JC Penney’s New Logo

It’s very American.

The new jcpenney logo, which combines the elements that have made jcpenney an enduring American brand, by evoking the nation’s flag and jcpenney’s commitment to treating customers Fair and Square. The square frame imagery will be evident throughout all of jcpenney’s marketing, to remind customers to frame the things they love.

Via adweek.com

Check out more articles on BuzzFeed.com!

Facebook Conversations
          
    Hot Buzz

    Here’s What Happened When We Asked A Bunch Of Teenagers What Songs Make Them Feel...

    collection

    The First “Fifty Shades Of Grey” Trailer Is Finally Here

    trashy
    Now Buzzing