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Cool Iconic Rock & Roll Photography Poster Campaign

15 ads, some better than others, but you'll find one or two that connect. Released to promote Live Nation's summer concerts.

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Unfortunately, this cool campaign is via the $5 billion ticket-selling monopoly, Live Nation. Their press note about the new ads:

In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock 'n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.

Ad agency: Division of Labor, Sausalito.