Their PR message dubbed it “the sale that stops the nation”, but the attempt by some of Australia’s major retailers to grab a chunk of the online market has backfired and crashed and burned. The 24-hour online sale couldn’t cope with the huge volume of buyer traffic it generated and crashed leaving consumers angry, retailers furious and the internet alive with memes
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The appointment of Noah Mamet, a consultant with ties to Jim Messina, to a…
by Ruby Cramer