Buzz·Posted on Sep 26, 2012AdAge: Why BuzzFeed's WIN, LOL And WTF Moments Might Work Perfectly On RadioAugust 13, 2012 – 'Commenting on a post and calling in to a show are "similar emotionally engaging experiences," [Ben Smith] said.' -AdAgeby BuzzFeedInTheNewsBuzzFeed StaffLinkFacebookPinterestTwitterMail AdAge: Why BuzzFeed's WIN, LOL and WTF Moments Might Work Perfectly on Radio adage.com