Just released Friday.
The awkward headline is probably because the ad was translated from Spanish for publicity purposes. But the idiocy of the idea translates just fine. In case you don’t get the ad, the visual shows a young Osama bin Laden (according to the agency) throwing a plane at blocks meant to represent the World Trade Center. The dental floss is grabbing the plane before the problem “grows up.”
The ad agency is Avance WWP.
Equate is a Walmart brand.
Quite possibly could be a spec ad that never ran, released by the agency to try to win awards. But if so, the agency is taking a big stupid chance doing it with a such a major brand.
Anyway: Could we stop — please — will the exploitation of the 9/11 massacre to sell products (more examples)?
- Donald Trump keeps questioning the veracity of polls and saying he's actually winning, even as most polls show he's behind.
- French authorities have begun moving thousands of migrants and refugees from the makeshift "Jungle" camp in Calais.
- "She's not responsible for the journalism mistakes": Why Jackie won't be outed in the Rolling Stone trial.
- These parents came up with maybe the best dirty Halloween couple's costume ever. Parents ftw 😂👏