The first “This is SportsCenter” commercial debuted in 1994, and the series has since put out some of the most popular ads on television. With its mockumentary-style storytelling and ever-changing staff of broadcasters, athletes, and mascots, “This is SportsCenter” creates a world where all things sports-related live together.
Every fan has a favorite one, and many have come up with their own SportsCenter ideas before. I know I have. Here are a few of those ideas:
1. Blake Griffin Cookies
[ESPN Cafeteria - November 14, 6:58 p.m.]
Steve Levy and Brian Kenny are excitedly watching Blake Griffin eat cookies and milk. He never dunks the cookies.
Steve: “He’s changed.”
2. Oregon Uniforms
[ESPN Copy Room - September 27, 3:23 p.m.]
Neil Everett is talking to an Oregon football player in the office. Every time he looks away, the Oregon football player is in a new uniform.
3. Joakim Noah’s Secret
[ESPN Offices - June 21, 4:22 p.m.]
John Buccigross (to Jay Harris): “Women flock to Noah. Just look at him.”
[Noah down the hallway surrounded by all the SportsCenter women]
Jay Harris: “What’s his secret?”
[Cut to Noah talking out of earshot of the anchors]
Noah: “It’s called the ‘bohemian bun.’ You just go like this…[starts to put a woman’s hair in a bun]… and kind of tousle it. You want a controlled messy look.”
[Cut back to the anchors]
John Buccigross: “I wish I played basketball.”
4. R.A. Dickey Lunch Table
[ESPN Cafeteria - February 18, 2:17 p.m.]
R.A. Dickey is sitting at a lunch table with several of the SportsCenter anchors. John Anderson sits down at the end of the table, asks for the salt. Dickey throws the salt shaker like a knuckleball. John completely whiffs on it and it hits him in the chest. He looks around, and salt is all over the table. Grabs the pepper next to him and puts it on his food.
5. Phil Jackson Feng Shui
[ESPN Offices - May 19, 11:03 a.m.]
ESPN calls in Phil Jackson to help them remodel an office. He keeps making everything into the shape of a triangle.
6. Allen Iverson To The Rescue
[ESPN Conference Room - July 16, 2:09 p.m.]
A heated debate is going on in one of the conference rooms over a sports factoid. Allen Iverson walks in and reads them the correct answer off his phone.
Scott Van Pelt: “He’s still got it.”
7. The Truth About Jeff Hornacek
[ESPN Digital Center - December 5, 3:45 p.m.]
Jeff Hornacek is with Stuart Scott, explaining his free throw tradition of touching his face three times as a way of saying hello to his three children during the game. As he gets up, he sits right back down. Does this three times and leaves. Turns out he just has OCD.
8. Just Like Us
[Hannah Storm - SportsCenter Anchor]
“People always want to know what it’s like to work with a superstar athlete.”
[All the anchors freaking out when David Beckham comes into the office]
“It’s no big deal. At the end of the day, they’re just like us.”
(Scott Van Pelt, in the background: “He shook my hand!”)
9. Cafeteria Express Lane
[ESPN Cafeteria - October 9, 12:36 p.m.]
Marshawn Lynch is about to pay for his food, which is a lunch tray overflowing with bags of Skittles. The cashier looks at him and points to a sign that says “Express Lane - 3 Items Max.” The two have a quick argument over whether or not 25 bags of Skittles is one item or 25. The debate ends with the cashier giving up, he calls “next,” and in steps an Indy 500 driver struggling to hold 25 bottles of milk.
10. Joey Chestnut Water Fountain
[ESPN Locker Room - April 13, 7:12 a.m.]
Joey Chesnut just got done working out and is now in line at the water fountain. When it’s his turn, he pulls out a hot dog, runs it under the water, scarfs it down, and is fully quenched.
11. Tim Tebow Teleprompter
[Karl Ravech - SportsCenter Anchor]
“We’ve been trying to take Tebow out of our coverage for years. The problem is he runs our teleprompter.”
[Cuts to Tebow in the studio replacing hockey news with news about him]
“The man is a workhorse.”
Okay, now it’s your turn. Pitch us your best “This is SportsCenter” commercial in the comments section.
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