Created by Mullen Advertising, the Killing Lincoln Conspiracy site features an HTML5 design in which readers can scroll down to view content designed to immerse them in 1865 and the world of Wilkes Booth. Mullen worked with the Library of Congress and the National Archives to source some 1000 unique elements including photos, video, audio and text. To bring the story to life, Google Street View allows viewers to see locations (such as Wilkes Booth’s boarding house) as they are today; users can also see which location they are currently closest to, via geo-targeting. As well as telling the story, the site also highlights the ramifications of Booth’s actions, noting how they changed history.
The song titled “Killing Time,” is the result of a project called “One For The Road,” commissioned by Buick, its digital ad agency Digitas and car-stereo system Harman Kardon The four-minute short film, released today on YouTube and the band’s Facebook page, begins with the band driving around in a Buick Turbo in the Nevada desert to gain inspiration for a new song conceived, written and recorded in a Las Vegas studio over two days.
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