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50 Shades Of Grey Takes Over The Media

With PR so abrasive it's practically spanking you.

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You've seen the billboards. The teaser trailers. 50 Shades of Grey is now out in theaters, having made over $90 million in the box office opening weekend.

Google Images

Let's remember, this is a movie based on a book that had over 100 million soccer moms doing this.

Gyphy

And now it's started a media phenomenon. The film's stars have since appeared on magazine covers, in TV interviews, even the #SNL40 special.

Apparently the film was so noteworthy that Vogue just gave Dakota Johnson a cover.

StyleNews

Matt Lauer even got in the spirit and donned his best BDSM gear to interview the co-stars.

US Magazine

Keep in mind, this is a movie that critics have bashed with comments like, "You can find dirtier talk in action movies".

Gyphy

But while the movie may have lost it's street cred, it's taken over the internet in more ways than one, starting with The Weeknd's music video.

Gyphy

Miley had a bondage-themed music video too, called "Tongue Tied".

Gyphy

Jessica Simpson posted some #50Shades pics of her own. Just for fun.

PopSugar

Bliss Spa took a big swing (and a miss) using Christian Grey to sell massages.

Facebook

Makeup Forever created the "Give Into Me" kit for you to wear on Valentine's Day on your date with a mysterious millionaire.

Google Images

Wait, you didn't have a Valentine's date with a mysterious millionaire? Nevermind.

Gyphy

There's even Fifty Shades wine that you can buy for said date, or to enjoy alone while you marvel at your Audi car collection or your helicopter.

Google Images

Wait, you don't have an Audi collection or a helicopter? Nevermind.

Via Gyphy

Speaking of Audi, they created their own spoof using SNL's Vanessa Bayer. Because we didn't know that Audi collection in the movie was Audi.

Gyphy

Lego made its own "interpretation" of the trailer and transformed it into this work of art.

View this video on YouTube

youtube.com

Fifty Shades inspired this Andrew Marc campaign to showcase a new fashion moment: towels and unzipped dresses.

Via Huffington Post

Probably the most clever ad yet has to come from Dominos pizza, that swears "You're going to suffer and enjoy" each slice of their Siracha pizza.

Eater

So there you have it. Whatever the marketing ploy, it looks like this "bondage love story" is now a media movement.

Gyphy

Let's just hope it's not here to stay.

Via Gyphy

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