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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
Feel the force of your three favorite things in one —Target, TikTok, and new beauty products.
See why you need to "run to Target for it" here.
Promising review: "I have extremely sensitive skin. This gentle face wash helped eliminate my textured skin without any irritation. It did not have any odd/annoying fragrance either. The reasonable price is a plus!" —MamaKangaroo
Price: $11.49
If you have sensitive eyes or wear contacts, you'll be happy to know that Maybelline made this mascara with you in mind. See it on TikTok here.
Promising review: "I have long, flat eyelashes. Stick straight and hard to hold a curl. When I use this mascara after an eyelash curler, however, it holds my curl all day and coats my lashes without making them clumpy! If you have long, flat eyelashes, grab the waterproof version of this mascara and an eyelash curler & you’re set, man. The only mascara I will be purchasing from here on out." —Annelise
Price: $9.99 (available in six shades)
Check out why one TikToker loves it here.
Promising review: "Oh my gosh. Run don't walk!! The Flamingo spray lotion is lightweight, dries quick, AND results reveal SUPER hydrated skin. Also, my skincare routine is much faster when I spray lotion vs. rubbing in a traditional cream lotion. Today I purchased this product for the third time and will continue to purchase this." —Ashleyissharp
Price: $9.99
FYI, it's formulated for all skin types and is 100% vegan, cruelty-free, and leaping bunny certified. See it on TikTok here.
Promising review: "This product 100% lives up to the hype. I’m getting back into makeup, so I’d consider myself a “newbie” at the makeup scene. It’s SO smooth and creamy. It blends amazingly and is very lightweight. I really like how it covers my acne, but not my freckles. I can’t imagine using another product after using this." —Target reviewer
Price: $14 (available in five shades)
See why one Target shopper loves it so much on TikTok here.
Promising review: "I can’t believe how long it took me to purchase this! This took off ALL my makeup. There is no scent (that I could tell), and it seems like this bottle should last for quite a while. I have mature, dry, and sensitive skin, and this does not irritate my skin whatsoever. I will continue to buy this for as long as they make it. Very pleased!" —Mayo8063
Price: $4.39+ (available in three sizes)
FYI, if you have redness in your skin, you can grab the green shade to help balance it. You're welcome in advance! Check i4 tout on TikTok here.
Promising review: "One of the BEST full coverage concealers I've ever used! I sometimes use it on no makeup days to cover blemishes or scars. It works well when I pat it in with my fingers, you can't even see it." —Erika
Price: $4.99 (available in 13 shades)
It sounds too good to be true but trust us, it lives up to the hype and then some. You can see why on TikTok here.
Promising review: "I used to have perfectly straight hair air dried, but as I've gotten older, it air dries frizzy. I started using a blow dryer, but it kills my hair. I've tried multiple anti-frizz serums, but they left my hair feeling gross and heavy and/or oily. I used it with the blow dryer, and it was perfect, and then I tried it without blow drying it, and it actually took the frizz away with no heavy residue or oil feel! So now I just use it as a leave-in, and air dry my hair, and I don't have the frizz. So happy that I can cut back on the blow-dryer!" —Meh
Price: $12.99
Check out all the beautiful shades on TikTok here.
Promising review: "I love the formula of this lipstick. I bought this from Kathleen Light's recommendation. I got the shade London. I have received many compliments on my lip color when I wear this out. I love the buttery texture but the lasting power and how it dries down. It is not sticky or tacky, which I hate about many lipsticks. It's also not drying or uncomfortable but stays on for hours. You probably will have to reapply after eating, but it is a great formula and is soo affordable. I love this stuff!" —Jessica
Price: $6.49 (available in 13 colors)
See one TikToker's review of the mist here.
Promising review: "I love this facial mist. I have sensitive, acne-prone skin along with rosacea. This doesn't give me any kind of a reaction or anything at all. It feels wonderful on my skin, and it does hydrate it. Lots of reviews complaining about how the bottle sprays terribly and I totally agreed at first until I saw a review of it elsewhere that explained how to spray the bottle correctly. You must press down all the way on the spray head, which will spray a wonderfully fine mist. It's refreshing and makes my skin feel great. I highly recommend it compared to more expensive ones." —mjsbubbles
Price: $13.99
Also, professional teeth whitening sessions can run you hundreds of dollars — no thanks. Watch as one user shows their 10-day progress using the strips on TikTok.
Promising review: "These are awesome! They're easy to use and work extremely well. I noticed a friend's white teeth, and she said this is what she used. They are much cheaper than the $750 my dentist would charge. I have sensitive teeth and they really haven't bothered me. I know one reviewer mentioned the taste was bad — honestly, I have yet to have a taste from them. They're easy to wear for 30 minutes at a time. I will keep using it!" —MJ
Price: $44.99
See why one Target shopper loves this masque on TikTok here.
Promising review "I'm dealing with post covid hair loss. This really did the trick to help reduce the amount of hair I was losing. I still have normal hair loss, but nothing like before. I used it along with the hair oil and shampoo. On my second round of all three. Highly recommend." —Alexandra
Price: $9.99
Whoever invented this deserves the greater things in life. Watch as one user raves about it on TikTok here.
Promising review "Absolutely the best shaving product I have ever used. My daughter absolutely loves it too. I don't have to shave as often either. Plus less irritation and bumps. Worth giving it a try to see if your skin responds as well as mine has." —Daydreamer
Price: $12.99
Check out why one user loves it on TikTok here.
Promising review: "The scent isn’t strong for people worried about that, and unfortunately for me doesn’t last that long. But while you’re applying, it gives you that calming, pampered feel. The consistency is just perfect. It absorbs quickly and doesn’t leave any greasy feeling. And when I use it on my hands, it doesn’t make my hands sweaty or clammy as some other lotions do. I hope Target never stops carrying this line!" —Camie
Price: $17.99
It's formulated with over 50% glycerin, so you know this stuff is GOOD. Watch one user explain what's so great about this body wash on TikTok here.
Promising review: "I have only used this body wash twice so far, and I am already in love. For the first time in my life, my psoriasis-plagued skin is completely calm. No itching, no tightness, nothing but hydrated skin! And the smell is very light but so enjoyable with a luxurious feeling lather. This is now my number one body wash, and I will have to stock up so that I never run out." —Nae
Price: $15.99
See them up close and personal on TikTok here.
Promising review: "I LOVE these lashes. They are super easy to apply, and they're just the right amount of lash. They don't look too dramatic or too simple. I reuse them about 8–10 times by cleaning them properly. They're honestly great." —Target reviewer
Price: $14.98
Check it out on TikTok here.
Promising review: "I love this thing and can’t recommend it enough! If your lips are chapped, use the stick. If you have a little eczema patch popping up, use the stick. One of my favorite forms for Vaseline/Aquaphor/petrolatum- the other being the spray. It is becoming an emotional support thing at this point. It goes everywhere with me, and I have gotten my sister to get one too!" —Barbacoa
Price: $5.99
Check out a quick overview of the sponge on TikTok here.
Promising review: "I have fallen in love with the coverage of this sponge, and I don't care who knows it. For something under $10, the performance is unbelievable. As in FULL COVERAGE. It takes some getting used to because you really have to wet the sponge and apply it very differently from traditional sponges. But once you do... girl. FLAWLESS." —The Beauty Bohemian
Price: $6.99
Words can't really explain how good this lotion smells but one Target shopper attempts to in this TikTok.
Promising review: "I bought this as I heard it’s great to layer with perfume, and it really is, especially if you are trying to sweeten or vanilla-ize a perfume. While this lotion smells amazing, it performs even better; it absorbs fast and moistures very well. I love to apply this after a shower. I hate feeling greasy, and I don’t get that from this lotion." —Lars
Price: $7.99
See why one shopper decided to grab these during their latest Target trip here.
Promising review: "Sorry it sounds gross, but it absorbs any discharge or oozing and is so helpful in keeping it from scabbing or crusting over. I'm really bad about always wanting to pop my pimples, so if I do give in, I at least know I can put one of these on afterward to help with damage control :) They are a lifesaver, and after discovering them, I always make sure I have some stocked!" —Tessa
Price: $8.99
See why shoppers are swooning over this on TikTok here.
Promising review: "Love this primer! I have dry skin so I typically use more dewy/moisturizing makeup products and I've noticed it really holds my tinted moisturizer in place. Added bonus: It tames my brows a bit too. I just pat the primer over them as I'm applying it to my face." —L
Price: $10
Check out why one TikToker loved this set here.
Promising review: "These are five-piece try-me size fragrances at an exceptional price! I'm so happy I tried this Scent Discovery set. All five are definitely EDP that I will purchase again. Wonderful light, clean, warm, and feminine fragrances perfect for everyday use. Perfect gift for yourself and friends. The set comes in a cute display box. Each EDP is easy to use and convenient to keep in your purse, work desk drawer, or whenever you're on the go. MIX:BAR EDP are the best!" —Cass
Price: $13.99
Check out why one shopper loves this dry shampoo and is giving their old one the boot on TikTok here.
Promising review: "This is the best dry shampoo I’ve ever used! It takes the greasy look out of my hair with no white residue or weird texture or feeling in my hair. Love it!" —Green Bay
Price: $6.89
The reviews for this post have been edited for length and clarity.