In March, 2009, this 225 square meter sticker promoting Frontline flea and tick spray was placed on the main floor of three shopping malls in Jakarta, Indonesia. Brilliant. Ad agency: Saatchi & Saatchi, Jakarta.
Last Fall, in Toronto, a real street scene with blurred billboard, sidewalk, street sign, mailboxes, and fire hydrant was erected. It was promoting the Mercedes-Benz 2012 C-350 Coupe, and got lots of press. Ad agency: BBDO Toronto.
December 2009. Taking advantage of a country-wide snow storm in England, Polo mints, through their ad agency, JWT London, produced stamps that perfectly replicated the candy in snow, and hit the streets. Big return on free media. This is my favorite. So simple.
2009, via China, for Supor non-stick pans. The Shanghai office of Leo Burnett set up a giant wok outside shopping malls in the city. A ramp was placed behind it where skater boys and girls dressed as prawns, fish, pork, eggs, and carrots created the illusion of cooking non-stickiness. Pretty cool. Video below.
Previously: The six best billboards of the last six years.
- Saturday is Trump's 100th day in office. We found an average of about one false statement per day from him and his aides so far 💯
- A luxury event called Fyre Festival turned into a total shitshow. Headliners dropped out and guests tweeted photos of bare-bones food and lodging 😱
- American Airlines gave workers a raise — to the highest pay in the industry — and Wall Street is furious. The company's stock has been falling since Thursday.
- A teen had a remarkably petty response when her ex asked for his prom money back: She paid him in all pennies 😏