The Montreal Gazette printed the above photo of Luka Magnotta, the man-eating porn star, along with a story about the manhunt. Labatt, stupidly, demanded that the paper remove the photo from its website.
What next happened is a page out of the book of Social Media Don’ts.
A twitter hashtag, #newlabattcampaign, exploded.
Labatt has since withdrawn their request. Too late.
Some of Labatt’s new taglines below.
11. AND, THIS IS THE WINNER!
- Notorious Mexican drug lord Joaquín "El Chapo" Guzmán has been extradited to the United States to face multiple charges.
- The turnout at Trump's inaugural concert was much smaller compared to the crowd that showed up for Obama's 2009 celebration.
- Donald Trump's pick for treasury secretary, Steve Mnuchin, was grilled by Democrats over his time leading a mortgage company that carried out over 36,000 foreclosures.
- A majority of American adults get news from Facebook, according to a new survey by BuzzFeed, but only 18% of respondents said they trusted news from Facebook. ✋ 📰