Since moving to LA I begun working closely with the viral YouTube channel 'Simple Pickup', helping them optimize their social and launch viral campaigns (whilst also running Chameleon.la).
In this role I've:
● Responsible for the creative launch strategies for Simple Pickups Vine (3million+ views within 3 months) and Snapchat (20,000+ avg. views per snap).
● Increased Facebook enagement (comments, likes & shares) by 668%, increased reach by 975% and generated 13,000 news likes in 3 months.
● Created innovative ways to monetise social media, such as Snapchat flash sales which generated $2,000+ with a single 10-second snap.
● Personally secured an brand sponsorship deal worth $10,000 and an affiliate marketing deal.
Using Twitter I contacted and pitched a viral idea to 'Fleshlight'. After securing a $10,000 brand deal, and a an affiliate marketing contract with them, I then project managed and lead the entire #Fleshcash campaign.
The success of the event was was featured in major media streams such as 'Elite Daily'. Being responsible for the project from start to finish, I gained experience in account management; securing $10,000 from Fleshlight and being the main point of contact throughout the campaign.