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    37 Beauty Products To Add To Your Morning Routine ASAP

    Every aspect of your routine is about to get a *major* upgrade.

    1. A detangling brush for gently *and* effectively dealing with unexpected knots and tangles as you're getting ready in the morning.

    A reviewer holding up the bristled side of the brush
    holding up the pink side

    This brush is designed to work on all hair types, but reviewers with 2c through 4c hair say it has worked well for them. It also works on wet *and* dry hair, so you don't have to time out your brushing. 

    Promising review: "I was really skeptical when I bought this brush, wondering if it was really going to work on super curly, easy-to-get-tangled hair. It has exceeded my expectations and I can't believe how awesome it actually works. This is great for thick, curly, hard to untangle hair. It doesn't get caught in the snarls and it is so easy to brush hair now." —Kimber Burks

    Get it from Amazon for $11.99+ (available in 17 colors and as a two-pack).

    2. A reviewer-beloved Mane Club 10-in-1 leave-in spray if you need a product that can do it all. This spray *huge deep breath* conditions, detangles, hydrates, softens, smooths, shines, strengthens, reduces frizz, protects from heat, AND prevents breakage.

    hands holding two of the spray bottles of leave-in conditioner
    before photo on the left of user's hair looking dry and frizzy / after photo on the right looking smooth and free of frizz
    Mane Club

    Mane Club is a New York City-based small business established in 2019 that specializes in affordable haircare products.

    Promising review: "My hair loves it! I use it while my hair is still damp, massage it into my scalp and ends, and let my hair air dry. My hair is very straight but it gets frizzy. This product leaves my hair so shiny and smooth, it feels stronger and my hair looks like one of those shampoo commercials. It's wild! Definitely a favorite and the holiest of grails. 🙏" —Cristine S.

    Get it from Mane Club for $10 or from Amazon for $9.95.

    3. A bottle of reviewer-beloved TruSkin vitamin C serum that'll ~truly~ change your routine for the better. This delightful serum contains hyaluronic acid and vitamins C and E, so it's the perfect punch of hydration to start your day.

    I recently succumbed to the hype surrounding this serum and I am SO glad I did. I've been using it for about two months and my skin appears much brighter with fewer dry spots on my face. I like that it's a smooth, lightweight serum rather than sticky and heavy. It sinks right in and doesn't leave my skin feeling greasy, which is a serum win in my book! I put this on toward the end of my routine, followed by moisturizer + SPF, and makeup.

    Promising review: "Since adding this vitamin C serum to my morning & evening skincare routine, I have noticed that my complexion appears clearer and brighter. Discolorations from the sun on my forehead have faded almost completely after four weeks. I was dubious at first, as I have mature, sensitive skin and only use products that my dermatologist recommends. Yet, this serum absorbs right into the skin as soon as applied, is so gentle and lightweight, and works well with my other medical-grade serums. This has become a staple product for me." —cml

    Get it from Amazon for $21.97 (also available as a set of two). 

    4. And some Neutrogena Hydro Boost Water Gel with hyaluronic acid if your skin needs all the moisture it can get. This gel-like formula is the giant drink of water your dehydrated skin has been begging for.

    3 of the hydro boost gels on a blue background
    Amazon

    Promising review: "This is the first moisturizer I have ever used. I have oily skin so I never thought I needed to use a moisturizer. I didn't want to put something on my face that would add more moisture and potentially make it more greasy or worse, cause me to break out. After reading and listening to several high reviews, I decided to give it chance. My skin can be a little dry in the winter, so it couldn't hurt. After one use, my face was moisturized but not overly moisturized and it felt softer and smoother. I like that this is a water-based gel moisturizer and the fact it contains hyaluronic acid. I highly recommend this!" —Kayla Williams

    Get it from Amazon for $18.51+ (available in two sizes).

    Be sure to check out former BuzzFeed editor Kayla Suazo's full Neutrogena Hydro Boost gel review.

    5. A bottle of Peripera Ink Velvet Lip Tint so you can apply your lip color once in the morning and not have to think about it again. The long-lasting formula won't dry or crack *and* there are tons of colors to choose from.

    Promising review: "I'm horrible with lipstick, I can never make it last. But this stuff did! The best part is that it did not dry out my lips like other lip stain does. The color is rich and bold. Love it." —Wendy M.

    Get it from Amazon for $9.90 (available in 32 shades).

    6. A Revlon dual hair dryer and brush when there's no time to waste but you still want to look like you just left the salon. This will speed up your hair routine and leave your locks with incredible shine *and* volume.

    Reviewer with tight curls on the right side and completely straight on the other side after using the dryer brush
    Reviewer holding the hair drying brush

    Unlike other hair dryers, this one can be held closer to the roots and scalp for a higher volume and lift and helps you curl hair at the end while it dries. It comes with three heat settings and is designed to work on all hair textures — reviewers with 2a–4c hair mentioned it working for them, and especially noted that it helps cut down on drying time!

    Promising review: "Oh. My. Gosh. Let me start off by saying I HATE doing my hair. It's long, straight, and really fine so I just let it air dry and call it a day but that leaves it flat, frizzy and a little wavy in the back. Well I got this puppy in the mail today so immediately jumped in the shower so I could use my new drying brush and this thing is literally magic! It dried it so silky smooth and gave me so much volume. I used it on the low setting first then high and was blown away. I will forever be drying my hair this way. I feel like a hair model LOL. So basically ... just buy the thing. You won't regret it!" —Chloe512

    Get it from Amazon for $32.49+ (available in three styles).

    Many reviewers with curl types 4a-c prefer the oval brush, but if you're looking to blow out tighter curls or coils, try the Revlon One-Step paddle brush instead. This model is made for users with curlier hair. You can get it from Amazon for $44.99+. Reviewers of this brush also say it's the best thing they've bought for their hair!

    7. LilyAna Naturals eye cream perfect for reducing the appearance of puffiness, dark circles, and fine lines. You can apply this twice daily, so it's great for nourishing your under-eye area before you take on the day.

    reviewer photo showing under eyes before and after using cream, with brighter skin and visibly reduced dark circles
    the eye cream

    This eye cream contains provitamin A and B5, vitamin C Ester, vitamin E, and rosehip seed oil.

    Promising review: "Moisturizing and hydrating. I've tried a million eye creams, spent a fortune, and then tried this 'entry-level' to see if there really is a reason to spend four times the price. After trying this, I can say this works just as well as the $80 creams! I enjoy that it's in a pump so you're not dipping your fingers in a jar and stays fresher. A little goes a long way. Will buy again." —Collin

    Get it from Amazon for $14.99+ (available in three sizes).

    8. An oil-free La Roche-Posay daily face moisturizer to restore your skin's barrier *without* clogging your pores. Enjoy 48-hour hydration that'll help soothe and replenish your delicate skin.

    reviewer showing their dewy face after using the moisturizer
    reviewer holding the tube of moisturizer

    Promising review: "This product is a staple in my skincare routine I will never go without it. I have 5/6 back ups. It’s made such a huge difference in my skin since I started using this product. If you have dry dehydrated skin, do yourself a favor a buy this product. I can’t say enough great things about it. It’s great for a daytime moisturizer and layers wonderfully over my serums and under makeup. This product has never made my make up peel up. My skin type for reference is dry/normal and Sensitive." —Paige B.

    Get it from Amazon for $19.99 or check out the broad spectrum version of this product if you need a moisturizer with SPF!

    9. An octopus-shaped blackhead remover if you're getting ready when you notice some blackheads or whiteheads that need to be dealt with ASAP. This thing may look cute, but it means business.

    reviewer photo of them holding a small black octopus shaped remover
    reviewer photo of the cap off to show the salt on the top of the remover

    Promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

    Get it from Amazon for $12.50

    10. A curling wand so you can achieve gorgeous curls without a pricey visit to your stylist. The clamp-free design allows for fast and easy styling to make your beauty routine ~easy breezy~.

    reviewer before photo of straight hair and after using the wand with tight curls
    back of different reviewer's head with long hair curled

    Promising review: "I have incredibly fine and pin straight hair which is why I usually never bothered trying to curl it. My hair simply would not hold up with a wave! This product has now changed my routine. It's quick and effortless, and leaves my hair wavy and bouncy. Paired with the right hairspray, this product works like a charm!" —Erica Katz

    Get it from Amazon for $24.99.

    11. Briogeo Curl Charisma Leave-In Defining Crème that'll help moisturize and soften 2a–4c hair types! Start your day off with plenty of hydration to reduce dryness and humidity. 

    before photo of model with slightly frizzy curly hair
    after photo of same model with more defined curls after using the leave-in defining creme above
    Briogeo

    This super rich formula is infused with avocado oil, rice amino acids, quinoa extract, and tomato fruit ferment extract.

    Briogeo is a Black-owned, woman-owned business known for its haircare products, which are free from SLS/SLES sulfates, silicones, parabens, phthalates, synthetic color, and DEA. If you're looking for nourishing shampoo, conditioners, and curl-friendly treatments, you'll find so many goods that'll be a big help for hair styling.

    Promising review: "Really like this product on my super dry curly hair!! I might buy it again. For sure it defines my curls and makes my hair look a lot healthier. Gives the dry curls a right amount of moisture to make them look shiny." —Briogeo Customer

    Get it from Briogeo or Amazon for $24. 

    12. Maybelline's Instant Age Rewind concealer for anyone who loves a quick, lightweight under-eye application instead of packing on several layers. It's also ideal for covering dark circles and minimizing puffiness.

    BuzzFeed editor applying the concealer under eyes
    BuzzFeed editor showing the under-eye coverage
    Kayla Suazo / BuzzFeed

    Promising reviews: "This is my all-time favorite concealer. It goes on creamy and covers under-eye circles without looking chalky. I hope they never stop making it." —YVonneM

    "I use this under my eyes to cover up dark circles. The coverage is fantastic — unbelievable with such an inexpensive product. It also helped that I picked that right shade — best match I've ever had in a coverup." —Dianne

    Check out BuzzFeed's full review of Maybelline's Instant Age Rewind Concealer for more deets.

    Get it from Amazon for $8.80 (available in 18 shades).

    13. A set of dermaplaning razors to gently remove fine hair and peach fuzz from your face. Not only does this help with exfoliation and leave your skin feeling silky-smooth, but it also leads to better product absorption during your routine.

    Before pic of reviewer's face with fine hairs
    After pic with fine hairs shaved from face

    This tool also helps soften skin by gently exfoliating as you use it!

    Promising review: "I love these things. They get rid of all the peach fuzz on my face! My makeup goes on smoothly. They are great for exfoliating and helping product get in the skin better. My skin looks great and I'm 45. I hope they never stop making these things! If skeptical about how to use them, watch some YouTube videos. Now I feel like a pro using them. Highly recommend." —crackalackin

    Get a three-pack from Amazon for $4.99.

    14. A creamy Peach & Lily matcha antioxidant moisturizer if your skin is stressed and needs to ~chill~ out. This lovely formula contains matcha to fight free radical damage and niacinamide to reduce inflammation and brighten dark spots.

    GIF of model rubbing the moisturizer into their hand
    Peach & Lily

    Peach & Lily is an Asian- and woman-owned small business that makes Korean skincare products using natural, toxin-free ingredients. This antioxidant cream, which is suited for all skin types, is also vegan and cruelty-free. 

    Promising review: "This lotion is one of my favorites because it really moisturizes my face, especially now that the air is dryer due to the cold weather. It also has this very smooth texture and it doesn't feel heavy in any way. Usually, I just put this lotion on without applying foundation and then go about my day. It gives my skin this very dewy and healthy glow. Definitely recommend it!" —Tinyan S.

    Promising review: "This stuff is incredible! Even though it is a thicker texture, it does not feel heavy on your face. It really works deep down to moisturize below the surface. I live in really dry weather, so this is a lifesaver in the winter!" —Kristen M.

    Get it from Peach & Lily, Ulta, or Target for $40.

    15. L'Oreal Infallible foundation powder so you can achieve stunning full coverage *without* clogging your pores. It leaves a gorgeous matte finish that stays in place for up to 24 hours. Don't mind if I do!

    on left: reviewer's face with some acne spots on cheek
    on right: same reviewer's face with acne spots covered by foundation powder

    Promising review: "I’ve been applying the powder with a sponge, gives amazing coverage. Covers up blemishes / scarring pretty well; the photos are only the powder (editor's note: See photos above). I really did not notice much transfer to my mask with this powder. Lasted during the day and didn’t fade even when it was hot. Overall affordable powder option, one I can just throw on and go. Pretty satisfied overall. 😊" —Gabby

    Get it from Amazon for $12.97 (available in 20 shades).

    16. A curl refresher spray when your tendrils are in desperate need of hydration and definition. This aloe-based formula helps rejuvenate your hair while reducing frizz and keeping your locks soft and defined.

    before photo of frizzy curls and after looking more defined and refreshed
    The bottle of curl spray
    The Fro Experts / Etsy

    Wash 'n' go directions: Apply immediately after shampooing and conditioning on wet hair. Apply before stylers (leave-ins, oils, gels, etc.).

    While this is meant to be used in place of water as a refresher for dry curls, per the brand, it can also be used right after conditioning as the “liquid” portion of the LOC method in your wash 'n' go. It can also be used as a detangler!

    The Fro Experts is a natural haircare brand based in Georgia. They're known for their hair gel, leave-in conditioner, and other amazing hair products for type 3 and 4 hair textures.

    Promising review: "OMG and AMEN... Seriously, I have TRUE 4c hair and I have never in my 36 years experienced a true 100% natural/organic hair product, and for this to be my first time I'm beyond impressed. So pleased with my 2-year-old daughter's hair as well :-). Product does EVERYTHING it's described to do :-)." —Rosanna Quinones

    Get it from The Fro Experts on Etsy for $22+ (available in two sizes).

    17. Sugar Advanced Therapy Lip Treatment for keeping your lips soft, smooth, and moisturized. There's nothing worse than being a few hours into your day and realizing your lips are dry and irritated *ugh*. Keep this stuff on hand and you'll be good to go.

    open tube of the lip balm
    Sephora

    Promising review: "Best lip balm I’ve ever used, I have crazy dry lips and this makes them bearably moisturized for probably ~10 hours before I try to reapply. I’ll usually put it on once in the morning and once when I get back from work or before I go to bed. My lips have completely stopped peeling/flaking for the first time in basically my entire life." —PicklDepository

    Get it from Sephora for $26.

    18. L'Oréal Voluminous Primer Mascara that'll have you batting your lashes all day long just for the fun of it! This gives you major volume and length in a matter of seconds to prep your lashes for your fave mascara.

    reviewer's progression photos from top to bottom: bare lashes, with primer, with primer and mascara, lashes looking longer and fuller
    BuzzFeed Staff Writer applies L'Oreal Voluminous Primer before applying mascara
    www.amazon.com, Allison Faccenda / BuzzFeed

    BuzzFeed Shopping writer Ali Faccenda loves this mascara and said: "Over the years I've noticed my lashes falling out, and they're not as voluminous and long as they once were (*cries*). This mascara primer has changed all of that. I use it in tandem with the Thrive Causemetics mascara for a dynamic duo that hasn't failed me yet. The primer base adds a noticeable amount of fibers to thicken my thin lashes, which gives me a full-lash look." 

    Promising review: "I always found when taking off my mascara my lashes are hard, and the mascara flakes off when I take it off using makeup remover wipes. However, ever since I started using primer, I no longer had this problem. This primer is easy to apply; it's very soft and it's a white color, which I like because you actually can see where on your lashes an extension is happening. This primer also makes my lashes longer, and prevents them from clumping. HIGHLY RECOMMEND." —the Queen

    Get a two-pack from Amazon for $17.96.

    19. And a tube of THE Essence Lash Princess Mascara to finish off your eye makeup look with a bang. Everyone will be asking you what brand of falsies you use or if they can have your lash extension contact.

    Promising review: "After using Lights, Camera, Lashes by Tarte for the past year, I got tired of breaking the bank over mascara. My sister suggested Essence Lash Princess False Lash Effect and I IMMEDIATELY fell in love. It provides dramatic length and great volume. I can honestly say I can’t stop looking at my eyelashes in the mirror every single day because of how awesome they look. Also, it is very long-wearing. I go from an eight-hour workday right to the gym and sweat like crazy...and this stuff doesn’t budge! I love it!!" —Carrie E Weikert

    Get it from Amazon for $4.99.

    20. Maybelline's Total Temptation Eyebrow Definer Pencil if you want an affordable way to make your brows look fuller and more defined after just a few swipes!

    another reviewer photo showing thin eyebrows before using and darker, fuller eyebrows after using
    Reviewer photo with one eyebrow bare and very little hair and other filled in looking full

    The tool comes with two ends, one a small eyebrow brush and the other a specially edged eyebrow pencil.

    Promising review: "I saw this product being touted on television and decided to try it. I had been using a $24 eyebrow pencil and simply could not find an even replacement until I ordered Maybelline’s Total Temptation Eyebrow Pencil! My eyebrows have thinned over the years and it’s been difficult finding a reasonably priced pencil that fits the bill. This pencil is very easy to use, looks very natural, and stays on until I wash my face at night. I absolutely love this product and I’m saving money! Double win!" —Melissa

    Get it from Amazon for $7.99 (available in four shades).

    21. A hydrating intense-therapy lip balm when your lips feel damaged beyond repair. Enter this miraculous stuff, which will provide long-lasting moisture *and* SPF 25 to protect from the elements.

    another reviewer image holding tube of blackberry lip balm
    reviewer before photo of dry, cracked, peeling
    reviewer's after photo with moisturizied, smooth lips

    Promising review: "I have suffered with chronic dry cracking lips for over 20 years. I have tried everything on the market and nothing has worked. Sometimes I would have to apply balm every hour to find some relief. This product has cured my dry lips after two days of use!!! I have been using this balm for two weeks now. I apply 2–3 times per day." —JSal

    Get it from Amazon for $8 (available in six flavors and in packs of three).

    22. Eden BodyWorks Coconut Shea Curl Defining Creme that'll define and moisturize your curls without leaving any greasy buildup behind. It's made with coconut oil, shea butter, aloe, and avocado oil to lock in hydration.

    A model holding the product
    Eden BodyWorks

    Eden BodyWorks is a Black woman-owned business established in 2004 that specializes in natural products to nurture, restore, and maintain hair. Reviewers with 2c–4c hair mention it working well for them!

    Promising review: "I've never been one to like hard and stiff curls so using a cream is my only option to get the soft definition I like. The Eden BodyWorks Curl Defining Creme is one of my hair holy grails. There is no other product that can define my 4a/4b curls the way this product can. I layer this product as the cream in the LCO (Leave in, Cream, Oil) method and when I unravel my braidout, my curl definition is defined yet soft. Love this product and would definitely recommend to anyone looking for defined curls." —Chloe M.

    Get it from Target for $8.49.

    23. CoverGirl's TruBlend concealer for one-and-done coverage that seamlessly blends into your skin. Many reviewers say they didn't even need foundation or powders for extra coverage, which is a HUGE makeup win!

    Promising review: "I have used concealers for years for dark circles under my eyes. I have been amazed at how well this covers and how long it lasts. And for such a deal. I have paid 10 times this amount for concealer that does not cover nearly as well." —Amazon Customer

    Get it from Amazon for $5.99 (available in 30 shades).

    24. A clever Alleyoop Pen Pal to ensure you never forget a step in your beauty routine. It's a 4-in-1 lip liner, eyeliner, brow pencil, and highlighter, so you'll have everything you need in one sleek pen.

    GIF of Jasmin pushing down the lip liner function of the  pen
    model holding the blue pen and wearing the mauve makeup shade
    Jasmin Sandal / BuzzFeed, Alleyoop

    It's vegan, cruelty, and paraben free. Plus, the packaging is recyclable!

    Alleyoop is a woman-owned small biz that is focused on redefining beauty efficiency. Many of their products are compact and have multiple uses! 

    BuzzFeed Shopping writer Jasmin Sandal loves this thing: "I didn't realize I'd ever use a makeup product in my 20s that had the ability to transport me back to something I used in sixth grade, but here we are; and here I am using a multitool pen...for my face. I gotta say, I love the concept of the Pen Pal from Alleyoop! After using all of the functions (eyeliner, highlighter, lip liner, eyebrow pencil) and as someone who LOVES makeup but was applying as little as humanly possible during lockdown, I think it’s a great tool for anyone looking to streamline their routine. It's ideal to use for touch-ups come the end of the work day, or a subtle, minimalist way to apply makeup in the a.m. The brow pencil is particularly soft and pigmented, and filled in my eyebrows quickly. I just adore the ease of application of each product, and appreciate the universal, does-it-all-for-you concept. Plus, it saves me so much room in my already overflowing makeup bag!"

    Promising review: "This pen has quickly become my favorite product, no more carrying around different lip liners and eyeliners and cluttering my makeup bag at home and on the go, plus I get the nostalgic feeling from the click pens I used in elementary school. Genius!" —Theresa W.

    Get it from Alleyoop for $18.75 (originally $25; available in three shades).

    25. teeth-whitening pen you'll love so much, you'll only wish you found it sooner. It quickly and magically removes stains due to wine, coffee, tea, etc. It's painless, effective, *and* mint-flavored. 

    Promising review: "I really didn't realize how well it worked until I took the after picture. Then I felt bad that I had not done this before. Let me start by saying, I did not even do this every day. I am bad about starting something and not finishing it, but I did use the two tubes that I purchased. I plan on purchasing two more so I can get my teeth whiter. I would recommend this to anyone who wants to get their teeth whiter." —Sheri Blanchard

    Get a two-pack from Amazon for $15.99.

    26. CeraVe's hydrating cleanser so you can start the day with a fresh, clean face before applying other products. This cleanser hydrates without stripping your skin's natural moisture. 

    Psst! Reviewers with sensitive and acne-prone skin swear by this stuff for its gentleness and effectiveness.

    Promising reviews: "Worked wonders for me! My skin started breaking out like crazy and almost everything was irritating my skin more. Was told I needed to use a very basic cleanser so I tried CeraVe. Cannot believe the difference I've seen since I started using it. I also use it with a witch hazel toner and rose face oil." —KB

    "I needed a cleanser that doesn't dry out your skin after using it but provides a clean feel. The cleanser is really nice, it feels like a luxury cleanser because of it's creaminess. It has zero fragrance and the bottle is huge. I use this as my first cleanser because it feels so nice on my skin. This was a much needed addition to my routine. (I have dry/combination aging melanin skin)." —MA0123

    Get it from Amazon for $14.57+ (available in two sizes).

    27. A glorious sweat-resistant sunscreen that moisturizes and protects your skin for the day ahead without leaving a ghostly white cast behind. Yes, the sunscreen gods have *finally* answered your prayers.

    A model putting SPF 30 sunscreen on their hand
    Target

    Black Girl Sunscreen is a Black woman-owned small business established in 2016 with products that are cruelty-free and formulated without parabens or other harmful chemicals (psst — they also have sunscreen for kids on their site!).

    Promising review: "I love the fact that there is no white film. I use it in conjunction with my usual face moisturizer. I noticed my skin looks brighter and smoother after using it throughout the day. I have very oily skin, and I sweat heavily during the summer, so I was worried about breakouts, and, surprisingly, no acne. I recommend giving this a try." —Elle Kay

    Get it from Target for $19.59 or from Black Girl Sunscreen for $18.99.

    28. A quick and easy root touch-up to get your roots looking fab FAST! It takes only 10 minutes to apply and delivers even coverage that lasts for weeks. 

    Promising review: "This is my go-to product to save me money so I don't have to go to the salon every month. Buys me a couple of months in between professional coloring. This is really easy to apply and I never have a problem matching whatever shade the salon uses on my hair." —Amanda Scott

    Get it from Amazon for $6.97 (available in 17 colors).

    29. A set of six satin scrunchies for holding back your hair as you do your makeup without any pinching or snagging. It'll also prevent unwanted breakage, so you'll probably retire your old elastic hair bands for good!

    Reviewer with six scrunchies in neutral tones on their arm
    Reviewer with gray satin scrunchie in their hair

    Promising review: "I’m never going back to regular ponytails again. These are absolutely perfect. I’m a dancer, and I need ponytails that 1. don’t rip out my African American hair and 2. actually hold my hair in place. These are so comfortable that I’ve fallen asleep with them in, but so secure that they didn’t move an inch throughout my entire dance practice. Absolutely iconic." —Taro

    Get a set of six from Amazon for $5.99.

    30. An internet-famous set of makeup sponges with a reputation for expert-level blending — so much so that reviewers refer to it as a Beauty Blender dupe! Use it wet or dry for BB cream, concealer, foundation, *and* powder.

    Reviewer with foundation blended on their face from the sponge
    Five tear-drop shaped makeup sponges in different sizes and colors

    Promising review: "Seriously. I’ve been through every sponge brand, kabuki brush, foundation brush, anything to achieve a flawless foundation base and this has blown my mind. It is SO soft when fully wet and then squeezed with a towel a few times. Distributes foundation evenly and doesn’t eat the foundation or concealer. Can’t rave enough about it and the price is unbeatable." —Chandler Bechtel

    Get a set of five from Amazon for $9.99 (available in nine colors).

    31. Lovoir Winged Eyeliner Stamp if you've spent countless hours trying to perfect the cat-eye look. Save time and stress with this tool going forward! It may only take a few seconds to apply but it'll last the entire day. It's waterproof, so no tears, sweat, or rain will mess it up.

    BuzzFeed editor gif showing how to apply Eyeliner Stamp
    BuzzFeed editor photo showing results of using Eyeliner Stamp
    Maitland Quitmeyer / BuzzFeed

    Promising Review: "I just want to make my morning routine as easy as possible. I love winged liner but I don’t have the steady hand for it without mistakes. This makes the perfect and consistent wing every time. Love it! I ordered the 10mm and now I’ll have to try the 12mm!" —Julie B

    Get it from Amazon for $14.98.

    32. Kenra Platinum Blow-Dry Spray when you need to cut down on styling time by 50% but still want to look your best. This stuff also provides thermal protection from damage, eliminates frizz, and helps detangle.

    Reviewer holding bottle of the blow-dry spray
    Another reviewer showing hair after using product

    Promising review: "I LOVE the smell of this! Bought it due to frizzing from coloring my hair, but really didn't believe that it shortened drying time. I mean, how can something putting moisture on your hair shorten the drying time, right? I was shocked. I don't know if it cut it down by 50%, but I did notice blow-drying my hair took quite a bit less time. I am sold on this stuff. Makes my hair feel like silk, but not greasy (I was worried about it making my hair greasy) and it takes only a few sprays to get the results. I hold it about 15" from my head and spray the top, both sides and the back once, then rub it in with my hands. Perfect!" —Janice C. Henderson

    Get a two-pack from Amazon for $41.99.

    33. Revlon Volcanic Face Roller so you can say goodbye to that unwelcome shiny, oily layer that appeared after doing your makeup. This magical tool will absorb it with just a few swipes. No extra powder required!

    Reviewer holding face roller in hand
    Reviewer using Revlon oil-absorbing volcanic face roller

    The face roller is reusable! Just twist the ring to pop out the stone, then wash it with a mild soap/cleanser and let it air dry after every use.

    Promising review: "This rolling device is like pure magic. Or voodoo?! You simply roll it around your oily areas and BOOM the oil magically vanishes into the ball never to be seen again! This is an item that #tiktokmademebuyit for sure! I saw a video on TikTok and immediately went on the hunt only to be disappointed that this item was sold out everywhere! I eventually got added to a waiting list here on Amazon and once they had it in stock again, they charged my card and sent it my way! If you have the chance to purchase this and you have oily skin, get yourself on the waiting list if you need to and just kick it until it shows up. You will be pleased. Thank me later." —Veronica Cooper

    Get it from Amazon for $13.39.

    34. A rechargeable hair trimmer for getting rid of unwanted hair without getting involved with shaving cream, water, etc. It's also a great alternative if you regularly struggle with irritation, nicks, or razor bumps.

    Promising review: "Do you hate rubbing shaving cream all over your legs in the shower while your 4-year-old stares at you? Suffer no more and dry shave with this in the comfort of your own closet, car, pantry (anywhere the children will not find you). Seriously this thing is fast and easy to use.... love it!" —Courtney Hudson

    Get it from Amazon for $45.35

    35. E.l.f. Poreless Putty Primer to blur your pores and give you a buttery-smooth, matte complexion that's ~primed~ and ready to receive any makeup you may apply next. It contains collagen and hyaluronic acid, so you know it's the good stuff.

    Model showing before and after of her face with and without primer
    Amazon

    Promising review: "This is the best primer on the market. This is my favorite primer by far. My makeup applies so much smoother after applying this primer. I have repurchased this primer many times and do not see myself stopping anytime soon." —Lruben

    Get it from Amazon for $7.57.

    36. Some CND SolarOil that'll rejuvenate your tired, sad cuticles before you head out. This all-natural formula is designed to soften *and* strengthen your nails with vitamin E, sweet almond seed, and jojoba oil.

    reviewer photo of them holding a bottle of solar nail oil
    a before and after of a reviewer's nails with uneven edges and then looking long and smooth

    Promising review: "I had a problem with my cuticles getting so dry that they would split sometimes, and no matter how many times I put lotion on my hands they would never get moist enough to lay flat like they’re supposed to. My nails were dry and brittle, so I’d end up with one breaking and then have to cut them all back in order to have them the same length. This oil has ended all of that. Now I have to cut them back because they seem to be growing faster. I haven’t had a nail split since the day I started using this oil. It soaks into your cuticles and nails so well. I was really good at using it every day in the beginning, but in the last week, I got busy and only used it twice so I ended up with a split cuticle. That’ll help you remember, right?!?! I got back on track these last two days and the cuticle is healed already. That’s just how moisturizing this stuff is. I highly recommend it!" —mlasorensen

    Get it from Amazon for $8.50+ (available in five sizes).

    37. And an affordable bottle of The Ordinary's hyaluronic acid serum with vitamin B5 so you can give your skin that hydrated, dewy look you've been longing for without spending a fortune.

    a glass dropper bottle of serum on top of a clear liquid in front of a black and white tile backdrop
    The Ordinary

    Facial hyaluronic serums work to help your skin produce more moisture, while also making other hydrating products, like your daily moisturizer(s), more effective.

    Promising reviews: "I’m never one to understand hype but I understand the hype with this hyaluronic acid. My faces feels so smooth, plump, and hydrated. I swear this product brings life back into my face. Highly recommend!." –stbull

    "I've been using this for a few months, and I really see a difference in my skin. It's more even toned and plumper, no dryness. It's absolutely become a staple in my morning routine." –jordi85

    Get it from Sephora for $7.50+ (available in two sizes). 

    Reviews have been edited for length and/or clarity.