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    What You Should Know About SEO

    Discover a few simple facts about SEO to boost the ranking of your website and attract more targeted traffic.

    Get to Know More About SEO

    Much has already been said about what you need to know about SEO, but Internet users have been left yearning for more. First of all SEO is an acronym for Search Engine Optimization - an Internet marketing technique used to improve the search engine ranking of web pages. The following are three things that you need to get right if you want to improve your online visibility:

    a) Local SEO

    Most businesses normally target consumers within a specific geographic location. Therefore, local search engine optimization tactics should be used in addition to national and global SEO techniques. After all, a local retailer should not be competing with businesses on other continents for the same clients.

    b) Effective Off-Page SEO

    The number of links pointing towards a website matter a lot. Search engines have been designed to give web pages with many links to reputable websites and blogs a priority ranking. Therefore, blogging, commenting, reviewing products, submitting articles on directories and article submission websites can be very helpful.

    c) On-Page SEO

    For best results, web pages should be optimized for search engines before being published. The use of SEO-optimized meta descriptions, titles and tags can be very helpful. The appropriate keywords must also be chosen for best results. Ideally, SEO experts should be hired to offer site optimization services.