Shoving The Web In Your Pocket To Read Later Is Kind Of A Big Deal

Time-shifting web content — the way we do TV shows — to read or watch later is how we're consuming more and more stuff from the internet. What makes Pocket, formerly ReadItLater, interesting is that it was first "read later" app go beyond reading by adding video. And now, editorial director Mark Armstrong tells me Pocket is the biggest "save for later service" out there — "larger than all competitors combined when it comes to the number of downloads, users and saves per day," which totals nearly a million downloads a day.