Rahm Emanuel On How To Motivate People, And More Questionable Advice From Politicians

Bloomberg BusinessWeek interviewed top officials for their “How To” issue. “Sometimes—I don’t want to say scream at them—but you have to be…forceful,” Emanuel says former White House Chief of Staff Rahm Emanuel.

1. Indiana Gov. Mitch Daniels, “How To Buy a Motorcycle”

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“Leave your wife at home. She is unlikely to appreciate the necessity of this purchase.”
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2. Anonymous, Special Forces Officer, “How To Look Like You Are in the Special Forces”


“Wear sunglasses. Everywhere.”
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3. Former NH Gov. and Senator Judd Gregg, “How To Talk to a Democrat”

“Get to get to know their dog”
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4. Chicago Mayor Rahm Emanuel, “How To Motivate People”


“Sometimes—I don’t want to say scream at them—but you have to be…forceful.”
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5. Former Secretary of Homeland Security Michael Chertoff, “How To Speed Through Airport Security”

“I sequence it that way so I can reverse the unpacking process at the other end.
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6. Former personal aide to Obama Reggie Love, “How To Have the President’s Back”

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“Fifty percent of the job is just showing up and being available. It’s not ­always about doing something amazing. It’s the preparation”
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7. Oregon Senator Ron Wyden, “How To Talk to a Republican”

Chip Somodevilla / Getty Images

“You don’t have to compromise your principles or even like the other side. To get what you want, find a way for the other side to get what they want, too.”
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8. David Boies, Represented Al Gore in Bush v. Gore, “How To Negotiate”

Patrick McDermott / Getty Images

“Be patient. In lots of ­negotiations, you have to move slowly. Otherwise, you give a false ­impression that you are too anxious for a settlement.”
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