Billionaire Crashes Jet-Ski At Hotel Opening

When Petter Stordalen, the rockstar of the global hotel industry, came thundering on a jet-ski through the canals of Malmö in his hand made Balmain-jacket, thousands of baffled spectators thought they were on the set of Mission Impossible 5. Only one minor difference from Tom, Petter crashes head first into the concrete.

The King of Hotel Openings Goes Big - Crashes jet-ski in front of 10.000 people

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The Clarion Hotel & Congress Malmö Live is Europe’s first combined hotel and concert hall, for it's opening Petter Stordalen went big! On huge outdoor screens the audience could follow him descend from his Riva Rivarama onto his jet-ski, speeding through the canals of Malmö finally arriving like something out of a Hollywood-movie by hitting a ramp and crashing on to the concrete, jet-ski and all.

Thousands of people had gathered in the Swedish city, recently ranked the world’s 4th most innovative city, to watch Stordalen open the city’s new landmark hotel. A project which is basically a city within a city.

"We knew he was a sporty dude, but we have never seen anyone drive a jet-ski like that. Zero f**ks were given, he just went for it. He must be the definition of a thrillionaire", says director Preben Winther Hansen in Ellioth & Winther Film that covered the opening.