth and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!" —Victoria Bravo
Get a two-pack from Amazon for $14.99 (clip the $4 off coupon on the product page for this price).
4. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum designed for *all* skin types reviewers swear by for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses!
5. A ridiculously charming octopus-shaped blackhead remover you can use to gently scrub as part of your skin routine or in the shower to remove excess sebum to exfoliates pores and pull out blackheads, whiteheads, and other miscellaneous gunk from the day that you'd rather evict.
Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel
*Another* promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust
Get it from Amazon for $12.50.
6. Nyx's Pore Filler Targeted Stick, a holy grail option for anyone with sensitive skin who may have had it up to HERE with other pore fillers and their promises. This has a "blurring" effect to reduce the appearance of pores and smooth your skin without causing any extra shine you have to blot out.
Check out a TikTok of the Nyx Pore Filler in action.
Promising review: "This is a life-changing product for me. I have HUGE visible pores that really age my face, as well as incredibly acne-prone skin that makes me break out from just about every product. I've started to use NYX Pore Filler on my face with some regularity, and it doesn't seem to cause any irritation or breakouts. It does an AMAZING job filling in and smoothing out my face texture. The difference to my skin consistency is astounding. My skin looks so smooth when I use this product. In the photo I'm using it on just one side of my nose and under the eye area, and the difference is very noticeable (I think!)." —Jenny Penny
Get it from Amazon for $9.49.
7. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof for workouts.
Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put ALL the livelong day no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.
Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd
Get it from Amazon for $4.99.
8. Nyx Fat Oil Lip Drop that is the new definition of "TikTok made me buy it" — this cult-fave product earned its hype by being a rare breed of lip oil that hydrates, glosses, and *doesn't* stick like a fly trap to your hair. It's also super versatile, since you can wear it bare or pair it with a fave lipstick for an extra *pop*.
Promising review: "I absolutely love that TikTok made me buy this lip oil. I would def say it has the consistency of a lip gloss, but the moisturizing aspects as a lip oil. My lips stay glossy for a long period of time. I love all the colors! This doesn't dry out my lips or make them feel sticky. I have gotten many compliments on my gloss! I plan on purchasing every color!" —Shimzy
Get it from Amazon for $8.99 (available in eight shades).
9. A bottle of Elizavecca Hair Treatment, an Olaplex-like repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.
This is designed to work on all hair types, with reviewers with 2b–4c curls mentioning it worked for them!
Promising review: "I have tried everything on the market to fix my damaged, bleached hair that keeps breaking off. I stumbled across this hair treatment on TikTok. I had never heard of it before but decided to give it a try. I used it for the first time yesterday and I couldn't believe how amazing it made my hair feel and look. It's sooo soft, shiny, bouncy and nourished. My bleached rat's nest now looks and feels like hair again. Even my boyfriend noticed a huge difference in my hair. I’m going to buy a lot more of this product. I’ve been really frustrated about my hair for years now because of all the damage. Now I can finally relax and enjoy my new hair." —Eline
Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!
Get a bottle from Amazon for $7.29.
10. The internet-famous Revlon oil-absorbing volcanic face roller you simply swipe over your face like a magic wand that makes excess oil disappear — super convenient and *way* less wasteful than using blotting strips and time wasting than fancy powders that need a ton of blending work.
Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.
Get it from Amazon for $13.91.
11. A set of Kitsch's limited edition satin Barbie scrunchies so you can lean into the theme of 2023, which Greta Gerwig decided on behalf of the whole planet is "Barbiecore." These are an excellent way to gently preserve your hairstyle overnight or in the heat, because the satin doesn't snag or crimp your hair.
Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.
I love these so much that I refuse to take them out of my hair all summer — they are DELIGHTFULLY oversized for that throwback '80s look, and so, SO remarkably gentle on my hair. My favorite thing about them is that if I have my hair styled a certain way, in blown out straight or in curls, I can use one of these scrunchies to hold it back for hours and when I pop it back out, the style will fall right back into place. Also people cannot get enough of the subtle sparkles on the all-pink scrunchie. It's my Signature Look of 2023 (which is to say of course I wore it to the Eras Tour; was there even a choice in the matter??).
Get a set of two from Kitsch for $16, and check out the rest of the Kitsch x Barbie line for more hair accessories!
12. A set of triangle makeup puffs you've probably seen aaaallllll over TikTok by now — these are a great way to prevent creasing and lock in concealers, powders, and contours that might escape the blunt coverage of a larger, more traditional beauty sponge.
Check out a TikTok of the triangular makeup sponge in action.
Promising review: "If you came here to purchase them because a TikTok influencer told you to.....so did I. The rumors are true, these little puffs work wonders! I love that it has the pointed end to really get under the eye and around the nose. You can't beat the price and they help with a flawless powder application. Just buy them." —Tayler
Get a set of six from Amazon for $5.99 (available in a dozen different sets).
13. E.l.f. Power Grip Primer, aka a *godsend* for makeup lovers of all skin types, particularly those dealing with dry, flaky, or acne-prone skin. Once you apply this and let it set for 30 seconds, not only will it grip your makeup in place, but the hyaluronic acid will help moisturize and plump your skin to improve its texture over time.
Promising review: "I wanted to try this for the longest time and I finally got it and I was not disappointed. I highly recommend this product, especially if you have dry skin. This is my favorite primer to use now. Works so well and helps with making your makeup look almost flawless. Highly recommend it." —Megan Lindstrom
Get it from Amazon for $9.99.
14. A ~weightless~ liquid cream blush that's having a whole moment and a half on Amazon right now. Reviewers adore how high-pigmented and blend-able the colors are, and how soft and dewy the effect is on their skin.
Promising review: "These are so high quality, and I am so happy I took a chance on them. For anyone who is familiar with Korean beauty products, know that these are very high-quality. The formula is very lightweight, the color is water-infused, and when you put the product on, it’s very natural looking. If you came to Amazon to look for a liquid blush, this is the absolute best option for the price you’re paying." —Nyooni
Get it from Amazon for $9.99 (available in 12 shades and in sets).
15. Tonymoly's cult-fave, underrated Wonder Ceramide Mochi Toner, because "glazed donut skin" is out and "mochi skin" is IN. You can use this on clean skin to help reinforce your moisture barrier, helping smooth and protect your skin to give it that bounce and even tone of the mochi you know and love. (Anyone else a little hungry right now?)
Promising review: "Just recently found out about toner, and then found out how expensive it is. This after a lot of research was the most affordable option with good ingredients. Now that I’m using it I see how little I use every day. It’s supposed to have seven layers on your face every morning. This really works and I feel my skin is good all day." —Debi
Get it from Amazon for $23.
16. Barbie x Hally's Shade Stix, the latest in delightful Barbie collabs this summer — this easy-to-use temporary hair dye has high pigments that work with *every* shade and texture of hair. This is an excellent way to get some bright, loud colors for festivals and theme parties and sporting events risk-free, because it washes right out in the shower.
I tried this in the pink and I am o-b-s-e-s-s-e-d. You use the wand included in the dye tube and brush the color right into your hair with one or two swipes, depending how strong you want it to be. What I love is that it doesn't get tacky and disrupt the natural flow of your hair — mine stayed perfectly curled in the front even with the color sticking to it. It stayed vibrant in my hair for a full 24 hours, and then truly did wash right out in the shower so fast that I forgot it was even there to wash out in the first place. It didn't leave any kind of residue in my VERY white bathtub. I also wore a baseball cap at one point while I had the dye in, and it miraculously did not transfer any color onto the fabric either.
Get it from Amazon for $14.98 (also available in purple and blue).
17. A set of glass ice globe facial massagers that first of all just feel SO so so so nice on your sleepy, early morning face, and second of all are an excellent way to reduce puffiness and soothe irritated skin. Reviewers also swear by these for staying cool in warm weather!
Promising review: "I had never seen anything like these before, my massage therapist whipped them out and I immediately went home and bought some. I have rosacea and these are great for soothing my skin. I’m in love!" —Janie Waltz
Get it from Amazon for $11.99 (available in four colors).
18. Coppertone Glow with Shimmer Sunscreen Spray — in other words, sun protection, but make it ✨✨✨. This takes "shine bright like the sun" to a WHOLE other level.
Promising review: "LOVE this. I no longer forget to put on sunscreen as this is part of my new routine. Love the shimmer (much more than anticipated), especially on my arms and legs. Face might be a bit much, but prevents a burn for the win." —Tawny Stammen
Get it from Amazon for $10.39 (available in SPF 30 and SPF 50).
19. Alleyoop's 4-in-1 makeup brush, because why waste time and energy contending with an eyeshadow brush, a blush brush, a brow brush, and a blending sponge when you can just — gasp?? — have all of them at once? This is a great way to declutter your vanity *and* an excellent option for traveling lightly.
Alleyoop is a woman-owned small business that specializes in functional makeup products.
Promising review: "It's a staple for my work makeup routine...The angled brow brush is great for using with a brow pomade. The eyeshadow brush is surprisingly versatile! I can do an outer corner shade, middle shade, inner corner shade and the lower lash shade as well. I used a clean makeup removing cloth that is perfect for switching colors and also keeps my brushes soft and pliable... The sponge is great for blending out eye primer, but it’s advertised as being best used for blending concealer and it nails it." —Ayndie
Get it from Alleyoop for $28.
20. A six-piece (!!) set of high-performance matte lipsticks at a *fraction* of the price of its competitors that stays the heck put without drying or cracking your lips by the end of the day. (Seriously, reviewers are DRAGGING major brands in their comments, these are so cheap and effective.)
Promising review: "What can I say, I saw a TikTok about this lipstick and for $10 had to try it! The reviews are right, for some reason this lipstick is better than even $20 name brand ones bought from Ulta. Not only does it smell great, but dries in under a minute and survived eating a cupcake, a Starbucks drink, and an entire evening out, no smudging and had to be removed with a makeup wipe. Fantastic product!!" —Claire
Get a six-piece set from Amazon for $11.88 (available in three sets).
21. Supergoop's Shimmershade Illuminating Cream Eyeshadow — complete with SPF 30!! — to give your eyelids a subtle, natural shimmer you can apply lightly or build depending on the ~mood~. Reviewers especially appreciate how sweatproof and long-lasting it is compared to competitors.
Check out a TikTok of the Shimmershade Illuminating Cream Eyeshadow in action.
Promising review: "Effortlessly gorg and perfect for summer!! The texture/pigment of this shadow makes my eyes glow and ever so faintly shimmer. Need all colors!!" —katesykes
"I work outside so I love the idea of an eyeshadow with sunscreen. It is a gorgeous shade with a buildable pigment. After I do my eyes I pat the extra on my nose, cheekbones, and Cupid’s bow for a subtle glow." —mermaddie
Get it from Amazon or Sephora for $24 (available in four shades).
22. Thank Me Later Eyeshadow Base to make anyone with oily skin REJOICE!! This formula locks eyeshadow in place to prevent the pigments from creasing or smudging, which is a very rude thing for your eyeshadow to do after you've worked so darn hard on it.
Promising review: "So let me start by saying I have used nearly every eyeshadow primer available. From high end to low...they don't hold a candle to Thank Me Later. I have very oily skin. Using this primer, shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands if I was lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you, Elizabeth Mott, for finally making a primer that lasts! I love this stuff!" —Melissa Mae
Get it from Amazon for $13.99.
23. BYO Blush Oil, which is the ultimate in easy-to-use makeup because it practically does all the work *for* you — its color is designed to react to the pH of your skin, giving you a wholly personalized look without any extra work. TBH, it's no wonder this is one of their bestselling prods.
Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients.
Fun fact: All of Youthforia's makeup is designed with ingredients that make it A-OK for your skin to sleep with it on!
Check out a TikTok of the BYO Blush in action.
I tried this out myself and I have to say, it is WILD watching it adjust to your skin's pH in real time. It was a very bright pink at first but super easy to spread — a bit like Glossier's Cloud Paint, except personalized. It's very long lasting, too — I applied in the morning and could still see a rosy glow by the end of the day.
Promising review: "Dewy and glowy. I tried it over makeup and it appeared as a strong pink shade but settled to a flushed, glowy color. I had my little sister try it too because I wanted to see the color change again and it lasted a really long time on her. The texture was smooth and it was easy to rub in and blend out." —Summer
Get it from Youthforia for $36 or Amazon for $36 (available in three styles).
24. Nyx's delightfully loud Epic Wear Liquid Liner to announce your presence at a party before you even say "hello." These glides on easily for long-lasting, matte colors to remind you that your face is a canvas you get to play with for life, and it deserves a little 🌈🌈🌈 to celebrate!
Check out a TikTok of the Nyx Epic Wear Liquid Liner in action.
Here's what BuzzFeeder Amanda Davis, pictured above, has to say about it: "I'm wearing the blue liner there on the left, and the reviews are 100% right. This liner LASTS. I love to throw it on top of my usual black liner when I want an extra pop on a night out or am just feeling a little "adventurous." The liner's super thin tip glides nicely and makes it easy to be precise, too!"
Promising review: "Guys, I have hella hooded eyes, and any time I tried those expensive Sephora or Ulta eyeliners, they would smudge or fade INSTANTLY. I LOVE THIS PRODUCT!!!! The color pops, it's easy to use, and it NEVER SMUDGES, NEVER FLAKES, DOES NOT MOVE IN WATER!!! I fell asleep with it on, and it looked like I had just applied it when I woke up. ... Best eyeliner out there, take it from a girl who has tried ALL of those expensive eyeliners (Stila, Urban Decay, YOU NAME IT). I will never switch to anything else." —Jakjak
Get it from Amazon for $9.49+ (available in eight shades — including classic black!).
25. Summer Fridays' Sheer Skin Tint with Hyaluronic Acid + Squalane which is pretty much as close as a makeup product can get to being a legit superhero?? Not only does it offer light coverage, but it helps protect the moisture barrier of your skin, plumping up fine lines, smoothing skin, and soothing redness over time. Show off much??
Promising review: "LOOOVE. It's exactly what I need, a tinted moisturizer for the days I don't want to wear makeup but need a little something to help even out my skin tone and give me a glow. I love the dewy finish. I love the brand. 10/10." —caseyogburn
Get it from Sephora for $42 (available in 10 shades).
26. Freck Beauty's Slimelight Highlighter for some all-purpose ~shimmer~ — you can use this on your cheeks, eyes, temples, or truly anywhere you want to add some pigmented ✨✨✨ to your life.
Freck Beauty is a woman-owned, California-based makeup brand established in 2017 that specializes bold, clean beauty products.
Here's what BuzzFeeder Jasmin Sandal has to say about it: "I consider myself *blessed* to have been able to try out this powerful, feels-so-good-on-the-skin beauty product. It comes in three highly pigmented shades that complement different skin tones. And depending on the occasion, all three really do work for my darker complexion. Big Bang features a green/gold shimmer, Beam Machine a bronze/pink, and Space Face has a violet/purple hue. I like to think Beam Machine is perfect for an everyday glow, Big Bang for a fancy dinner party, and Space Face for when I know I'm going out out."
Get it from Sephora for $19.50 (originally $28; available in three shades).
27. Glossier Wowder, a ~weightless~ matte finishing powder reviewers love for effectively blurring pores, evening out skin, and locking their makeup looks in place. Reviewers especially love that this takes away unwanted shine *without* compromising dewiness or natural glow.
Here's what BuzzFeeder Jasmin Sandal has to say about it: "I had been meaning to give this a whirl since its release a few years ago, and, boy, I don't know why I waited so long to snag it because this stuff has changed the game. I recently moved from New York to California and, let me tell you, with this change in climate, my skin has gone through every phase imaginable: Painfully flaky with patches of dryness, breakouts beyond belief, and shine, ooh, so much shine you'd think there had been an oil spill. (And I'm telling you all of this because no matter what I put on my face, makeup never sits on it quite like I want it to.) Enter Wowder — the pillowy-soft powder that has done the unthinkable: blurred my imperfections and sets my concealer without leaving a chalky residue. Now any time I catch my reflection in the mirror I literally have to do a double take. My skin appears smoother and any fine lines look so much softer. A little goes a long way — and now I can leave my house with a little more confidence and return with a look that hasn't wavered."
Get it from Glossier for $22 (available in five shades).
28. A RobeCurls heatless hair curler, which is the new BFF of anyone who worries about getting heat damage from hair appliances. You can easily wrap slightly damp air in the satin-covered rod at night and then wake up the next morning and pull it out to buoyant curls.
Emikeni is a woman-founded small business that specializes in heatless hair curling tools. This rod is designed to work with all hair types, with tutorials included on their site!
Promising review: "WOW!!!!! I can’t believe how well this works!!! I’ve seen this all over Instagram and TikTok, and wanted to try it. It’s so easy to put in, takes about a minute or two. Comfortable to sleep in. Then, you take it out, and it looks like you put all this effort into doing your hair. The curls turned out gorgeous, I’m so impressed!!" —Katie Oswalt
Get it from Amazon for $27.99 (available in five colors).
29. Juno & Co.'s Clean 10 Cleansing Balm, a game-changing makeup remover made with a blend of pearl barley and vitamin E that reviewers adore for getting that ✨ CLEAN clean✨ feeling — it's designed to leave zero residue or oiliness, *plus* brighten skin and reduce hyperpigmentation and dark spots.
Juno & Co. is a small business specializing in personal care and skincare products.
Promising review: "I LOVE THIS PRODUCT!!!! I found it on TikTok and OMG!! It works so well. I don't have to sit there and rub the crap out of my eyelashes to get the waterproof mascara off. I will admit, it doesn't take 100% of the makeup off but about 95% of my makeup comes off. It is not water-resistant, as emulsifying it with water helps take the makeup off. I have not found a better makeup remover, and yes that includes Micellar Water (which also works well but leaves my skin feeling oily). With this cleansing balm my face feels hydrated and smooth. LOVE LOVE LOVE IT!!!!!!!! 1000/10 would recommend!!!" —Deetje Frederick
Get it from Amazon for $14.99.
30. A beloved hydrating argan oil hair mask designed for all hair types to give you that extra *oomph* of softness and shine. People with damaged or weak hair from chemical dyes also love this for restoring hair health!
Arvazallia is a small business that specializes in hair repair and hydration products.
Promising review: "My hair was very dull, no shine at all. I put this on dry hair, waited about 30 minutes (after this first time I’ll do the recommended time), rinsed, and was amazed. Soft, shiny hair after one use. Nothing mends the amount of broken ends I had, but they were less noticeable. I snipped off a couple of inches this morning and I feel human again. No more looking like a plague victim, having people make the sign of the cross and averting their eyes when they see me. This is a miracle in a jar." —nettlehart
Get it from Amazon for $12.95.
31. Pure Instinct Roll-On, a TikTok-viral "pheromone-infused" scent a lot of reviewers love because it's designed to smell different on each user by blending with the unique pH of your skin. It's marketed as a way to make yourself smell more ~alluring~, but a lot of reviewers just genuinely love the sweetness of the unique but subtle scent.
Pure Instinct is a small business established in 1985 that specializes in personal fragrances and essential oils.
Promising review: "I’m extremely picky with perfumes. I hate anything overpowering, too floral, too sweet, too musky. This smells so faint like soap. It just smells clean. Like you just got out of the shower. Reminds me of Skin by Clean which is my favorite perfume ever. To me it has very subtle notes of vanilla and flowers. I mean like real flowers not like the artificial floral scent that is nauseating. This smells beautiful. The smell does change over time as it reacts with your body. I’ll definitely be buying again when I run out. I love that it’s a roll on oil too. Very convenient and easy to apply. It smells natural. Doesn’t smell like you’re wearing perfume. Just smells like you naturally smell good if that makes sense, lol." —Emily
Get it from Amazon for $16.95.
32. New York Biology's Dead Sea Mud Mask, which is designed to draw out oils and toxins and remove dead skin cells to help clean out and reduce the appearance of pores, minimize acne, and brighten your complexion. Reviewers especially love the silky smooth, buttery feeling of it on their skin.
New York Biology is a small business specializing in body care, hair care, and facial care products.
Promising review: "I absolutely love this mud mask! I have sensitive skin, and after recently traveling a lot (stress and climate changes) I developed acne on my cheeks. After using this mask a couple of times a week for two weeks, my skin is clear and has never looked better! I also like the scent and how smooth it goes on. It feels good on your skin too! Highly recommend!" —Samantha Davis
Get it from Amazon for $16.95 (available in two sizes and eight varieties).
33. Brazilian Bum Bum Cream, a cult-favorite moisturizing body lotion infused with caffeine, guarana extract, and coconut oil to simultaneously tighten *and* smooth skin. Reviewers are also obsessed with the soothing "sunshine" smell. (Some replace their perfume with it altogether!)
Promising review: "LOVE, LOVE IT! Whole body!!! Compliments from everyone of how well I smell, and I love the softness of how my skin feels. Please don’t change anything or discontinue. Love, love it!!!!" —Debra Darling
Get it from Amazon for $22.
34. The Brow Glue, Nyx's ~extreme hold~ eyebrow gel that will hold up against ye olde elements, whether you're breaking a sweat on the dance floor or, like me, you're just sweating because it's Tuesday. Reviewers especially love that it doesn't get tacky or flaky like competitors, and is super easy to apply.
Here's what BuzzFeeder Chelsea Stuart has to say about it: "I wear very little makeup — especially on vacation — but there's something about doing my brows that makes me feel more put together. I recently went on a 12-day trip to the UK, Croatia, Montenegro, and Spain, and traveled carry-on only so I really had to pare down my toiletries — especially as the airports I traveled through made us condense all of our liquids into a single quart-size bag. This stuff is TINY but does the absolute most! I wouldn't say I have particularly thin or thick brows, but this really zhuzhed them up with next to no effort."
Promising review: "The Boy Brow from Glossier was my ride or die eyebrow product for years, but the tubes are so small and they raised the price so I could no longer justify it. This brow glue is the closest thing I’ve found to it and it’s half the price! Will definitely repurchase." —Alex
Get it from Amazon for $7.99 (available in six shades, including clear).
35. A gentle bubbly clay mask designed to help remove blackheads and minimize the appearance of pores, but most importantly, to let you cosplay as a happy lil' cloud.
Check out a TikTok of the foaming mask in action.
Promising review: "I love this stuff! I received some for a gift and then purchased it for my daughter from Amazon. It feels like a clay mask going on, and then starts bubbling and turns to a thinner substance when it's done. I feel like it is very gentle on my face. My skin feels amazing after I wash it off. It feels like I used moisturizer, even though I did not. I hear that these masks are very popular in Japan." —L. Shea
Get it from Amazon for $9.15 (available in packs of one, two, and three).
36. Live Tinted's Huestick Corrector, which is a 4-in-1 eye, lip, and cheek multistick designed to neutralize dark spots and circles to help even out your skin tone before you use concealer or foundation. You can also use it as a buildable blush or lip color because it is truly a beauty MVP.
Live Tinted is a woman-owned small business founded by entrepreneur Deepica Mutyala that specializes in clean, vegan, cruelty-free beauty products for all skin tones.
Promising reviews: "I'll admit, I was totally skeptical of these Huesticks. I am 34-years-old, of Sri Lankan descent (medium to deep tan skin) and I've NEVER been good at makeup. I was excited to try these Huesticks, made by and vouched for by a fellow South Asian, but was worried it would look like I was ACTUALLY wearing makeup. I was pleasantly surprised after using Rise under my eyes and around my mouth, blending with a BeautyBlender and then using my same amount of cc cream and powder foundation. You really still can't tell I'm wearing makeup. I even asked my BF if he could see the orange 'glow' under my eyes before I put on the cc cream and he couldn't see it! It really was color correcting!" —Reviewer
Get it from Ulta for $24 (available in five shades).
Reviews have been edited for length and/or clarity.