1. In 1993, The Coca-Cola Company decided they wanted capture the Generation X market by creating a new product that was unslick, cynical and anti-corporate. The result of that effort was OK Soda.
3. Coca-Cola settled on the name OK after their research revealed that “Coke” was the second most recognizable word in the world, the first was “OK.”
4. Brian Lanahan, then-manager of special projects for Coke, told “Time Magazine” that they also went with the name OK because “It underpromises. It doesn’t say, ‘This is the next great thing.’ It’s the flip side of overclaiming.”
7. It even had it’s own “OK Manifesto,” that include statements like “What’s the point of OK? Well, what’s the point of anything?” and “There is no real secret to feeling OK.”
10. And of course, people drinking it on YouTube:
- Rick Perry, who famously wanted to abolish the Energy Department, said at his confirmation hearing to lead the Energy Department he now rejects "recommending its elimination."
- Vladimir Putin has used KGB tactics to seize on a rift between the US and Turkey, an effort to expand Russia's influence and divide NATO.
- Donald Trump's pick for treasury secretary, Steve Mnuchin, defended at his confirmation hearing using offshore tax shelters, saying it was an inevitable result of current tax codes.
- Been wondering why your friends now look like weird glamorous cartoons? That's thanks to Chinese selfie app Meitu. Say cheese 📸