http://changemarketing.ca/2013/06/11/the-5-stages-of-corporate-social-media-grief-infographic/
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US residents can opt out of "sales" of personal data.
It's a Kübler-Ross model for the social era.
http://changemarketing.ca/2013/06/11/the-5-stages-of-corporate-social-media-grief-infographic/