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31 Giftable Small Businesses Finds They'll Cherish Basically Forever

This Santa supports small makers and independent brands.

1. A next-level sock gift set that supports mental health initiatives, combining gift-giving and giving back with oh-so-cozy socks (ethically made, of course) in delightful prints. 

the gift box set
one model wearing a pair of blue socks printed with suns, and a model wearing lilac socks printed with moons
Conscious Step, Conscious Step

Conscious Step is a small business making cozy socks that benefit a variety of different worthy causes with their proceeds! The mental health gift box sends funds to the National Alliance on Mental Illness.

Shipping info: Standard shipping typically arrives within 3–5 business days. A two-day shipping upgrade is available for an additional fee. 

Get it from Conscious Step for $44.95 (available in sizes small and medium).

2. A set of rainbow stemware for a chromatic update to their wine routine that'll inject dreary winter nights with a bit of actual color. 

a reviewer photo of the set of six different colored wine glasses
A reviewer unboxing the glasses and showing them stacked on a table

The Wine Savant is a small biz founded in Brooklyn, New York in 2017 that's on a mission to provide drink lovers with distinctive and quality glassware. 

Promising review: "I ordered these as a Christmas gift for my sister this year after seeing these on a TikTok gift guide and they are PERFECT! They are glass and simply stunning to look at. I know she is going to love using these for hosting as they are a statement piece. Perfect Christmas gift for any wine lover, I may have to order a set for myself." —Jordyn Peters

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get a set of six from Amazon for $49.99

3. An ~aesthetic~ conversation-starting card deck to help them get to know their partner, friends, or family a little better by cutting through the boring small talk and skipping straight to the deep, real talk.

a pile of cards face-down with one facing up reading
four cards laid out on a table each with a different color backing
Amazon

Actually Curious is a Black-owned small biz selling a tight assortment of conversation game decks to encourage meaningful dialogue and spread empathy.

Promising review: "This is an absolutely amazing game to play with family and friends! We have been playing it every night during quarantine at dinner and it’s brought our whole family closer and we’ve learned so much about each other! We’re buying 10 decks to give out as gifts!!" —Carrie H

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $19.99 (also available in Happy Hour, Human Rights, and Kids editions)

4. A pair of dainty personalized name earrings so they can give off an air of mysterious sophistication when they casually tuck their hair behind their ear in place of a standard introduction.

a model wearing earrings that say
a hand holding a pair of earrings that say
Caitlyn Minimalist / Etsy

Caitlyn Minimalist is an Asian woman-owned small biz headed by Kate Lim that's creating beautiful, dainty, go-with-everything jewelry with a personalized touch. Every piece is handcrafted using high-quality, solid 925 sterling silver in their workshop.

Promising review: "Love, love, LOVE my earrings! They’re perfect! Quality is great and Caitlyn is quick to communicate. Will definitely shop here again!" —judypgallagher

Shipping info: Priority, express, and overnight shipping upgrades available at an additional cost. Current turnaround time for custom orders is 2–3 weeks. 

Get it from Amazon for $18.55 or from Caitlyn Minimalist on Etsy for $26.50 (available in three finishes and five font options).

5. A patented pet hair remover if they're constantly lamenting the fact that Fido's shedding has taken over their home. This lightweight roller is a perfect, fast-acting solution that uses bristles, not sticky tape, to catch lint meaning they can clean and reuse it over and over and over again.

a reviewer photo of a the ChomChom sitting on a black hoodie with the left covered in hair and the right free of hair
a gif of a reviewer using the lint roller to pick up hair

ChomChom Roller is a Massachusetts-based small biz creating an eco-friendly, reusable alternative to sticky lint rollers. 

Promising reviews: "This is the best thing I have bought on Amazon to date. I have always tried to lint roll comforters and furniture when guests come and/or stay. Finding this gadget has made that task SO much easier and productive! Put this guy in your cart. Yep." —Kelsey Funk

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $19.99+ (available in three colors). 

6. A wildly versatile transforming tote because they're always on the go and need a bag that can actually keep up. It converts from a tote to a crossbody to a backpack and is perfect for work or travel with a padded laptop compartment, side pockets for beverages, and tons of space for everything else.

a gif of a model wearing the bag as a shoulder tote, crossbody, and backpack
a model holding the open bag showing it filled with a laptop, cosmetic bag, wallet, and more
Pond Los Angeles

Pond Los Angeles is an Asian-American, woman-owned small biz based in California. They create super chic minimalist clothing and accessories that just so happen to be ULTRA functional. Plus, the brand creates its goods in partnership with a woman-led manufacturer!

Promising review: "The peony transformation tote exceeded my expectations. The inside is roomy with space for my 13-inch MacBook, my iPad Pro, my coffee thermos, a change of clothes, folders of paperwork, several pockets full of pens and meds, etc. Despite all these things, the bag still feels lightweight, without making my shoulders hurt like other bags do. Lastly, the aesthetic fits my style perfectly, and I've gotten several compliments." —Anonymous

Shipping Info: Orders will be processed and shipped within two business days. Once shipped, allow 2–5 days for delivery.

Get it from Pond Los Angeles for $285 (available in additional colors).

7. Or an adjustable travel belt with an elastic slip that'll safely secure just about any bag (yes, even their bulkiest tote) to their carry-on luggage, so they can navigate the airport — and pick up that pre-flight coffee — with hands-free ease. 

the belt in gray wrapped around a black tote on top of a suitcase
the belt in brown wrapped about a tote on top of a suitcase
Amazon

Cincha Travel is a California-based small biz started by a BIPOC couple who recently appeared on Shark Tank. Beautifully, the brand also donates 100 airline miles for each purchase, which are used to reconnect separated migrant families.

Promising review: "OMG What can I say but fantastic. I love it. Bring my carryon and attached my backpack/purse on it. Don't have to carry anything. A true must for all travelers. Simple, easy to use...My husband loves it and could figure out how to use it right away, which is saying a lot. I'm going to buy more for gifts" —Rosita 

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $39.99 (available in 18 styles). 

8. A mystery houseplant box for outfitting their home with a fresh supply of easy-to-care-for plant babies. Every box comes with detailed care instructions that even ~budding~ plant enthusiasts can handle.

a shipping box with four small potted house plants sitting on top
Rooted

Rooted is an Asian-owned small biz dedicated to reconnecting people with nature through houseplants, a desire they discovered after moving from California and Hawaii to NYC. Their one-stop shop aims to make finding, transporting, and caring for houseplants a lot simpler. AND they're having a positive impact. One percent of every purchase goes toward one of four organizations, and you get to pick which one! 

Promising review: "This mystery jungle set was the perfect addition to my plant collection! I was so excited to get a ficus ginseng! It’s been about a month and all four are thriving!" —Jasmine L.

Shipping info: Processing typically takes 2–4 business days, and orders are expected to arrive 3–5 business days later. A two-day shipping upgrade is available for an additional fee. 

Get a box of four from Rooted for $88

9. A beginner-friendly dinosaur crochet kit to help them kickstart a new hobby or level up an old one. Each kit comes with everything they need to complete the project, including easy-to-follow instructions and videos.

the contents of the kit splayed out
the finished dinosaur plushie
The Woobles

The Woobles is an Asian-owned brand curating adorable crochet kits for all skill levels. Beginners, fear not — many of their kits included step-by-step instructions to help you learn the ropes and create adorable plushie animal figures.

Promising review: "I got this kit as a gift. I have never crocheted before so I was worried, but it was very beginner friendly and the videos were very helpful. The spikes were a bit tricky, but I got the hang of it. I am 14 and I learned very quick. I have tried one other crochet kit from a different brand and it was super confusing and hard. I was able to learn everything (including the magic circle) pretty quickly and ended up with a great product that I am proud of. I also made the Wee-Rex which was a bit harder. Overall I love this kit!! Definitely recommend." —H.R.

The Woobles shipping info: Free standard shipping is offered within the US on orders over $45. 

Amazon shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from The Woobles for $25+ (available with or without a hook) or from Amazon for $34.99

10. A hyper-functional Stormhunter dog raincoat since what they really want this holiday season is to spoil their pup. Now they'll both have something to look forward to on rainy and snowy day walks with waterproof back and stomach protection, a removable hood and quilted lining, and enviable style, of course. 

a dog wearing the coat in dark green and brown
a small dog wearing the coat in pink and white with the hood attached
Rifruf

Rifruf is an Asian-owned small biz founded by Peter Liu and Jeremy Yoon creating design-driven dog accessories, from stylish dog sneakers and apparel to walking gear like leashes and harnesses. 

This has been a fun addition to my oddly shaped dog's wardrobe. He's got the petite frame of a Chihuahua, but the general length and height dimensions of a terrier. I thought it was going to be too big, but the adjustable Velcro and bungee toggles resulted in a wonderful, custom fit. It's REAL cute (Compliments galore!), has zippers that accommodate different types of walking harnesses underneath, and has helped my dog act slightly less like dramatic when we have to walk outside in the rain. 

Promising review: "Finally, a waterproof jacket for dachshunds, not just 'resistant'! As a dachshund owner, I struggled to find a rain jacket that fit my odd-shaped boy (Size: 16; Chest: 19"; Back: 16"). Also, while other jackets would protect the dog's back, they would not adequately cover or repel water on the chest/stomach. After a walk, I would find his entire stomach soaked and irritated with the wet fabric rubbing against his skin. Now his stomach is dry, and the material is easy to clean." —Chaya C.

Shipping info: Standard shipping estimates 3–5 business days for delivery. Expedited two-day shipping is available for an additional fee. 

Get it from Rifruf for $60 (available in 10 sizes and 3 colors). 

11. Or a leakproof dog water bottle because this genius design makes it easier than ever to keep their pup happy and hydrated no matter where they roam. 

a reviewer photo of the bottle in gray
a reviewer photo of the bottle in purple with the a dog drinking from the top

Springer is a woman-owned small biz previously featured on Shark Tank that creates safe and easy hydration solutions for you and your dog! 

Good news! This bottle is totally dishwasher-safe. 

Promising review: "Amazing product! Holds plenty of ice cold water for my Great Dane and Dachshund. Quality is great, size is perfect. It never leaks even when it’s on its side or tilted. Perfect for on-the-go pups! Strongly Recommend." —Zon Reviewer

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $21.99+ (available in three sizes and in seven colors) 

12. A custom recipe cutting board that turns cherished family heirlooms (aka grandma's handwritten pasta sauce recipe) into another cherished family heirloom with a combination of high-quality wood and detailed engravings. 

Reviewer photo of the cutting board engraved with their grandmother's handwritten cookie recipe
Same reviewer's photo of the handwritten recipe card that was used as the design for the cutting board

The Hrdwood is a small biz based in Kyiv, Ukraine, that makes handmade wooden cutting boards and coasters. 

Promising review: "We lost my mom two years ago. But I found a handwritten recipe for her pie crust, which was always a Thanksgiving favorite. I had it carved into this cutting board as a wedding gift for my daughter. There were lots of tears shed by both of us, but it was beautiful! The company did an excellent job of making sure it looked perfect and arrived in a timely fashion. The ordering process was a breeze. I communicated with them a couple of times to ask questions and they were very responsive. I could not be happier with this product and service!" —Lisa Ross

Shipping info: Unless otherwise noted in the ordering pipeline, orders ship within two business days.

Get it from The Hrdwood on Amazon Handmade for $49+ (available in three sizes and three wood options).

13. A deceptively spacious tall tote for a splurgeworthy pick that'll almost certainly become their new "everything" bag with room for a 14" laptop (and a lot more), a comfy wide shoulder strap, and a low-profile look that elevates any look. I can promise you this brand is giving big-name designer bags a run for their money. 

a model wearing the bag on their shoulder
a top-down view of the bag filled with a laptop, book, tablet, and more
Freja

Freja New York is a Chinese woman-owned brand founded by Jenny Lei, who creates gorgeous, thoughtfully designed handbags while working hard to have the smallest possible environmental impact. 

I will scream from the rooftops about how much I love this brand. I own an older style shoulder bag, but love it so incredibly much that I know I'll be back for a tote when my current one bites the dust. Traditionally, I am not a "purse person." I've never gotten excited over luxury bags until I had a Freja design in my hands. Every square inch feels super luxurious yet practical. Each style is made from a material called ultrafiber, which gives a real-leather look while being much lighter-weight and easy to maintain. I don't have to fret over a rainy day, stray key scratches, or mystery city smudges. It's unlike any vegan leather you've ever experience in all the best ways possible. 

Shipping info: Standard shipping estimates 3–7 business days for delivery. Expedited shipping (2–3 business days) is available for an added fee.

Get it from Freja New York $278 (available in three colors). 

14. Parks — a board game that brings the outdoors in by taking players to scenic hiking trails from national parks across the country. They can play solo or with friends while hitting up as many different locations as possible (and snapping pics along the way) to score points. 

the game pieces set out on a table with a cup of tea
the game box sitting on a rock
Parks Project

Keymaster Games is a small game publisher based out of Athens, Georgia partnering with illustrators, designers, and creators around the world to develop fun, easy-to-learn titles. 

Promising review: "Admittedly it took us some time to learn the game play (YouTube videos are a huge help!), but once we did, we spent all of Christmas day playing it. The imagery is gorgeous, the pieces and parts are all well-made and beautiful. Overall this is a lovely game." —Rachel N. 

Amazon shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Parks Project shipping info: Standard shipping typically takes 2–8 business days after processing. Express shipping (2–3 business days) is available for an additional charge for select locations. 

Get it from Amazon or Parks Project for $49. 

15. A custom soundwave block for turning memories into stylish decor. Commemorate their favorite song or capture a personal voice recording from a loved one! 

a clear acrylic block with a black soundwave and text reading
an acrylic block printed with leaves and text reading
Artblox Shop / Etsy

Artblox Shop is a Danbury, Connecticut-based Etsy shop that uses high-end UV printers and wood and acrylic blocks to create personalized momentoes to preserve your favorite memories.

Promising review: "I bought this as an extremely last-minute gift and it was made and arrived so quickly! I was shocked that it came so quickly and it looked so beautiful! They loved it!" —Lauryn L 

Shipping Info: Two-day and next-day shipping upgrades are available at checkout for an additional cost.

Get it from Artblox Shop on Etsy for $39.99 (available in 33 colors and with or without a playback QR code). 

16. A cereal bowl candle to pay homage to their all-time favorite cereal, while bamboozling guests (and maybe even themselves) with its lifelike mallows and included metal spoon. 

the candle
SouthLake Gifts / Etsy

SouthLake Gifts is a Seattle, Washington-based Etsy shop that launched in 2019 making incredibly creative candles that are petroleum-, phthalate-, and cruelty-free. 

Promising review: "Looks super realistic. Awesome buy and will be back!" —Sabrina 

Shipping info: Orders typically arrive within 2–6 business days. 

Get it from SouthLake Gifts on Etsy for $29.99

17. A bestselling matching loungewear set so they can experience what it's like to be as soft and squishy as the marshmallow they just plopped in that steaming cup of cocoa. It's a winter hibernation splurge they'll be SO grateful for. 

a reviewer wearing e set in dark blue
a reviewer wearing the set in gray

Softies is a family-owned small business with a focus on supremely soft loungewear. 

Promising review: "Absolutely love the cozy feel! Super soft (inside and out), keeps me warm, and so comfortable to lounge in. I am so impressed with the quality!! These are by far my new favorite! Love the fit and fabric." —Stephanie 

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $139 (available in women's sizes M–3X and six colors)

18. A concrete portable fireplace if they dream of a cozy fire around the holidays. Now they can light one up whenever they want, since this genius little fire pit runs on rubbing alcohol to create a smoke, soot, and odor-free burn. 

the lit fireplace on a table
Amazon

Flîkr Fire is a family-owned small business, and their personal fireplace is fueled by isopropyl alcohol, meaning no carbon monoxide. Simply place the fireplace on a stable surface, add the fuel, wipe up any spills, and light it with a long-handled lighter or match for 45 minutes of flames.

Promising review: "The fact that you can simply use rubbing alcohol is awesome. The flame on these is awesome and creates a great ambiance on the patio. The base seems to protect the table, but know that the unit itself gets really hot to the touch. Loves these so much, we have bought them as gifts for almost every friend who has seen them in action!" —Gavitian

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $98.99 (available in three colors).

19. A set of six magnetic travel containers with custom removable labels and wide openings because they're spending a tiny fortune whenever they fly stocking up on TSA-compliant versions of their entire self-care routine. Now, they can easily whip up their own. And, yes, they're totally leakproof and airtight, of course. 

a set of six containers each filled with a different toiletry
Cadence

Cadence is an Asian woman-owned small biz creating the most stylish reusable travel containers you've ever seen. They're gentle on the planet and feature an intuitive, leak-proof design. 

Check the products description for a in-depth summary of how much f every type of product these containers hold. 

BuzzFeed editor Abby Kass is upping her travel game with these containers: 

"I used these on a six-day trip recently, and they were perfect. I customized the label so I knew which one was my shampoo vs. conditioner and did a general label for any other things I wanted to bring a long. They do hold a surprising amount, and were small enough to slip right into my toiletries bag and go through TSA with no problem. The container was easy to open in the shower (even with wet hands), and I had no leakage from them (like I did from my face wash bottle that will not be making the trip with me next time. SMH). These are an incredibly useful tool anyone who travels wants in their luggage." 

Shipping info: Expect orders to arrive within 12–14 business days with standard shipping. Expedited shipping is available for an additional fee. 

Get a set of six from Cadence for $76 (available in eight colors).

20. A slim magnetic stove shelf to keep all their go-to oils and spices within arm's reach while clearing up loads of counter space for that brand new coffee maker mom's gifting them. 

a stove with the shelf along the top and spices sitting on it
Amazon

StoveShelf is a small business founded by Scott Fleming after struggling with storage space in his own small Milwaukee apartment. After a couple of beers, he quickly realized the entire top of the stove itself was wasted space, and the magnetic StoveShelf was born. 

Promising review: "There was no setup. Take it out of the box and place it on the stove. The magnets are very strong keeping the shelf fixed in place. The magnets are raised allowing air flow underneath preventing the shelf from heating up. Sizing was perfect. I love it!" —Amazon Customer

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Amazon for $37.99 (available in three sizes and in three finishes). 

21. Some hanging acrylic window shelves that'll triple (or quadruple, or quintuple) their available windowsill space so they have ample room to show off their growing plant collection and display all their favorite knickknacks.

a reviewer photo of a three-tier acrylic shelf unit hanging in front of a window with plants and other knickknacks on it
Danielle Healy / BuzzFeed

Beautiful Views is a family-owned and veteran-owned small business based in Pickens, South Carolina-based. They've been making their transparent window gardens since 2013.

Promising review: "The shelves came timely and beautifully packaged with hooks and Allen wrench. The best instructions in color and detailed with the shelves already put together. Simple to install..high quality. What an incredible difference in our small space. We can enjoy our plants adding style without impairing our view. We love these shelves...thank you!" —Patricia Polk 

Shipping info: Orders typically arrive within 2–12 business days. 

Get it from Beautiful Views on Etsy for $74+ (available in three sizes and in four mounting styles). 

22. A handmade match striker for the candle-obsessed friend who has collected enough scents to open their own shop. The ceramic pot is way more aesthetically pleasing than a lighter and doubles as decor in its own right.

Henro Company is a family-run small biz (named after their son Henry Robert) with the goal of creating and sourcing chic and functional home decor they're proud to brand with their son's name!

Promising review: "Great little functional piece of pottery that was the perfect addition to the floating shelves I built for the water closet in my master bathroom. Comes with a starter set of Strike Anywhere matches. The seller was fantastic, when I reached out to her about a shipping issue (the postal carrier's mistake as it turned out) she was quick to reply and offer solutions. It is a small piece, so don't be surprised by that, but it's meant to hold matches, how big could it possibly be? It came packaged in a cute little cloth bag that would be suitable for gifting and the matches even came in a little glass jar that can be reused. Super pleased." —Abbey Ater

Shipping info: Free expedited Prime shipping available for Prime Members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Henro Company on Amazon Handmade for $24+ (available with or without matches).

23. A handmade hummingbird stained glass suncatcher so they can adorn their windows with joy-inducing art, and think fondly of you every time the sun streams through. 

the glass suncatcher hanging in a window
JRay's Corner / Etsy

JRay's Corner is a small business based out of Austin, Texas that uses recycled, reclaimed, and repurposed materials to create their stunning glass art. 

Promising review: "This will make a beautiful gift for a friend. Better than expected and Nina was so accommodating! Shipping was great and everything was well packed. Thank you!" —Sheri Bittel

Shipping info: Standard shipping estimates 5–13 business days. Contact the shop directly to inquire about expedited shipping options. 

Get it from JRay's Corner on Etsy for $34.99

24. A solid copper reading decision-maker coin because you know a ravenous reader with a tendency to stay up too late caught up in their favorite stories. Now they can let the universe decide their fate with the toss of a coin. Time for one more chapter, or off to dreamland?

a coin depicting a hand holding a book that reads
the other side of the same coin showing sheep and text reading
Shire Post Mint

Shire Post Mint is a family-run small business striking fantasy coinage one at a time from their Arkansas-based facility.  

Promising review: "The attention to detail and the packaging is spectacular! Blown away with the quality and uniqueness." —Jess K.

Shipping info: Typically, orders process within 1–2 business days, and arrive in 2–4 business days. after that. USPS Priority Mail and Priority Mail Express shipping upgrades available for an additional fee. 

Get it from Shire Post Mint for $15 (Also available as a "One More Episode" TV version). 

25. A retro-inspired custom pet T-shirt that'll make any pet owner burst into tears (of joy) at seeing their little fur baby getting the icon treatment they deserve. All you have to do is send in at least three photos when you place the order, which should be easy considering how much pet content they post. 

a model wearing a black T-shirt featuring a collage of a dog and text reading
Kristy Apparel / Etsy

Kristy Apparel is a California-based Etsy shop screenprinting unique and custom apparel. 

Promising review: "Seller was attentive and quick! Product was great!" —Brittany Maher 

Shipping info: Expect orders to arrive via standard shipping within 5–9 business days. 

Get it from Kristy Apparel on Etsy for $37.99+ (available in unisex sizes S–3XL, three styles, 14 fabric colors, and 12 font colors).  

26. A Shark Tank-approved Saucemoto dip clip to trick out their car with a designated spot for drive-thru condiments so they never have to suffer through dry, ketchup-less fries ever again. 

sauce dip clip
reviewer dipping waffle fry in sauce being held by clip

SauceMoto launched in 2017 and pretty quickly became a viral sensation with their genius cup holder for condiments. The three founders appeared on Shark Tank in season 10 and secured a deal with Kevin O’Leary. 

Promising review: "Thanks to my daughter and TikTok we both have these in our car. I absolutely love this! I've tried this with a few different sauces and they work great. Some you will have to remove the white dish but no biggie. If you eat on the go or just like to sit and eat your lunch this definitely for you. I'd purchase this item again. Someone might even get these as a gift." —Africa Green

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get a two-pack from Amazon for $9.90 (available in three colors)

27. A set of earring converters for a genius way to show off their ever-growing collection of enamel pins. With this one tiny purchase, you just added a whole lot of earring possibilities to their collection! 

a model holding the earring converters
a model wearing the converter with an enamel pin attached
Shop Pop Pastel / Etsy

Shop Pop Pastel is a Florida-based small biz creating stickers, home decor, and accessories of all kinds that are packed with personality. 

This short style is designed for pins with studs near the top while the long version is for pins with a stud that's more central. 

Promising review: "I love these! I’m finally able to wear all my cute pins as earring. I got the closed clasp because I have gauges and it’s perfect." —Jessie Little

Shipping info: Items will be shipped standard within 10–14 days.

Get them from Shop Pop Pastel on Etsy for $11+ (available in four closure types, two lengths, and as a necklace converter). 

28. A personalized wooden beer caddy with a built-in bottle opener so they can bring their favorite brews to any occasion in monogrammed style. It's also a practical pick if they frequent shops with "build your own 6-pack" deals. 

Veteran Crafted is a Rochester, New York-based small biz creating handmade gifts, games, and decor made from wood sourced from local lumber mills.

Promising review: "This wood beer caddy has been the best purchase to date! My husband no longer has to carry his beer up 18 stairs, in worries of dropping them. The ultra-thick rope handle can't be beat and adds just as much security, if not more, like a true handle. Thanks for making the simple things more enjoyable!" —Elizabeth Simons

Shipping Info: Unless otherwise noted in the ordering pipeline, orders ship for free within two business days.

Get it from Veteran Crafted on Amazon Handmade for $59.99.

29. A set of crisp eucalyptus sheets that are ultra-smooth, ultra-cooling, and an ultra-luxurious gift for anyone who doesn't know what they're missing still sleeping on the cheap set of sheets they bought for their first apartment.

a pile of the sheets in forest green folded in a pile
a close-up of the sheets in the color
Sijo, Sijo

Sijo is a woman-founded home brand that's all about affordable luxuries from sheets and loungewear to candles and aromatherapy. 

My colleague Chelsea Stuart love, love, loves these sheets:

"I've recently forayed into being a Sheet Snob™ and I have to say these are some of my absolute favorite. They are SO freaking soft, cool to the touch, and they don't pop off the corners of my bed even though I have a pretty thick mattress topper and — perhaps more pertinent — a BF who seemingly practices tae kwon do in his sleep. I have the set in forest green and have to say the color is particularly *rich* looking, too."

Sijo shipping info: Allow two days for order processing. Expedited shipping upgrades (2–3 business days) available at an additional cost. Orders over $100 ship standard for free!

Amazon shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get them from Sijo for $76+ (originally $95+; available in sizes Twin–Cal King, with or without a flat sheet, and in eight colors) or from Amazon for $95+ (available in sizes Twin–Cal King, with or without a flat sheet, and in nine colors). 

30. A charming Biscuits with the Boss dish towel to delight the Ted Lasso stan who needs a friendly reminder to *BELIEVE* every time they go to war in the kitchen. 

The white Biscuits With The Boss dish towel
Moonlight Makers / Amazon Handmade

Moonlight Makers is a small business based in Asheville, North Carolina that makes fun, quirky apparel and housewares.

Shipping info: Free expedited Prime shipping available for Prime members, and non-Prime shipping options will still arrive by Christmas (see Amazon's full shipping information here).

Get it from Moonlight Makers on Amazon Handmade for $14.95 (available in white or gray). 

31. A slim bi-fold wallet for bookish nerds everywhere designed to look like one of the great literary classics — Grimm's Fairy Tales. It's discreet, unique, and perfectly sized to fit into a back pocket or small purse.

a small blue book that says
the open wallet
The Novel Bookstore

The Novel Bookstore launched in 2020 after one too many close calls with a begging-to-be-stolen wallet left on the driver's seat. Now this small biz creates discreet wallets that look like some of the world's greatest literary classics.

Shipping Info: Allow 8–14 business days for your order to arrive via standard shipping

Get it from The Novel Bookstore for $34 (available in a wide range of book titles). 

The contagious joy of a slam dunk gift that also supports small businesses!