Mattel Is Making A Barbie Movie (Seriously)

This will be the first theatrical Barbie release in the brand’s 50-year history.

Barbie has had a million careers throughout her 50 years, but for the first time, she’ll add live-action movie star to her resume.

Mattel and Sony Pictures have announced that they’re making a Barbie feature film, written by Sex and the City alum Jenny Bicks, and produced by Walter F. Parkes and Laurie MacDonald (Gladiator, The Ring, Men in Black).

“We’ve always thought that the Barbie story had great potential, but a universe of possibilities opened up when Jenny, Walter and Laurie brought us their unexpected, clever, and truly funny concept,” Hannah Minghella, Columbia Pictures’ president of production, said in a statement. “It captures everything that has made Barbie a classic for generation after generation while also standing on its own, establishing Barbie as a truly original screen character.”

While no details were immediately available, the live-action film — which is described as comedic and contemporary in a press release — will see Barbie inhabit many of her “iconic professions (princess, president, mermaid, etc.) to inspire change in the lives of everyone around her.”

This Barbie production will mark the character’s first starring role in a feature film, though she memorably played a part in both Toy Story 2 and Toy Story 3.

Production is set to begin at the end of 2014.

Soon, we’ll all find out just how fantastic life in plastic is.

correction

This post has been updated to change language originally taken from a press release.

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