The rise of the web, and specifically the mobile web, are forcing companies to change the way they think about advertising. Traditional banner advertising is becoming less and less useful — but what will replace it? We look at how some innovators are approaching this challenge and the potential of native advertising.
Charlie Warzel - Staff Writer, Adweek Magazine
Lewis D’Vorkin - Chief Product Officer, Forbes Media
Kyle Monson - Partner and Chief Creative, Knock Twice
Jon Steinberg - President and COO, BuzzFeed
- Donald Trump was sworn in as the 45th president of the United States of America. 🇺🇸
- Anti-Trump protesters and police clash in Washington, DC, during the inauguration. Cars and storefronts have been vandalized, over 90 arrested.
- US officials didn't know drug lord Joaquín "El Chapo" Guzmán was being extradited from Mexico to the United States until the day it happened.
- And as many as eight survivors have been found after a deadly avalanche buried a hotel in Italy.