Skip To Content

    19 Facts About Target That Are Honestly Kind Of Surprising

    Target.com launched in 1999...half a decade before Gmail.

    1. Target was originally called the Dayton Dry Goods Company...

    Target / Via corporate.target.com

    It was founded by a New Yorker named George Draper Dayton who formerly worked in banking and real estate.

    2. ...and it opened in 1902.

    Target / Via corporate.target.com

    In Minneapolis, Minnesota.

    3. The company was rebranded as "Target" in 1962.

    Target / Via corporate.target.com

    The idea of shifting gears from a family-run department-store chain into a large discount-store chain started around 1960.

    4. The original Target logo used to look a little different back then, too.

    Target / Via corporate.target.com

    It was revamped in 1968 to something more like what you're used to seeing today.

    5. The first Target grand opening happened in 1962 in Roseville, Minnesota.

    Target / Via corporate.target.com

    It was touted as a "new idea in discount stores."

    6. And they opened the first Target stores outside of Minnesota in the Denver metro area in 1966.

    Target / Via corporate.target.com

    7. Target actually existed in Canada...but for only two years.

    Bright Sun Films / Via youtube.com

    The defunct expansion reported losses of $2.1 billion.

    8. Believe it or not, Target.com launched in 1999.

    Target / Via corporate.target.com

    Half a decade before Gmail was even a thing!

    9. There's a movie from 1991 set entirely inside a Target called Career Opportunities.

    Universal Pictures

    The romantic comedy stars Academy Award–winning actor Jennifer Connelly and was written by the beloved filmmaker John Hughes.

    10. Vermont was the last US state to get a Target.

    fhtmsart / Via instagram.com

    The store in South Burlington finally opened in 2018.

    11. You can often find unsold clearance items from Target at Goodwill.

    u/merlinie / Via reddit.com

    Although...IDK what's up with this pricing scheme.

    12. They have a test kitchen for research and development.

    Target / Via corporate.target.com

    13. Bullseye, Target's adorable mascot, flies first class...

    Jonathan Leibson / Getty

    Lucky bitch.

    14. ...and she even has a rider that specifies her work conditions (just like a celeb!).

    Andrew H. Walker / Getty

    The rider includes a private space where she can retreat and a mandated number of breaks per hour, which is more than I can say about my own working conditions.

    15. The average age of Target customers is 40.

    16. The giant red balls you see outside the stores actually serve a purpose....to stop anyone from driving their car into the store.

    17. Target made its first $1 billion (yes, that's with a "B") in sales way back in 1979.

    Target / Via corporate.target.com

    18. The name and logo were picked from among 200 other ideas.

    Target / Via corporate.target.com

    The reasoning behind the choice was: "As a marksman's goal is to hit the center bulls-eye, the new store would do much the same in terms of retail goods, services, commitment to the community, price, value and overall experience."

    19. And finally, people have been calling it by their favorite ~French~ joke name, "Tarjay," since it first opened in 1962.

    NBC

    ¯\_(ツ)_/¯

    BuzzFeed Daily

    Keep up with the latest daily buzz with the BuzzFeed Daily newsletter!

    Newsletter signup form