1. Shopping is a visceral experience.
2. Socialization.
3. The mall workout.
4. No shipping frustration.
5. No product disappointment.
6. You can use your favorite shopping apps.
7. Instant gratification.
Times may be changing, but local commerce isn't going anywhere. Despite the never-ending wave of ecommerce buzz, online shopping only makes up 5 percent of retail in the U.S., while brick-and-mortar holds strong at 95 percent. Ask all those shoppers to count the ways in which they love their local retailers, and you're going to end up with one long list.