16 Ways The Toy Industry Is Stuck In The Stone Age
Offerings for girls: pink kitchen-cleaning accessories and mini sewing machines. For boys: powerful telescopes and toy weapons.
1. Hi, girls: Your laptop has half the functions and costs less.
2. Say hello to princesses, ponies, and mermaids. Sorry, no scientists and builders.
From the Toys R Us 2010 catalog.
3. Here’s a “diamond ring” for a “sweet baby girl” and a “saw” for a “busy baby boy.”
4. It’s playtime! Girls: Please clean the kitchen. Boys: Do science.
Dutch toy catalog.
5. In the 2009 Toys R Us catalog, the pink microscope gets the lowest magnification.
6. In 2010, it gets a mere fraction of the magnification. And costs way less.
7. “Do you think girls will get the memo about the kitchen? OK, well, let’s make it pink just to be sure.”
From a Sears catalogue.
8. Boys: guitars, war, roller coasters. Girls: pink home decor, baking.
9. Here’s the boys’ stuff in Australian store Myers’ catalog.
12. Merry Christmas! Please enjoy your respective sewing machines and cool robot things.
14. The war of the “arty, silly” boys and the “puzzly, pretty” girls.
15. Happy holidays! Girls, per this Pottery Barn Kids catalog, it’s time to make tea in the kitchen. And then have a tea party.
The boys, of course, have more diverse interests: They’re permitted to play with trucks, trains, dinosaurs, and telescopes.
16. By the way, this will not stop when you grow up.
From a 2010 Target coupon catalog.
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- zionspitz 16 Ways The Toy Industry Is Stuck In...
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Felix Storm 5 months agothis culture works so hard to suppress the versatility, ingenuity, tenacity, and overall genius of women based entirely upon its fear thereof. life begins with the woman, intelligence in the womb; if the powers that be can continue to subjugate the true engineers of culture they are free to craft an illusion. these social constructions are a war against our future. frankly im tired of it!
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esperanzarubiot 6 months agoI used to have a toy sewing machine when I was a little girl, a pink one. I wanted one because my dad had one, he’s an upholsterer. I had a world of pink as a child, and I never grew out of it-my room, most of my clothing, my bathroom, pretty much everything I have is pink. I’ve now had two jobs that are mostly male dominated fields and I live in an extremely machista society in Mexico. It all depends on how you’re raised.
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Eric McAuliffe 6 months ago
Most of these are horribly sexist. The single exception I see is that “Barbie” is preferred by girls more than boys. Of course, Barbie is evil on a whole other level.
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NippyBurns 6 months agoit can only be a good thing that girls are taught from a early age they belong in the kitchen. What is the point of giving them false hope they have any other place in the world?
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scotts50 6 months agoDearest Hillary, Several studies suggest a biological basis for toy preferences between males and females, specifically related to the level of exposure of certain hormones (eg. androgen) during gestation. In fact, a study of 3 and 4 month old boys found that testosterone levels correlated with how much more time was spent looking at male-typical toys such as trucks and balls compared with female-typical toys such as dolls, as measured by an eye tracker. One study by a group of British researchers found that girls with a condition called congenital adrenal hyperplasia, who experienced abnormally high levels of the male sex hormone androgen while in the womb, prefer to play with male-typical toys. In fact, studies involving rhesus monkeys further bolster a biological basis for such behavior. In experiments, male adolescent monkeys also prefer to play with wheeled vehicles while the females prefer dolls — and their societies say nothing on the matter. Kim Wallen, a psychologist at Emory University who has studied the gender-specific toy preferences of young rhesus monkeys, states, “The striking thing about the looking data shows that the attraction to these objects occurs very early in life, before it’s likely to have been socialized.”
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- jasonm64 added We Are The Champions to the mix about 6 months ago
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WuTangPam 6 months agoI had a TMNT sleeping bag. My mom bought it for me after I asked for it. No one threw a fit. If your kid wants the pink microscope…buy it. If not, buy another color. Who cares? Sheesh. They’re kids. Chances are they wwill forget they even have the toy in 3 months. Especially when it comes to the baby toys. They don’t care. My boys would rather play with boxes.and mommy & daddy’s stuff any way.
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