Aaaah, back when it was good for a woman to have curves.

mmmmm…yeast

That beanpole would be in every fashion magazine now.

This is still true in some parts of the world and in rap videos.

haha… vamoose

i like my girls skinny so when im done with them they can sleep under the bed

meh. capitalizing on women’s insecurities isn’t new. 70 years ago or today, advertising hasn’t changed much.

1937. The Dust Bowl just ended, and the Great Depression was not quite over. Maybe she just needed a sandwich?

like Kev said below me, having a fast metabolism and being naturally thin, it is hard to gain weight. I had always been thin but a few years back I got a real bad stomach flu were I lost around 10 pounds and I have never been able to gain it back :/ and to make it worse, I lost it from my boobs T___T

For naturally very skinny people it is really hard to gain weight. Trust me, just eating more does not help. -_-

Oh, the irony.

even back in ‘37, titties = sex appeal

I’m pretty sure they mean gain some weight in the boobage/bootie area…… Hourglass was big then, and thank god it’s coming back!

But seriously, when has gaining weight ever been a hard thing to do? I mean ok, so even if body standards were different back then, was it really that hard for a skinny girl to add pounds? It’s not like it’s talking about muscle.

“To those beanpole dames in the magazines? You aint it miss thang! Got a sista can’t resist her! Red beans and rice did miss her!”