This Crazy Honda Video Allows You To Switch To A Parallel Storyline While Watching It

    Whoaaaaaa.

    Last week, Honda and Wieden + Kennedy London released an interactive video for the promotion of their Civic model and it's sportier Civic Type R.

    Via youtube.com

    Within one video, two stories are told simultaneously.

    Via youtube.com

    Within one video, two stories are told simultaneously.

    Via youtube.com

    Within one video, two stories are told simultaneously.

    "The Other Side" tells the story of an ordinary man who leads a mysterious double life.

    Via youtube.com

    The original form of the video speaks about the man's mundane life showcased through the driving of the Civic. But when you press 'R' and hold it down on the keyboard, the viewer gets a glimpse of his intriguing second life, featuring the Civic R.

    Via youtube.com

    Press play to watch it here. And hold down "R" at any point to have your mind blown: