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    Mar 7, 2013

    Simply Brilliant "Bates Motel" Billboard

    In Manhattan promoting the upcoming A&E show.


    Keep It Simple STUPID.

    Make the billboard look like the motel sign.

    It creates anticipation and sets a creepy tone with no effort.

    All the slow claps to A&E.

    On the corner of Houston and Lafayette across from the wonderful Puck Building.

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