Josh Marshall at Talking Points Memo has pointed out that a lot of Trump's tweets follow a very distinctive formula.
Each tweet is made up of two short declarative sentences, followed by a short, derisive blast at the end.
Once you start to notice it, you can't get it out of your head. This is how it works. It's very effective!
And when you know the formula, it's easy to accurately predict how Trump might, for instance, review classic works of literature. Here's what that looks like:
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