American Apparel Puts Shirtless Handsome French Man In Ads

This is big news, readers.

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Meet Arnault!

He's French and lives in Brooklyn, and works in photography.

He's pretty dreamy, right?

He even has...a little bit of muscle tone!

American Apparel, of course, doesn't run nearly as many men's ads as women's.

And when they do, well, they often feature less than masculine men.

Like the two examples below.

So, progress, or something.