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US residents can opt out of "sales" of personal data.
Mary Cabrera, head of HR at BBH NY, walked into Sacred Tattoo on Tuesday having no idea what was about to be inked on her body. That's because she was part of the Social Tattoo Project, a social experiment making empathy permanent through tattoos. For each tattoo, 4 topics are retrended on Twitter, and the one with the most tweets becomes the subject of the tattoo.