Mastering the Content Strategy Lifecycle
In an over saturated online world where brands have to compete for the consumers’ attention, the rate of success is often times unpredictable and sporadic. How can marketers develop a content strategy that is creative, compelling, engaging and most of all shareable. Jonathan Perelman, Vice President of Agency Strategy and Development, BuzzFeed will show how brands can become their own publishers and create a winning strategy for branded content that yields results.
- Over two dozen people were injured after a truck crashed into a crowd at a Mardi Gras parade, New Orleans police said.
- President Trump said he will skip the White House correspondents' dinner. On Friday, he called the media "the enemy of the people."
- Moderate to severe coral bleaching continues to affect the Great Barrier Reef almost a year after the worst bleaching crisis in history.
- Here's the beef: Rapper Remy Ma dragged Nicki Minaj in a new diss track, and she fired back with a Beyoncé endorsement 😱