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    Posted on Jun 13, 2012

    If You Have Sex With An Underage Girl, You're A...

    New anti-statutory rape ads, via Milwaukee.

    Uh, a man with a lot of pet rats? A man who Photoshops rats on pics of girls?

    Visual metaphor ads can be really tricky. They can turn a serious issue into a chuckle.

    This campaign is via the United Way of Milwaukee. Here's the Baby Can Wait (Baby?) website.

    Second ad below. Keep your daughter away from the boa house.

    I guess the ads are a smidge better than the organization's previous creepy statutory rape ads, which featured young girls with digitally enhanced chests.

    Ad agency: Serve, Milwaukee.

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