Now that we have the basics of Facebook down, let's look at one of the best ways to leverage Facebook as a marketer. Facebook started out with the student in mind and soon graduated to cater to businesses.
Many people think LinkedIn is the place to be for professional social networking and Facebook is just for friends and family. However, many organization and businesses reach out every day on Facebook. One of the best ways is through Facebook pages.
Group Pages vs. Fan Pages -- Which Should You Use?
People have asked this question many times at my social media marketing training workshops. There is some confusion about which to use because both have overlapping features. It can be difficult to choose the best option.
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