Promoted

JC Penney’s New Logo

It’s very American.

The new jcpenney logo, which combines the elements that have made jcpenney an enduring American brand, by evoking the nation’s flag and jcpenney’s commitment to treating customers Fair and Square. The square frame imagery will be evident throughout all of jcpenney’s marketing, to remind customers to frame the things they love.

Via adweek.com

Check out more articles on BuzzFeed.com!

 
 
    Here Are The Top Stories
    • Two people on a civilian airplane were killed in a mid-air collision with a military jet in South Carolina. The F-16 jet pilot was ejected and is "in good shape."
    • Subway has suspended Jared Fogle, the weight-loss guy from their commercials, due to an FBI investigation.
    • Bounce TV and BET will no longer air series featuring Bill Cosby after court records showed he admitted to buying sedatives to give to women.
    Get The News App

    Hot Buzz

    Show Us The Weirdest Message In Your Facebook “Others” Inbox

    collection

    What’s The Best Budget Product On The High Street?

    collection

    Now Buzzing