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The Retailing Of Social Media: How Pinterest Is Turning Into A Sales Portal

Facebook tried it. Twitter explored it. Google+ considered it. Now Pinterest is finding that social media can be a venue for direct increase in sales, particularly for retail stores. Is this a good thing? Is “social shopping” outside of the Groupon and LivingSocial niche something that exemplifies the future of social media, or is it just a glitch in the matrix?

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