Nearly 50% of every song played on Spotify is skipped before it has finished playing, according to data from the digital music service.
However, the largest proportion of song-skipping happens in the first five seconds – nearly 25% of all songs on Spotify are skipped in this time, according to data compiled by Paul Lamere.
Narrowing down the data even further, teenagers are particularly likely to skip a track. Chris Tynan, a Spotify analyst, suggested the spike amongst those in their mid-forties can be blamed on people using their parents' accounts.